20 best popunder ad networks

Dmitry Makarov
Jul 01, 2024
15 min

Since popunder ads are one of the oldest ad formats out there, making your mind on the best popunder ad network is quite challenging… But not anymore!

Here, we compiled a list of the 20 top pop ads networks, presented exactly so you can know what each of them is profound in!

In this article we will share a list of the best popunder, clickunder, on-click ad networks that provide popunder traffic and tell you about each of them!

What defines the best popunder ad network?

While the top pop ads networks were being put, we were paying attention to several key-points in their performance and coverage. Some popunder ad networks are noticeable by their features or advanced optimization tools, others for sources, niche orientation, etc. That’s why for each of them we set a universal highlighting system of which they are placed in as the top pop ads networks!

For example, for each platform we highlighted these points:

Audience reach.
This point shows an average traffic volume, presented, for example, in ad impressions per period in pop ads network.
Geos coverage.
It shows how many countries can be targeted while launching campaigns on a certain popunder ad network. Sometimes, if the info is not public, we share Tier coverage.
Minimal deposit.
This is shown to estimate how much it takes to start working in an ad network.
Minimal CPM.
We listed a minimum CPM bid for you to get a taste on what the costs will be at the certain popunder or clickunder network. Please, note that some among the listed best popunder networks might favour a different bid model — CPV (cost per view).
Managers’ assistance.
This is to know what you can count for in terms of assistance with setting up campaigns or resolving issues.
Payment methods.
Platform’s supported payment methods to add funds to account or winthdraw.
Targeting options.
Judging by available targeting options, you can expect how thorough your campaign can reach the needed audience.

Warning!
If some mentioned highlighting options are not specified, it means they are not publicly shown by the pop ad network.

How to choose the best popunder ad network

The list of 20 top pop ads networks

Now let’s finally get to the point of uncovering the best pop ads networks!

Here’s a full list of the best ad networks for pop traffic that are going to be placed in this article:

RichAds;
Clickadu;
Zeropark;
PropellerAds;
Adsterra;
Kadam;
AdCash;
Clickadilla;
TrafficStars;
MyBid;

UngAds;
PopCash;
HilltopAds;
AdMaven;
EZmob;
JuicyAds;
ExoClick;
AdOperator;
PopMyAds;
TrafficShop.

1. RichAds

RichAds is a top-notch advertising platform that has made a pretty good name in the affiliate marketing community. Apart from years of providing quality-oriented services, RichAds has significantly gained in coverage so that now the ads come with 5+ billion impressions daily!

The high traffic quality is backed with verification by AdScore, an internationally acknowledged filtering solution against bot and fraudulent traffic. At RichAds ad network users can filter traffic themselves by targeting parameters, and choosing traffic source groups (Premium, Standard, Remnant and New), along with in-house optimization tools.

RichAds focuses on providing user-friendly and powerful optimization features:

Performance Mode. RichAds’ unique feature that provides campaigns with fresh whitelists, the best converting traffic sources for the offer, on a weekly basis.
Microbidding. This feature allows users to set custom bids on certain targeting parameters within one campaign and reduce expenses.
Target CPA. This mode optimizes campaign’s parameters in order to target the desired CPA.
Automated rules. A very popular ad networks’ feature that allows to sort traffic sources into either whitelists or blacklists by certain criterias.
Multi-format. Users can scale campaigns across all available ad formats: push, iOS in-page, pops (popup and popunder), native and direct click.

RichAds’ managers can assist users with setting campaigns’ parameters, choosing the optimal bid and can provide whitelists exactly for the offer. More to that, the platform’s blog and YouTube channel are a perfect source of educational and useful insights into the affiliate marketing industry.

RichAds ad network has also been commonly acknowledged by many impactful resources, holding awards as “The best iGaming traffic source” in 2022 by SiGMA Europe and very recently the title of “Best breakout traffic source” during Affiliate World Dubai 2024!

Highlights:

Audience reach: 5+ billion ad impressions per day;
Geos coverage: 220 countries;
Minimal deposit: $150;
Minimal CPM: $0.5;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, Capitalist, Payoneer;
Targeting options: country, city, region, device (desktop, mobile, tablet), device model, device manufacturer, OS, browser, browser language, connection type, carrier, ISP, schedule.

RichAds ad network works with all the most popular verticals for popunder traffic, including Gambling, Betting, Dating, Finance, E-Commerce, Utilities, Antivirus, Nutra and Sweepstakes. Also the platform is fully powered to be integrated with conversion tracking solutions.

Check out top cases on RichAds traffic:

Launch profitable ad campaigns on RichAds’ traffic!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. Clickadu

Clickadu is an ad network that is well recognised in the affiliate marketing industry by its approach to attract publishers and advertisers. And no wonder they have over 5+ billion ad impressions every day and more than 3000 active publishers! Not so long ago Clickadu platform entered its 2.0 stage as they improved user interface and features. Now Clickadu provides advertisers with the opportunity to start campaigns with several ad formats, including popunder ads, as well as offers well-figured optimization tools such as SmartCPM.

Also Clickadu emphasizes the conversion trackers integration available, hand-pick bot filtering and fast-response support managers team.

Highlights:

Audience reach: 5+ billion ad impressions per day;
Geos coverage: 200+ countries;
Minimal deposit: $100;
Minimal CPM: $0.3;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal, WebMoney, Paxum;
Targeting options: country, state, city, connection type, OS, device, manufacturers, model, browser, browser language, proxy.

Regarding all the mentioned above, Clickadu is fully justified to be in first row of the best popunder ad networks!

How to promote online Gambling on popunders

3. Zeropark

Zeropark is a well-known advertising platform made by Commerce Media Tech, now operating across different ad formats, like pop ads, domain redirect ads and search marketplace ads (premium members only). Zeropark provides a user-friendly self-service advertising solution, which can be intuitively utilised to run ad campaigns worldwide. Plus to that, Zeropark introduced a 30-day onboarding period for any newly signed client.

Zeropark operates popunder ads at CPV (cost per view) model, which charges for a single viewer’s visit, rather than the usual CPM (cost per mille) model, which charges per 1000 impressions. Regarding that, the bids for pop ads on Zeropark are calculated according to the supported model.

Highlights:

Audience reach: 60+ billion ad impressions per month;
Geos coverage: worldwide from Tier 3 to Tier 1;
Minimal deposit: $200;
Minimal CPV: $0.0001;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal;
Targeting options: country, region, city, device, OS, browser, RON, source, keyword, multi-GEO.

Despite the not so popular bid model, Zeropark is still granted to hold its place as one of the top popunder ad networks!

LAUNCH AD CAMPAIGNS ON POP TRAFFIC RIGHT NOW!

4. PropellerAds

PropellerAds is a performance marketing platform that has been around since 2011. Now PropellerAds claims to be one of the biggest ad networks with over 12 billion ad impressions daily, and over 32000 active advertisers. The platform provides an easy-to-learn interface along with optimization features such as SmartCPM and CPA Goal.

The main advantage of PropellerAds is the traffic quality, as it’s being filtered by both AI-based anti-fraud technology and manual flagging system.

Highlights:

Audience reach: 500+ mln daily for popunder;
Geos coverage: 195+ countries;
Minimal deposit: $100;
Minimal CPM: $0.1;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal, UnionPay, Skrill;
Targeting options: country, region, device, OS, browser, connection type, carrier, ISP, browser language, schedule.

Taking all into account, PropellerAds is a very popular platform and definitely deserves to be among the top pop ads networks!

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5. Adsterra

Adsterra is a self-service advertising platform that was founded in 2013. Now Adsterra operates with over 40000 partners along with holding its own CPA network. The platform’s main field of work lies within five ad formats, including popunders, in-pages, native ads, display ads and social bar ads. As part of Adsterra’s platform, clients can use APIs to export data and add conversion trackers already integrated with the platform.

Adsterra also provides several optimization tools to boost campaigns’ results, which are Smart CPM, CPA Goal and Custom bidding.

Highlights:

Audience reach: 30+ billion monthly for popunder;
Geos coverage: 248 countries;
Minimal deposit: $100;
Minimal CPM: $0.1;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal, UnionPay, Capitalist, Paxum;
Targeting options: country, region, city, device, OS, browser, connection type, carrier, browser language, schedule.

Adsterra has taken its niche, but who else if not it to close the fifth placement of the best popunder networks?

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6. Kadam

Kadam is one of the largest advertising platforms in the affiliate marketing industry that provides launching clickunder ads. The platform was founded in 2012 and since then started rapidly expanding its coverage, now offering such powerful ad formats as clickunder, push ads, banners, native, on-site and in-app push ads.

Kadam provides a complete self-serve platform with built-in anti-fraud system and analytics tools. Also at Kadam users can utilise a CPA Target feature which automatically adjusts bidding to get as many conversions within the set CPA.

Highlights:

Audience reach: 10+ billion ad impressions daily;
Geos coverage: 195 countries;
Minimal deposit: $100;
Managers’ assistance: yes;
Payment methods: bank card, Paxum, PayPal, WebMoney, alternative payment methods;
Targeting options: country, regions, device, browser, connection type, carrier, ISP, vertical, schedule, language.

7. AdCash

AdCash is an advertising platform, founded in 2007 by european entrepreneurs and now serving over 195 countries. AdCash works with such formats as pop-unders, interstitial, in-page push, native and banner ads. The platform aims to provide the most certified pool of exclusively picked publishers, so that every campaign can become mutually beneficial for both parties.

AdCash ad network’s first priority is to make geo targeting cost-effective, so one of its main features allows you to set 3 bids per country according to traffic performance.

Highlights:

Geos coverage: worldwide from Tier 3 to Tier 1;
Minimal deposit: $100;
Minimal CPM: $0.17;
Payment methods: wire transfer, bank card, PayPal, Capitalist, Skrill, alternative payment methods;
Targeting options: country, region, city, device, OS, browsers, models, ISP, carrier, connection type, browser language;

PRO tips to increase your chances with pop ads

8. Clickadilla

ClickAdilla is a multi-format ad network that was founded in 2017. The self-service platform supports running campaigns in 13 ad formats, including on-click (popunder), push, in-page, banner, tab links, native, in-app and others. ClickAdilla fastly gains popularity as only on popunders the amount of daily impressions is already above 10 million! The range of advertisers is also quite sufficient — over 15000.

Among many ClickAdilla’s features there are two most noteworthy — HotOffers, which allows to get CPA offers just like from a CPA network, and DSP that allows integrating third-party traffic sources while managing on the one platform!

Highlights:

Audience reach: 4,5+ billion ad impressions daily;
Geos coverage: 240+ countries;
Minimal CPM: $0.5;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, Paxum, WebMoney, Capitalist, Robokassa, PerfectMoney, CoinBase, Payeer, alternative payment methods;
Targeting options: country, region, city, device, manufacturer, model, browser, OS, connection type, carrier, browser language, I2P location.

9. TrafficStars

TrafficStars is a multi-format ad network that was founded in 2014. The platforms provides users with a really wide range of advertising formats, which are popunder, push, banners, native, interstitial, video pre-roll, video IM slider and video x preroll. In 2019 TrafficStars went through rebranding, and very recently introduced its own CPA advertising network with in-house offers.

TrafficStars platform is integrated with many third-party solutions including conversion trackers, and offers several optimization tools, for example, optimizer and automated rules.

Highlights:

Audience reach: 7+ billion ad impressions daily;
Geos coverage: 240 countries;
Minimal CPM: $0.1;
Minimal deposit: $100;
Payment methods: wire transfer, bank card, Paxum, CoinGate, Capitalist;
Targeting options: country, region, browser language, device, manufacturer, model, OS, browser, carrier, keywords, proxy.

START EARNING ON QUALITY TRAFFIC BY RICHADS!

10. MyBid

MyBid is a new generation advertising platform that, since the very first look at it, strives to provide maximum user-friendly interactions. MyBid has expanded its coverage across multiple powerful formats such as popunder, in-page, web push, video ads, banners and native.

The platform’s main focus is provision of all needed components to start, like free creatives templates. Also MyBid’s team is really looking into a client-oriented approach, offering assistance from their managers team in terms of launching and running campaigns.

Highlights:

Audience reach: 5+ billion ad impressions daily;
Geos coverage: 200+ countries;
Minimal deposit: $100;
Payment methods: wire transfer, bank card, Paxum, Capitalist;
Targeting options: country, city, device, OS, browser, language, ISP, carrier.

Considering all the pros of MyBid, it definitely is the platform to close the first ten places of the top popunder notification ad networks!

11. UngAds

UngAds is a relatively young advertising network that first appeared on radars in 2015. The platform has been improving ever since, now offering a complete self-service platform and advertising on three leading formats: clickunder, push and native. UngAds managed to gather about 500,000 publishers and is still expanding.

The platform features its in-house automated optimization mode which helps compiling whitelists/blacklists and reduces expenses. Plus to that, UngAds is fully compatible for integrating with various conversion trackers.

Highlights:

Audience reach: 800+ mln ad impressions daily;
Geos coverage: 190+ countries;
Minimal CPM: $0.3;
Minimal deposit: $100;
Payment methods: wire transfer, bank card, Paxum, PayPal, Payoneer;
Targeting options: country, city, device, browser, OS, browser language, vertical, carrier, schedule.

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12. PopCash

PopCash is a specialised popunder ad network that was launched in 2012. PopCash operates a fully capable platform powered by their own ad server. No wonder they need it, the active publishers amount exceeds 120000! Also the ad network focuses on filtering traffic with both internal and third-party tools.

PopCash also provides an automated rules feature for automated whitelisting and blacklisting, along with an analytics dashboard to closely monitor campaigns’ progress. The bid model of PopCash is CPV.

Highlights:

Audience reach: 4+ billion ad impressions monthly;
Minimal CPV: $0.0002;
Minimal deposit: $5;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, Paxum, PayPal, Payoneer;
Targeting options: country, region, vertical, OS, the rest are upon request.

13. HilltopAds

HilltopAds is an advertising network, first introduced in 2013. The platform operates with the most popular ad formats, which are pops, push, video ads, display ads and direct links. HilltopAds support the CPM model, but CPA model can be accessed upon request. Also the ad network focuses on providing exclusive solutions for valued partners.

On top of that, HilltopAds owns its internal ad server solution, along with in-house anti-fraud filtering and anti-AdBlock technology. Users can also access real-time analysis of their running campaigns.

Highlights:

Minimal CPM: $0.1;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: wire transfer, Paxum, PayPal, ePayservice, WebMoney, alternative payment methods;
Targeting options: country, city, device, browser, OS, browser language, connection type, carrier, ISP.

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14. AdMaven

AdMaven is an advertising network that first appeared in public in 2012. Since then the platform has been constantly renovating and growing, now having over 25000 publishers and advertisers. AdMaven works across multiple ad formats, including pops, push, interstitial and banner ads. For popunders AdMaven offers a CPV model, which gains popularity for this ad format.

AdMaven’s advertising platform provides an easy-to-use, yet basic solution, which might be enhanced via API integration with other tools. Nonetheless, the AdMaven team is dedicated to providing quality traffic, which they backed with utilising anti-fraud tools and in-house technology.

Highlights:

Audience reach: 2+ billion ad impressions daily;
Minimal CPV: $0.0001;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal, Payoneer;
Targeting options: country, device, OS, browser, connection type, ISP, carrier, schedule, browser language.

15. EZmob

EZmob is a complete self-serve advertising network, preserving five most popular ad formats to run campaigns on: pop-under, display ads, push, native and calendar. The platform shows a really rich functionality, regarding setting up and optimizing campaigns, introducing automated tools. Although EZmob operates with many ad formats, the popunder traffic remains their main focus.

EZmob also pays careful attention to clients’ needs in terms of campaigns’ targeting, which are quite broad so that popads can reach all the targeted audience.

Highlights:

Audience reach: 1+ billion ad impressions daily;
Geos coverage: 220 countries;
Minimal CPM: $0.1;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, PayPal, WebMoney, Paxum, BlueSnap, Capitalist, Payoneer, alternative payment methods;
Targeting options: country, region, city, device, browser, OS, connection type, carrier, schedule, subID.

16. JuicyAds

JuicyAds is one of the oldest advertising networks, being publicly launched in 2006. Since then they’ve completely renovated the platform, and now are a self-serve advertising platform mostly focusing on Dating niche. Apart from providing the opportunity to run pop-under campaigns, users can also launch banner ads, interstitials and native ads.

JuicyAds is filled with features to improve advertisers’ campaigns, including an auto-optimization tool called Adsistant. It blocks unproductive traffic sources and suggests improvement on targeting parameters to increase CR!

Highlights:

Audience reach: 1+ trillion ad impressions in total;
Geos coverage: worldwide from Tier 3 to Tier 1;
Minimal CPM: $0.3;
Minimal deposit: $100;
Payment methods: wire transfer, PayPal, Paxum, ePayService, alternative payment methods;
Targeting options: country, device, niche, browser, OS, connection type, carrier, language, IPS, schedule, Alexa ranking.

How to use popunder to gain Dating traffic

17. ExoClick

ExoClick is an ad platform, working with more than 20 ad formats and providing services across 65000+ web and mobile publishers. The advertising network has spread worldwide, allowing to run campaigns on popunders, push, native, banner, direct click and other ad formats. The platform also features RTB (real-time bidding) which allows to get the best optimal bids for campaigns on auction.

ExoClick is well-filled with tools, both internal and third party. Thus, users can utilise in-house automation tools to adjust biddings according to campaign’s desired CPA or to block non-converting parameters. Also, ExoClick provides an automatic optimisation landing page algorithm to speed up testing.

Highlights:

Audience reach: 13+ billion ad impressions daily;
Minimal CPM: $0.1;
Minimal deposit: $200;
Payment methods: wire transfer, bank card, Paxum, UnionPay, alternative payment methods;
Targeting options: country, region, device, OS, language, browser, carrier, IPS, schedule.

18. AdOperator

AdOperator is another relatively young advertising network since it started only in 2018. The platform works with only the most popular ad formats — popunders, push and in-page push ads. But despite that they achieved really good results in over 3 billion ad impressions per day! Also AdOperator emphasizes the top verticals for working with pop-under ads which are Gambling, Betting, Dating and Sweepstakes.

Among AdOperator’s features users can find the CPA optimization tool which is paired with info gathered by conversion tracking and allows adjusting campaigns to run within desired CPA.

Highlights:

Audience reach: 3+ billion ad impressions daily;
Geos coverage: 200 countries;
Minimal deposit: $100;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, Paxum, PayPal, WebMoney, AliPay, Capitalist, Payoneer, alternative payment methods;
Targeting options: country, language, OS, version, browser, connection type, carriers, ISP.

19. PopMyAds

PopMyAds is a pop ads oriented ad network that provides a solution for in-depth pops advertising. The platform has over 200000 active users and up to 99% consumer satisfactory level! PopMyAds pays close attention to building such a platform that provides users with full control over their campaigns in terms of targeting and bidding.

Also PopMyAds hold a particular focus on popunder traffic sources quality, so they built an advanced anti-fraud solution that filters all proxy, bot and low quality traffic.

Highlights:

Audience reach: 300+ mln monthly traffic;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: PayPal, and other methods upon request;
Targeting options: country, OS, browser, source, vertical.

20. TrafficShop

TrafficShop is another veteran ad network that has been around since 2008. During all this time TrafficShop developed and innovated their platform, which now provides launching campaigns on pop under traffic, skimmed traffic, display banners and native ads on both mobile and desktop. The platform is fully compatible for integration with S2S (server-to-server) tracking solutions and guards traffic quality with internal anti-fraud filtering technology.

At TrafficShop you can add multiple landing pages into one campaign, set campaign quality type (a website type) and choose a certain amount of traffic to be received for campaigns.

Highlights:

Audience reach: 50+ mln daily traffic;
Minimal deposit: $50;
Managers’ assistance: yes;
Payment methods: wire transfer, bank card, Paxum, PayPal, alternative payment methods;
Targeting options: country, region, city, language, browser, OS, device, connection type, carrier, ISP, schedule, source.

TrafficShop might be in the very end of this list, but it’s anyway honoured to be mentioned as one of the top pop ads networks out there!

Conclusion

Popunder or clickunder ad networks are a very tight market with various pros and cons for each. Only now, knowing the best offers available, you can choose among the top pop ads networks and define your popunder advertising experience!

We at RichAds have been working with popunder ads since 2019 across multiple popular verticals and know the drill! On our platform you can launch a pop ads campaign on over 220 geos worldwide from Tier 3 to Tier 1. Start earning on pops advertising with RichAds quality traffic right now!

RUN POPUNDER CAMPAIGNS ON RICHADS’ TRAFFIC!

How to launch a successful pop ads campaign

Dmitry Makarov

Bringing the experience of writing sales texts for IT-agency, Dmitry Makarov has also worked as a content manager and SEO specialist in affiliate marketing agencies operating within the iGaming vertical. While composing marketing materials for the past 2 years, Dmitry has provided in-depth expertise within the topics of utilising different ad formats (push and in-page push ads, popunder and native ads), iGaming niche advertising and overviewing industry tendencies. His passion in creating has also been developed towards broadcasting, music and fiction novels.