RollerAds has built a solid reputation among affiliates running push and pop traffic. For a lot of media buyers, it’s one of the first networks they test, but as campaigns scale, some advertisers start hitting the platform’s limits.
In this article, we compare the top RollerAds alternatives worth considering in 2026. Check out supported formats, GEO coverage, minimum deposits, and pricing models to choose the right platform that fits your offers.
RollerAds review
RollerAds is a self-serve ad network built around four formats: push notifications, in-page push, onclick (popunder), and direct click. It runs on 7 billion+ daily impressions across 200+ countries.
The platform features SmartCPC and SmartCPM auto-optimization, an in-house anti-fraud system, and 13+ targeting parameters covering geo, device, OS, carrier, connection type, and subscription age. The $50 minimum deposit and CPC/CPM bidding from a few tenths of a cent make it accessible to advertisers testing new offers on a limited budget.
Key features:
- Global coverage
- Custom bidding per source
- Fast moderation
- Real-time stats
- Reliable for Dating, Software, Sweepstakes, and Utilities
Why do affiliates look for RollerAds alternatives?
Affiliates start comparing RollerAds competitors for various reasons. Some look for non-mainstream traffic, which RollerAds prohibits. Others need more ad formats, as the platform’s lineup — four options — is narrow. Many sites like RollerAds offer native, interstitial, video, and more alongside push and pop.
None of this makes RollerAds a bad choice — it’s still a reasonable starting point for push and pop testing. But affiliates who need a wider format mix, deeper inventory, or more hands-on account support should look for an alternative.
Top 10 RollerAds alternatives in 2026
We’ve gathered 10 platforms worth adding to your shortlist:
1. RichAds
RichAds is one of the largest independent ad networks, delivering more than 5 billion daily impressions across 220+ GEOs. It’s one of the most format-diverse RollerAds competitors, supporting in-stream pre-roll ads, push notifications, in-page push, pop ads, direct click, native ads, and ads in Telegram Mini Apps.
What sets RichAds apart is its optimization toolkit:
- Performance Mode automatically allocates budget to the best-performing sources, providing fresh whitelists every week.
- Automated Rules pause underperforming creatives, sources, or campaigns without manual monitoring.
- Micro Bidding allows granular bid adjustments by source, device, or OS.
- Target CPA mode handles conversion-based optimization at scale.
Traffic is segmented into quality tiers, so you can start safe and expand. Minimum advertiser deposit is $150 and allows access to a self-serve platform. Depositing more than $500 provides more premium features and dedicated support from a personal manager.
Highlights:
- Daily audience reach: 5+ billion ad impressions
- GEOs: 220+ countries
- Ad formats: pre-roll video, push, iOS in-page push, Telegram ads, popunder, direct click, native
- Minimal deposit: $150
- Minimum CPC: $0.001
- Minimum CPM: $0.05
- Payment options: Capitalist, Payoneer, wire transfer, bank cards, alternative payments
The best RollerAds alternative for:
Advertisers who want to stay in one dashboard instead of stitching several networks together. RichAds adds more formats, including pre-roll video, native ads, and Telegram ads, plus provides Target CPA and Automated Rules for optimization.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
2. ExoClick
ExoClick operates as both an ad exchange and a direct network, offering RTB access alongside managed inventory. It supports in-stream and out-stream video (VAST/VPAID), banners, native, push, and interstitials. The platform is particularly strong in Dating, Entertainment, and Streaming niches.
Key features include behavioral targeting and retargeting, CPA Goal and SmartCPM optimization, anti-bot and fraud filtering with manual creative review, and a full RTB exchange.
Highlights:
- Daily audience reach: 20+ billion impressions
- GEOs: Global coverage
- Ad formats: Banner ads, Popunder, Native ads, Interstitial, Video, In-Page Push
- Minimal deposit: $200
- Minimum CPC: $0.01
- Minimum CPM: $0.1
- Payment options: PayPal, Paxum, Payoneer, WebMoney, wire transfer, digital currency
The best RollerAds alternative for:
Affiliates running Dating traffic, particularly non-mainstream. ExoClick also runs over 20 billion daily impressions against RollerAds’ 7 billion, with RTB exchange access and video formats (VAST/VPAID) RollerAds doesn’t support.
3. ROIads
ROIads is a multiformat network built around push, pop, in-page push, and direct click traffic. It’s a good alternative to RollerAds for performance advertisers running iGaming, Dating, Sweepstakes, Nutra, Finance, and VPN offers.
What sets it apart is the emphasis on hands-on optimization: even the entry-level plan comes with AI-assisted bid management, and higher tiers add a dedicated account manager, deposit bonuses, and free creatives.
Affiliates can launch ad campaigns on more than 150 geos worldwide with access to AI optimization tools, white/blacklisting, and custom bidding. ROIads platform is also integrated with top ad tracking solutions to provide a better outlook on ads performance.
Highlights:
- Daily audience reach: 1B impressions
- GEOs: 150+
- Ad formats: Push, Popunder, In-Page Push, Direct Click
- Minimal deposit: $250 (Basic plan)
- Minimum CPC: $0.003
- Minimum CPM: $0.5
- Payment options: bank cards, wire transfer, Capitalist, other methods via account manager
The best RollerAds alternative for:
Advertisers who want AI-assisted bidding and real account support from the first deposit, especially in iGaming, Dating, and Finance.
4. HilltopAds
HilltopAds is a solid alternative to RollerAds for buyers who need VAST pre-roll, mid-roll, post-roll, and video slider formats alongside standard pop and push inventory.Â
Its “Ad Safety” anti-adblock technology helps publishers monetize audiences that standard networks miss, which translates into higher fill rates and unique reach for advertisers.
The platform features in-house anti-fraud, S2S postback, API access, traffic activity segments, and whitelist/blacklist controls.Â
HilltopAds is particularly useful for campaigns where video pre-roll engagement matters and you want access to anti-adblock inventory. Top verticals include Gambling, Betting, Dating, Software, VPN, and Utilities.
Highlights:
- Daily audience reach: over 9 billion impressions
- GEOs: 250+
- Ad formats: Popunder, In-Page Push, Banner, Video VAST, Video Slider, MultiTag
- Minimal deposit: $100
- Minimum CPC: $0.01
- Minimum CPM: $0.005
- Payment options: PayPal, credit card, wire transfer, Paxum, WebMoney, Capitalist, alternative online payments
The best RollerAds alternative for:
Gambling, Betting, and Dating campaigns that need more inventory to scale into. HilltopAds covers 250+ GEOs versus RollerAds’ 200+, delivers over 9 billion daily impressions, and adds anti-adblock “Ad Safety” tech and video formats.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
5. Adsterra
Adsterra, founded in 2013, remains one of the top RollerAds alternatives for both advertisers and publishers. It supports popunder, in-page push, Social Bar, interstitials, and banners, with a three-level anti-fraud system combining automated filtering, third-party verification, and human review.
The standout features for advertisers are Smart CPM, CPA Goal, Custom Bid, Traffic Estimator, and anti-adblock tools. Minimum advertiser deposit is $100.
Top verticals include iGaming, VPN, Apps, Sweepstakes, Software, mVAS, and Dating. With 45,000+ direct publishers and 1.5 billion conversions per year, Adsterra is one of the most popular options on this list.
Highlights:
- Daily audience reach: over 1.2 billion impressions
- GEOs: 248+
- Ad formats: Popunder, Social Bar, In-Page Push, Interstitial, Banner
- Minimal deposit: $100
- Minimum CPC: $0.001
- Minimum CPM: $0.01
- Payment options: bank cards, Paxum, PayPal, wire Transfer, digital currencies
The best RollerAds alternative for:
Igaming and Sweepstakes advertisers who want more ad formats. Adsterra offers a format RollerAds simply doesn’t have: Social Bar. It also runs a three-level anti-fraud system and covers 248+ GEOs, a bit ahead of RollerAds’ 200+.
6. TrafficJunky
TrafficJunky is one of the highest-paying ad networks for publishers and advertisers. Up to 75% of global platform traffic is Tier 1 (US, UK, CA, EU), indicating strong potential for partners operating in those markets.
The network supports all top formats, including pop, video, native, and banner ads. TrafficJunky is particularly effective for non-mainstream Dating, VOD/SVOD, Gaming, and live video verticals.
Highlights:
- Daily audience reach: 6.5 billion impressions
- GEOs: Global, but concentrated in Tier 1
- Ad formats: Banners, Popunders, Native ads, Video Pre-Roll
- Minimal deposit: $100
- Minimum CPM: $0.50
- Payment options: credit card, Paxum, wire transfer, digital currency, promo code
The best RollerAds alternative for:
Tier-1 mainstream and non-mainstream Dating offers. TrafficJunky is built specifically around popular video pre-roll and native placements RollerAds doesn’t run.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
7. Clickadu
Clickadu is a performance-oriented network supporting video, push, pop, and banner formats. Its SmartCPM and SmartCPA AI optimization tools automatically adjust bids and traffic allocation based on conversion data, making it a strong pick for affiliates who want algorithmic help.
The platform features in-house anti-fraud and bot protection, misclick protection, anti-adblock technology, and traffic-quality controls. Main verticals include iGaming, Dating, Finance, eCommerce, Nutra, and mVAS.
Highlights:
- Daily audience reach: 6+ billion impressions
- GEOs: 240+
- Ad formats: Popunder, In-Page Push, Instant Text Message, Video Pre-Roll, Banners, SKIM
- Minimal deposit: $100
- Minimum CPC: $0.001
- Minimum CPM: $0.30
- Payment options: PayPal, wire transfer, cards, WebMoney, Paxum
The best RollerAds alternative for:
Igaming and Nutra advertisers who want formats that RollerAds doesn’t offer, plus SmartCPA optimization on top of the SmartCPC/SmartCPM.
8. OnClickA
OnClickA is a performance-driven self-serve ad network founded in 2020 in London. It’s a solid pick among advertising sites like RollerAds for advertisers who want more format variety and vertical flexibility.
The platform supports push, in-page push, popunder, video, native, banner, direct link, and Telegram ad formats, with CPM, CPC, and CPA pricing models available. Top verticals include iGaming, Dating, Utilities, Sweepstakes, and Finance.
Its optimization toolkit includes Microbidding for site-level bid control, Smart Retargeting to re-engage converted users, and Dual Postbacks for tracking multiple funnel events, all backed by a layered anti-fraud system that adapts to different verticals.
Highlights:
- Daily audience reach: 4+ billion impressions
- GEOs: 240+
- Ad formats: Push, In-Page Push, Popunder, Video, Native, Banner, Direct Link, Telegram ads
- Minimal deposit: $50
- Minimum CPC: $0.0005
- Minimum CPM: $0.0001
- Payment options: card, wire transfer, Capitalist, Coinbase, UPI
The best RollerAds alternative for:
Advertisers who don’t want to give up RollerAds’ low $50 entry point but do want more room to test. OnClicka matches that minimum deposit while adding native, banner, video, and Telegram ad formats, with CPM bids starting as low as $0.0001.
9. ClickAdilla
ClickAdilla combines a self-serve ad network with a built-in DSP, giving advertisers the opportunity to either buy directly from its own inventory or plug in third-party traffic sources and manage everything from one dashboard.
The platform provides machine-learning-based bid optimization and micro bidding, so campaigns can be tuned at a granular level without heavy manual input. Its in-house anti-fraud engine combines spam filtering with traffic quality checks, keeping inventory relatively clean across its core Dating, Gambling, Sweepstakes, Nutra, Finance, and Software verticals.
Highlights:
- Daily audience reach: 4.5 billion impressions
- GEOs: 240+ countries
- Ad formats: Video, Popunder, Push, In-Page Push, Banner, Native, Direct Click
- Minimal deposit: $50
- Minimum CPC: $0.003
- Minimum CPM: $0.15
- Payment options: bank cards, wire transfer, alternative payment methods
The best RollerAds alternative for:
Advertisers who want to move to a programmatic ad network. ClickAdilla keeps RollerAds’ $50 minimum deposit but adds built-in DSP capability and machine-learning bid optimization, plus grey verticals like Gambling and Dating that RollerAds won’t run.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
10. Galaksion
Galaksion is a veteran self-serve network with more than a decade in the market. It runs six ad formats: popunder, native, on-page notification, push, mobile push, and interstitial through a base of 30,000+ publishers.
Galaksion focuses on traffic from SEA, Asia, CIS, MENA, and LATAM, with roughly 1.5 billion daily impressions and 400 million of those coming from Asia alone.
The platform features AI Rotation that automatically tests and rotates ad variations to keep CTR from decaying over a campaign’s lifetime, a traffic estimator tool that lets advertisers preview available volume and rates by GEO and format, and built-in anti-fraud protection that screens out invalid traffic across all formats.
Highlights:
- Daily audience reach: 1.5 billion impressions
- GEOs: global, with focus on Tier 2-3
- Ad formats: Popunder, Native, On-Page Notification, Push, Mobile Push, Interstitial
- Minimal deposit: $50
- Minimum CPC: $0.001
- Minimum CPM: $0.8
- Payment options: bank cards, wire transfer, Paxum, Capitalist, WebMoney, alternative
The best RollerAds alternative for:
Affiliates pushing into Asian, LATAM, or MENA GEOs who want a broader format mix than RollerAds supports, plus AI-driven creative rotation.
Conclusion
Comparing RollerAds vs any other network, consider the verticals you run, the formats your creatives are built for, and how much budget you’re willing to test with before committing further. Allocate a modest budget, compare CTR, CPA, and moderation speed, and only move your full spend once a network proves it can match or beat what RollerAds was delivering.
Start from the top of the list, with RichAds, and launch your first campaign to experience the difference.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
FAQ on the best RollerAds alternative
The answer depends on what you’re optimizing for. RichAds, Adsterra, and ClickAdilla offer the widest format range beyond push and pop; ExoClick, HilltopAds, and TrafficJunky are the go-to picks for non-mainstream Dating traffic RollerAds won’t run; and OnClickA and ClickAdilla match RollerAds’ $50 minimum deposit if budget is the deciding factor. ROIads and Galaksion round out the list for advertisers who want AI-driven bid management or deeper reach into Asia, LATAM, and MENA.
Most of the RollerAds competitors run in-house anti-fraud filtering, so raw traffic quality is comparable. The bigger differentiator is volume and moderation speed: networks like Adsterra, RichAds, and HilltopAds add multi-level fraud checks and faster review times, while smaller or newer networks can have thinner publisher pools that make it harder to scale a campaign without hitting frequency caps.
For push and pop traffic, RollerAds, OnClickA, Clickadu, ClickAdilla, ROIads, and RichAds are the best options. They offer maximum bid flexibility, competitive entry deposits, premium-quality traffic, and powerful optimization tools. Each ad network is worth testing if push and pop are your core formats.
Deposits range from $50 to $250 across the networks. OnClickA and ClickAdilla match RollerAds’ $50 minimum, HilltopAds, Adsterra, TrafficJunky, and Clickadu sit around $100, RichAds starts at $150, ExoClick at $200, and ROIads’ entry plan starts at $250 unlocking account manager support and bonuses.
Start with what the network allows: RollerAds, RichAds, HilltopAds, Adsterra, Clickadu, OnClickA, and ClickAdilla support mainstream and semi-mainstream verticals like Gambling, Betting, Dating, and Finance, while ExoClick and TrafficJunky specialize in non-mainstream traffic.
From there, match format to funnel stage — push and pop for direct-response offers, native and video for branding campaigns. Then test two or three shortlisted networks on a small budget.
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