Why Asian traffic is booming in 2026
Asia is the largest and most populous continent, home to nearly 60% of the global population and more than 30 countries. It’s a vast, cheap, and highly profitable region for affiliate marketing. You can understand why so many media buyers are moving budget into Asia when you look at the facts:
- Nearly 5 billion people live in Asia, which accounts for 59.69% of the world’s total population. Even a small slice of this audience represents a huge volume of traffic.
- Over 90% of users in Asia access the internet via a mobile phone. People there stay online every day, all day. You just need the right ad formats to reach them.
- Traffic costs cents. CPC bids for well-converting Asian traffic can start as low as $0.01, and CPMs often average under $2. That’s a fraction of what the same volume costs in European markets like Germany or the UK.
- The audience is receptive. People in most Asian GEOs are more open to advertising and less “ad blind” than audiences in oversaturated Western markets.
- The digital economy is growing fast. E-commerce, Fintech, and iGaming markets across Asian countries are posting double-digit year-over-year growth, which means more offers and more brands entering the region.
In short, Asia offers you a low-cost, high-volume, and mobile-first audience that ads haven’t burned out yet. That’s a good enough reason to test Asian traffic in 2026.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Asia GEO traffic breakdown: top countries for affiliates
Asia comprises six sub-regions: South Asia, East Asia, Southeast Asia, West Asia, Central Asia, and North Asia — each with its own distinct culture, interests, traffic volumes, and relevance for affiliate marketing.
| Region | Countries | Affiliate Potential |
| East Asia | China, Japan, South Korea, North Korea, Mongolia, Taiwan | Mixed: some countries offer high-value, engaged audiences, while others have no accessible ad markets |
| Southeast Asia | Indonesia, Thailand, Vietnam, Philippines, Malaysia, Cambodia | High volume, highly engaged mobile-first audience, cheap traffic — the strongest affiliate region in Asia |
| South Asia | India, Pakistan, Bangladesh, Nepal, Sri Lanka, Afghanistan | Split by country: India and Bangladesh are high-volume, cheap, mobile-heavy markets; Pakistan is very cheap but has thin infrastructure; Nepal and Sri Lanka are low-volume niche markets; Afghanistan is largely inaccessible due to internet restrictions |
| Central Asia | Kazakhstan, Uzbekistan, Turkmenistan, Kyrgyzstan, Tajikistan | Low volume, immature ad infrastructure across the board |
| West Asia (Middle East) | Saudi Arabia, UAE, Iran, Iraq, Israel, Turkey, Jordan | High-value audience for Finance, E-commerce, luxury products, but many verticals are illegal or heavily restricted region-wide on religious and legal grounds |
| North Asia | Siberia | Very low population density and almost no traffic volume |
You can use this table as a quick reference for Asia GEO traffic arbitrage. Let’s take a closer look at the top Asian markets worth testing in 2026.
Indonesia
Indonesia is the biggest and most tested Southeast Asian GEO. Its population is over 280 million, mostly young (18–24 is the most active age group), and mobile-first — 62% of traffic is mobile, and Android dominates.
The average salary is $280–$350, so the audience responds well to bonuses, discounts, and “easy money” messaging. Local payment culture runs on QRIS (the national QR standard) plus GoPay, DANA, OVO, and ShopeePay wallets. Cash-on-delivery is still common for E-commerce, so offers with flexible payout and verification flows convert better.
CPC bids start around $0.04–$0.048, CPM from $1.5–$4.4.
Vietnam
Vietnam is a Tier 3 GEO with fast-growing interest in iGaming and Sports Betting — Vietnamese bettors place wagers more often than almost anyone else in Asia-Pacific.
To ensure conversion, Vietnamese localization is required. Also, check out the local holiday calendar to catch maximum engagement. For example, the Tet holiday spikes traffic hard.
Payments are dominated by MoMo, ZaloPay, and ShopeePay. The audience is mobile-first and used to paying with e-wallets.
CPC starts at $0.008–$0.03; CPM is $1.8–$3.6.
Thailand
Thailand has one of the most Gambling-active populations in the world. An estimated 60% of the population, which is 43 million people, engages in some form of Gambling.
The active audience splits almost evenly between men and women, mostly aged 18–24. Thais prefer QR code payments, so creatives and landing pages referencing “scan to pay” flows perform well.
CPC traffic is pricier here than in Vietnam or Indonesia, starting around $0.1, but daily volume is huge.
Philippines
The Philippines has a young, English-speaking, extremely social-media-active audience.
It’s the one Asian GEO where online Gambling is fully legal and regulated by PAGCOR, which makes it far less risky to advertise. Interestingly, women make up nearly 70% of casino players here. GCash is the dominant payment method, with very high e-wallet penetration.
CPC starts from just $0.02, CPM traffic from $1.78.
Malaysia
Malaysia is a high-growth, high-spend Asian GEO. Internet penetration is high (97%), and mobile subscriptions outnumber people — 141 per 100.
Malaysia has a multi-ethnic audience, including Malay, Chinese, and Indian communities. Advertising can be run in English, but be mindful of religious sensitivities in creatives.
CPC starts from $0.04, CPM from $4.2.
Bangladesh
Bangladesh is practically the most popular GEO for buying Asian traffic. It has some of the cheapest CPC and CPM bids and huge mobile volume.
The target audience is mostly men aged 18–30, very price-sensitive, mobile-wallet-centric, and with conservative standards. Bengali localization is essential because English converts poorly. Locals also prefer mobile financial services (bKash, Nagad, Rocket) over banks for payments, so include these names in your ads.
CPC starts at $0.03, CPM at $0.3.
Cambodia
Cambodia is a complex Asian market, comprising two distinct audiences.
Working-age male foreign tourists (mainly from Thailand, Vietnam, and China) drive the higher-value Gambling traffic. Gambling is illegal for locals but legal for foreign tourists.
A young local population drives mobile-first volume for other niches. Cambodians prefer simple creatives with a clear CTA and “win amount” messaging.
CPC is around $0.003, and CPM starts at $0.70.
Singapore
Singapore has a small population but a high-income economy — expect richer payouts and more competitive CPC/CPM bids than the rest of Southeast Asia.
It’s a standout performer specifically for E-commerce and Gambling offers. Online Gambling is legal only through Singapore Pools, but locals aren’t banned from playing on offshore sites.
CPC bids start from just $0.005, CPM from $0.4.
India
India has the largest internet user base in Asia. It remains a strong GEO for E-commerce, Dating, Fintech, Nutra, Gambling, and VPN traffic.
The country is huge, and the audience is diverse, so creatives often need localization beyond English or Hindi to scale. People are extremely price-sensitive, and COD is still common. In terms of payments, UPI (Unified Payments Interface) is the backbone of nearly all digital money operations.
CPC starts as low as $0.008, and CPM traffic costs from $0.97.
Japan
Japan is a Tier 1 GEO, which means higher CPC and CPM than the rest of the region. But with it come higher payouts and a more entertainment-driven audience. It’s a good option for scaling once you’ve proven an offer in a Tier 3 test market.
The audience here is older, skeptical, and detail-oriented. They have a slower decision cycle and won’t respond to poorly translated creatives — Japanese localization must be polished, not literal.
CPC prices start at $0.02, and CPM averages around $5.
South Korea
South Korea is also a Tier 1 GEO with premium Asian traffic. It stands out specifically for E-commerce conversions.
Nearly all traffic here is smartphone-native with very high 5G penetration. The audience is young, tech-savvy, mobile-first, with a strong PC-gaming culture too. Korean localization is essential for achieving high CR.
The local mobile payments market is driven by KakaoPay (36M users, built into the near-universal KakaoTalk app).
CPC bids start at $0.09, and CPM at roughly $2.
Taiwan
Taiwan is another “higher-budget, higher-payout” East Asian country. Overall, you can expect the same sophisticated audience as in Japan and Korea: mobile-first, picky, sensitive to creative quality, and requiring localization.
Digital payment habits center on LINE Pay and JKoPay as the leading mobile wallets. However, credit cards are also widely used for online purchases — a more card-comfortable population than most of Southeast Asia.
CPC starts at roughly $0.05, and CPM at $1.59.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Traffic sources for Asia: best ad formats and prices
Once you’ve picked a GEO, the next decision is format. According to the RichAds ad network insights, the best traffic sources for Asia are push ads, pop ads, video ads, and direct click ads.
Push notification ads
Push ads are the most reliable and most tested format for iGaming, Dating, Sweepstakes, and Nutra across nearly every Asian GEO. They offer opt-in traffic — people subscribe to receive push notifications — so engagement is genuinely active.
Push traffic is cheap, but actual CPC depends on the country:
| GEO | Push CPC (avg) |
| Cambodia | $0.003 |
| Singapore | $0.005 |
| Vietnam | $0.008 |
| Philippines | $0.02 |
| China | $0.02 |
| Japan | $0.02 |
| Bangladesh | $0.03 |
| Malaysia | $0.04 |
| Indonesia | $0.04 |
| India | $0.008 |
| South Korea | $0.09 |
| Thailand | $0.10 |
Popunder ads
Popunders are one of the oldest formats online, and still one of the best for reaching impulsive, high-volume audiences. Pop traffic works especially well for iGaming, Sweepstakes, and E-commerce. The setup is quick and easy — all you need is a landing page (sometimes with a pre-lander), but no creatives.
At RichAds, popunder traffic is sold on a CPM model (cost per 1,000 impressions):
| GEO | Pop CPM (avg) |
| Singapore | $0.4 |
| India | $0.97 |
| Cambodia | $0.78 |
| China | $1.41 |
| Taiwan | $1.59 |
| Philippines | $2.1 |
| Vietnam | $2.2 |
| Indonesia | $2.29 |
| South Korea | $2.6 |
| Thailand | $5.01 |
| Japan | $5.8 |
| Malaysia | $6.04 |
| Bangladesh | $8.7 |
Pre-roll ads
Pre-roll video ads are a newer but fast-growing format. Pre-roll in-stream ads are shown before video content on streaming platforms. Users must watch at least 5 seconds before they can skip, which guarantees exposure.
The video format converts especially well for Gambling, Betting, and Dating, with CPM starting around $0.05 at the RichAds ad network.
| GEO | Pre-roll CPM (avg) |
| India | $0.10 |
| Indonesia | $0.13 |
| Philippines | $0.08 |
| Malaysia | $0.16 |
| Thailand | $0.17 |
| Taiwan | $0.22 |
| China | $0.37 |
| Cambodia | $0.75 |
| Vietnam | $0.99 |
| Bangladesh | $1.00 |
| Japan | $1.17 |
| Singapore | $2.06 |
| South Korea | $1.99 |
Direct click ads
The direct click format, also called zero-click traffic, redirects users straight from a parked or misspelled domain to your landing page. No creative needed at all.
It’s ideal for Gambling, Betting, and E-commerce because it removes friction and delivers a high-intent audience. The setup is similar to popunders, but domain parking traffic converts up to 10 times better than popunder traffic on the same volume.
On RichAds, CPM starts around $1.5:
| GEO | Direct Click CPM (avg) |
| Taiwan | $2.42 |
| India | $4.04 |
| Vietnam | $5.51 |
| Malaysia | $7.10 |
| Japan | $9.13 |
| Singapore | $9.22 |
| Cambodia | $10.69 |
| Philippines | $10.28 |
| Indonesia | $11.02 |
| Thailand | $12.40 |
| China | $14.74 |
| South Korea | $16.07 |
| Bangladesh | $27.78 |
You can also combine ad formats to maximize reach. Start with push to validate an offer cheaply, add a popunder for volume once it converts, and layer in direct click and pre-roll to scale with a higher-intent audience.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Best vertical & GEO combinations for Asian traffic
Matching the right vertical to the right GEO is crucial, as audience interests vary significantly. As a quick guide, Southeast Asia is the most active region. You can also expect high volumes of Asian traffic from India and Bangladesh for Gambling and Betting offers.
A more detailed GEO-vertical overview is in the table below:
| Vertical | Best GEOs | Why |
|---|---|---|
| Gambling | Philippines, Indonesia, Vietnam, Thailand, Malaysia, Bangladesh | Large, loyal audiences; relatively low competition |
| Sports Betting | Bangladesh (cricket), Indonesia (football), Philippines, Vietnam | Sports culture drives constant, event-based demand |
| Dating | Indonesia, Philippines, Thailand, Vietnam | Young, mobile-first populations, high engagement |
| Finance | Indonesia, India, Philippines | Audiences actively look for extra income and banking alternatives |
| Nutra | Indonesia, Vietnam, Thailand, Philippines | Strong interest in traditional and alternative medicine |
| Antivirus & VPN | Indonesia, India, Vietnam | Lower device security awareness drives demand |
| E-commerce | Malaysia, Philippines, Singapore, Japan | Large audiences, strong mobile shopping culture, respond to impulse offers |
Where to buy traffic in Asia: top ad networks
Facebook, Google, and Instagram heavily restrict Gambling, Betting, Dating, and Finance ads. Strict local enforcement of social media ad rules across Asia also makes affiliate marketing harder: Malaysia, Vietnam, Cambodia, and Bangladesh all actively police social ads for grey verticals.
That leaves specialized advertising platforms as the fastest, safest way to buy Asian traffic at scale.
| Platform | Formats | Min. Deposit | Key features |
|---|---|---|---|
| RichAds | Push, In-Page Push, Calendar Push, Pops, Native, Direct Click, Pre-roll, Telegram Ads | $150 | Micro Bidding (13 targeting variables), Target CPA automation, Premium Sources, Traffic Predictor & Insights tool by GEO, Optimizer, Automation Rules, personal manager support |
| PropellerAds | Push, In-Page Push, Popunder, Interstitial, Telegram Ads | $100 | CPA Goal auto-optimization, demographic & interest targeting, AI-powered bidding tools |
| Adsterra | Push, Popunder, In-Page Push, Native, Banners, Interstitial, Social Bar | $100 | Flexible pricing, built-in anti-fraud, 248-country coverage, unique formats |
| ROIads | Push, Popunder, In-Page Push, Direct Click | $250 | AI Bidding tech, Micro Bidding, CPA Goal, Premium Traffic segments |
| ExoClick | Push, Popunder, Native, Banners, Interstitial, Video, and more | $200 | Smart Bid optimization, API integration, 12bn+ daily impressions, many ad formats |
If you’re still deciding where to buy traffic in Asia, start from the top. RichAds covers push, popunder, native, direct click, pre-roll video, and Telegram Mini App ads across more than 220 GEOs, from Tier 3 up to Tier 1. Prices for Asian traffic start at $0.001 CPC and $0.05 CPM, among the lowest in the industry, while daily volume runs into the tens of millions of impressions.
What makes RichAds particularly useful:
- Performance Mode optimization. This feature automatically finds and adds the best-converting sources to your campaign every week, so you don’t need to manually build whitelists for each GEO.
- Personal support. RichAds is a self-serve advertising platform, but if you deposit over $500, you get a personal account manager. They can help with GEO choices, campaign setup, and optimization.
- The Optimizer dashboard. It shows all campaign metrics in one place, with AI-powered optimization tips, so you can cut underperforming sources quickly and improve overall campaign performance.
- The Automated Rules feature. You can apply your own performance criteria to blacklist weak sources without manual management.
- Regular “Best GEOs and Verticals” reports. We post current reports every season so you can see which Asian GEO and format combinations are converting best for your offer.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Creative approaches that convert in Asia
Asia is a diverse and culturally rich region, so each country there requires a special approach. However, having worked with hundreds of Asia-specific campaigns, we’ve determined several universal creative rules that can help you increase CTR and CR when you buy traffic for Asia:
- Translate semantically, because localization matters a lot. Native-language creatives consistently outperform English ones, even in GEOs with decent English proficiency like Singapore and the Philippines.
- Lead with real numbers. Audiences in Tier 3 Asia are mostly price-sensitive and highly motivated to earn money easily. Show actual bonus amounts, prices, or wins.
- Use local payment logos. Showing GCash in the Philippines, UPI in India, or bKash in Bangladesh builds instant trust. Plus, users understand that the offer actually works for them.
- Show local names, symbols, and celebrities. National sports stars for Betting, local streamers for iGaming, and culturally familiar colors for Sweepstakes all lift CTR.
- Design for slow connections and mobile screens. Most of the Asian traffic comes from mobile devices — up to 90%. While internet penetration is high, a decent connection isn’t guaranteed everywhere, so heavy landing pages will load too slowly to convert. Stick to simplicity.
- Add a simple pre-lander. A short warm-up page — often a spin-the-wheel or a bonus reveal — before the main landing page noticeably lifts conversion rates on cold pop and pre-roll traffic.
We also always recommend testing a minimum of five to ten creatives per campaign to find the winning format. Asian audiences respond very differently, so what works in Indonesia may fail in Vietnam. And even if you work with a specific GEO, it’s hard to predict which creative approach will deliver the highest CR.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
How to buy Asian traffic: step-by-step guide
You already know everything you need to buy traffic for Asia; this guide just outlines the main steps, like a checklist:
- Choose an ad network with quality Asian traffic.
Ultimately, RichAds is the top platform with high-converting ad formats and strong anti-fraud filtering. - Sign up and fund your account.
Create an account and make an initial deposit. At RichAds, the minimum is $150, but with a $500 deposit, you get a personal account manager who can advise on GEO and format selection. - Choose your ad format.
Start with push or pop ads if you’re testing a new offer, then scale into direct click or add pre-roll. - Pick your GEO.
Set your target country. On the RichAds ad network, you can specify a GEO down to the city level. - Add your creatives.
Upload at least five creative variations, and make sure they’re localized for your GEO. - Set up targeting.
Split mobile and desktop into separate campaigns, since bids and conversion rates differ between the two. Add OS, browser, language, carrier, and ISP targeting where relevant. - Set your bid.
The RichAds built-in algorithm will provide you with the recommended bid for your chosen GEO. Bid higher to buy more Asian traffic. You can also consult your account manager, especially if you’re unsure how competitive your GEO is. - Choose Premium traffic sources or whitelists.
RichAds offers several traffic tiers by quality, so you can launch your campaign targeting the best sources. You can also ask your manager for a custom-built whitelist. - Monitor and optimize.
Check performance daily for the first week, remove weak sources, and set Automated Rules to minimize manual optimization. - Scale gradually.
Once one format is stable and profitable, add a second, then one more. Don’t go for all formats at once.
Conclusion
Asia is one of the highest-volume, lowest-cost regions available to affiliates and media buyers in 2026. You just need to pick the right GEO, format, and vertical combination.
Ready to buy traffic for Asia? Sign up on RichAds and launch your campaign right now. With our top ad formats, clean traffic, advanced optimization tools, and expert manager support, you’ll be well positioned to maximize profit from your Asia-targeted offer.
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
FAQ on how to buy traffic for Asia
The fastest and safest route is to buy traffic from specialized ad networks like RichAds. It offers high-performing formats, including push, popunder, direct click, pre-roll video, and Telegram Mini App ads, across 220+ GEOs. The prices are relatively low, and the content policies are tailored to popular affiliate verticals such as Gambling, Betting, Dating, E-commerce, and Finance.
According to the RichAds ad network data, top Asian GEOs include Indonesia, the Philippines, Vietnam, Thailand, Malaysia, Cambodia, and Bangladesh. They are the most consistent performers for iGaming, Dating, and Finance offers, thanks to large mobile-first populations and low competition among affiliates.
The price depends on the GEO and format, but Asia is consistently cheaper than Western markets. According to RichAds ad network data, CPC ranges from $0.001 to $0.1, and CPM ranges from $0.05 to roughly $27.
Tier 3 GEOs like Vietnam, Bangladesh, and Cambodia sit at the low end; Asian traffic from Tier 1 markets like Japan costs more.
The RichAds ad network experts name four ad formats for running Asian traffic in 2026: push, popunder, direct click, and video ads.
These formats work across nearly every Asian GEO and convert especially well for Gambling, Betting, and Dating offers.
Top verticals in Asia are Gambling, Sports Betting, Dating, Finance, Gaming, Nutra, and Sweepstakes. But the exact best fit depends on the specific GEO: for example, Bangladesh and Vietnam lean heavily toward Sports Betting, given their cricket and football cultures, while Indonesia and the Philippines perform well in Gambling.
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