VPN (Virtual Private Network) programs have been around for a very long time, but only computer geeks used them right away. In 2013, after Snowden spoke about the widespread government surveillance of its citizens, VPNs have skyrocketed in popularity. Lockdown, work and home shopping have only added to their popularity over the past years. In this article, we have summed up the most popular VPN affiliate programs. All these programs can be run on RichAds advertising network traffic.
Variety of VPN offers in affiliate marketing
The VPN niche boasts extensive options for affiliate marketing. You can choose any offer flow: from the simplest Pay Per Install (CPI) to the long-playing Revenue Share.
The VPN niche shows a lot of promise; proof of evidence are the various ways you can earn from it. Such offers come in multiple conversion flows, depending on the affiliate network you work with and the advertisers’ brand.
How to choose the best affiliate VPN offer
As elsewhere, offers with quite low payouts are more suitable for beginners who want to gain experience and make first mistakes on simpler options.
But CPS and RevShare offers, for obvious reasons, are more difficult to convert: the user will have to get a wallet and pay for a VPN subscription.
As for RevShare, it also has its own nuances. You may be promised payment in the amount of 100% of the income per subscriber, but the period of such payment is usually no more than 1 month. So, be careful with the terms.
For the game of long-term profit, offers with a 30-50% payment for the entire lifetime of clients on the service are more suitable. Such a user will bring you more income in the long term, but it will also be more difficult to convert it.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Affiliate programs vs. branded affiliate VPN programs
Where to go for a VPN offer: to an affiliate program or to the VPN software itself?
The global VPN market has a wide choice and excellent terms from direct advertisers – VPN brands. Direct advertiser attracts affiliates with higher payouts. It’s clear: you don’t have to share with an intermediary (affiliate program). The only disadvantage is that you will have one offer or product that is not suitable for everyone.
In this regard, affiliate programs are more attractive: you can launch several offers at once and see what goes on.
17 VPN brands with their own affiliate program
We have put together the top 17 affiliate marketing vpn programs from direct advertisers.
- Avast
- Cactus VPN
- CyberGhost
- ExpressVPN
- FastestVPN
- IPVANISH VPN
- IvacyVPN
- NordVPN
- Panda Security
- Pure VPN
- Private Internet Access VPN
- SurfShark
- SurfEasy
- TorGuard
- TunnelBear VPN
- Ultra VPN Secure USA VPN Proxy
- VyprVPN
In this list, you definitely noticed brands that also provide antivirus services. You can choose from what angle to promote these services: as a bundle of VPN + Antivirus, VPN only, or Antivirus only.
By the way, in affiliate programs you can also find offers from brands of direct advertisers, only the terms there will be different.
Look for the list of the best VPN offers from affiliate networks below.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
Top 10 best VPN affiliate program overview
We’ve checked some affiliate programs from the direct advertisers and found the best high-paying VPN affiliate programs for you.
1. NordVPN affiliate program
A company called Nord Security began with just six servers in 2012 and now has over 5,500 servers in 60 countries. NordVPN’s name and logo reflect the company’s commitment to Nordic values, such as trust, confidence, and innovation.
NordVPN is available for various browsers: Windows, macOS, Linux, Android, iOS, Firefox, and Chrome.
NordVPN affiliate program accepts all types of traffic from any GEO. The RichAds advertising network provides any marketer with an account manager who is available to answer any questions, including questions about advertising materials. In this case, your strategy can be built around a recognizable brand, and promotional materials from NordVPN will contribute to a high CR.
Affiliates who sign up for NordVPN’s various programs earn different commission percentages, depending on the program they join. Depending on the package, the commission rate ranges from 40% to 100%; renewal commissions are 30%.
You can promote the NordVPN brand globally by joining NordVPN’s affiliate program and accessing their global campaigns.
- 1-month offer – New Signup 100% / Renewal 30%
- 6-month offer – New Signup 40% / Renewal 30%
- 1-year offer – New Signup 40% / Renewal 30%
- 2-year offer – New Signup 40% / Renewal 30%
It costs between $8.00 and $13.00 per month for a monthly subscription, between $59.88 and $86.28 for an annual subscription, and between $83.43 and $142.83 for two-year subscriptions. Referring the most expensive two-year plan can earn affiliates up to $57. Renewal commissions of 30% are also welcome.
Payment Methods: Alternative currency, Wire Transfer, PayPal.
2. ExpressVPN affiliate program
An anonymous VPN service, ExpressVPN offers the best encryption and does not record any activity or connection information.
ExpressVPN was founded in 2009 and calls itself the largest VPN provider. The service operates thousands of servers in 160 locations of 94 countries and offers apps for all devices and platforms such as Windows, Mac, Android, iOS, Linux, and routers, in addition to browser extensions such as Chrome and Firefox.
Unlike NordVPN, ExpressVPN only pays for new customers who convert to paid signups.
ExpressVPN commissions:
- For one-month plans, they are $13.
- For 6-month plans, they are $22.
- For 1 year plan, they are $36.
It is a good idea to consult with your manager about the size of your payments. They may vary based on the volume and other details of your business. It is generally assumed that you will pay more per lead the more subscriptions you have.
Payments are made monthly via PayPal (before the 15th of each month) with a minimum payout of $100, as well as wire transfers for commissions over $1,000.
- Payment Methods: Paypal, Direct Wire
What is more ExpressVPN affiliate program offers affiliate materials and customized landing pages, affiliates receive help with SEO, UX, design, and content from dedicated affiliate account managers.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
3. Avast affiliate program
The Avast Software company was founded in Prague, Czech Republic, in 1995. Avast’s most popular product is its antivirus software. It also offers a VPN service, – Avast SecureLine VPN – as part of the Avast subscription bundle or separately.
Perhaps the only downside to their VPN service is that it only covers 36 countries and has less than 1,000 servers. In comparison ExpressVPN offers 94 countries, and NordVPN – 60.
Still Avast can be proud of its a reliable platform.
By combining military-grade 256-bit AES encryption, OpenVPN, and OpenSSL, Avast SecureLine VPN ensures the highest level of privacy protection for its customers.
Using Avast VPN software, users can watch content and download large files on up to ten Windows, macOS, Android, and iOS devices.
For affiliate convenience, this affiliate program accepts any traffic type. There are some premade banners and links included in the program for free. Feel free to use the ones you like best from the many options available. It is important to keep in mind that they are specific to certain regions.
Commission:
- For the first month, the commission rate is fixed at 35%,
- Based on revenue, a standard commission rate is 15%-30%,
- Content sites will get a fixed 30% commission.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
4. Surfshark affiliate program
Surfshark, founded in 2018, is relatively new to the VPN industry. The company has grown from 200 servers to more than 3,200 in 100 countries in a few short years. Surfshark is owned by Nord Security, which also owns NordVPN. In spite of the merger, the companies remain independent.
Surfshark is a great tool for anonymous surfing, changing your IP address, and traveling safely online. Additionally, it offers anti-virus protection to keep you safe from malicious software.
The Surfsharkaffiliate program can be found on its website and other affiliate platforms as well.
Surfshark says its average affiliate commission is approximately 60%; however, affiliates earn 40%+ of new sales revenue. Additionally, it pays performance bonuses. A 24-month package starts at $2.49 per month, which equates to a commission of approximately $36 over the lifetime of the contract.
There are three payment methods: wire transfer, PayPal, and alternative currency.
Payments are made on request within 30 days of a purchase being cleared. Commissions will appear on your account within 30 days after the purchase has been cleared. Surfshark will send your invoice to you automatically at the start of each month if you are a consistent earner.
5. TunnelBear affiliate program
VPN service TunnelBear is owned by McAfee, a leading computer security company. Tunnelbear is based in Toronto, Canada, and was founded in 2011.
Thru TunnelBear’s 3,000+ servers, users can connect to many locations worldwide with limitless bandwidth and server switching. It allows users to browse the internet from 47 countries.
A great feature of this VPN is that users can browse the internet for free in 47 countries. What is more it is the first and only VPN to perform regular, independent security audits of its apps.
The Tunnelbear VPN service is marketed as a good option for travelers, students, and digital nomads which can be a great marketing strategy for affiliates.
Commissions:
- 3 years unlimited VPN costs $120, commission of $60 per sale.
- 1 year plans start at $4.99USD, and affiliates can get 50% commission on all sales.
There are no earnings holdings with this program, which is one of its major advantages. Therefore, even if you make $10, you will be paid at the end of the month.
Payment Methods: Check, direct deposit, Payoneer.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
6. Private Internet Access affiliate program
Private Internet Access affiliate program also known as PIA VPN Affiliate Program. This VPN service owned by Kape Technologies from Colorado. It owns servers in over 80 countries.
The PIA VPN is a 4 in 1 solution with split tunneling, a corporate-friendly VPN, an antivirus and encryption tool. Insofar as it does not keep logs of user data, Private Internet Access provides users with an added level of privacy and security.
With Private Internet Access, you can take advantage of the technology built into the service. All user programs, not just the web browser, will be protected against unauthorized access since the services operate at a TCP/IP interface level. Additionally, all major operating systems are supported by the company’s user-friendly programs.
Private Internet Access affiliate program pays 33% commissions on Kape subscriptions, 24% commissions on subscription renewals and yearly plan sales, and 80% commissions on monthly plans (FlexOffers).
Wire transfers and PayPal are two ways to pay commissions.
A range of marketing materials are available from PIA, including banners, videos, and landing pages. Additionally, affiliate marketers can access a free service for optimizing conversion rates.
7. Proton VPN affiliate program
Proton VPN is a part of a growing Proton online services suite. There is a wide range of advanced features included in this VPN, and its free subscription plan is the best. Among the features of Proton VPN are the ability to securely send email, store files, and manage calendars.
The Proton VPN affiliate program pays commissions for both new sales and renewals.
- Sales of new monthly plans: 100%
- Sales of new one- and two-year plans: 40%
- Renewals: 30%
Additionally, if you join Proton VPN’s affiliate program, you’ll earn 20% commission on sales of ProtonMail.
The Proton VPN service is free. Promoting them won’t earn you a commission, as you might expect. Currently, the two-year plan costs $4.99 per month, making it its most popular paid product. The commission on that package is about $48 over the contract’s lifetime if you sell it.
Commissions are paid via bank transfer and PayPal.
8. IPVanish affiliate program
One of the fastest, most reliable, and most secure VPN providers in the world is IPVanish. The company was established in 2012 in Orlando, Florida. Now the company is located in New York.
The company has grown from 32 servers to over 2,200 servers in more than 75 locations, the most in this list of VPN affiliate programs. It provides secure media access, shared IP addresses, and no traffic logs.
Using IPVanish gives customers access to tier-1 network reliability, point-to-point encryption, and unmatched VPN speeds anywhere in the world.
Commissions on sales of monthly, quarterly, and annual plans are paid by the affiliate program at 50%. Despite IPVanish’s monthly plan, its most popular package is the annual subscription, currently priced at $47.89. It generates a commission of approximately $24.
Commissions are approved on the 31st day following the signup date for IPVanish VPN’s 30-day money-back guarantee.
Affiliate marketers based in the US can receive their payouts through ACH or PayPal.
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
9. CyberGhost affiliate program
There are a number of VPN services available on the market today, but CyberGhost is one of the most popular and reliable. With over 9,000 servers in 90+ countries, the company claims it has over 38 million users worldwide.
CyberGhost is owned by Kape Technologies that is also have a couple VPN brands in their pocket such as ExpressVPN, Private Internet Access (PIA), and ZenMate.
By encrypting its VPN traffic and maintaining a no-log policy, CyberGhost VPN assures complete anonymity. You can connect up to 7 devices to its VPN services at once.
CyberGhost pays up to 100% commissions on monthly sales and 45% on annual subscriptions referred within 45 days of the cookie expiration date. Affiliates who perform well receive special commissions.
CyberGhost’s prices vary based on the length of your subscription, as with most VPN solutions. The most popular plan currently costs $89.31 for three years and three months. Per sale, that’s about $40 in commission. No wonder that we listed CyberGhost in the top of the best VPN Affiliate Programs.
10. PureVPN affiliate program
A group of enthusiasts started PureVPN in 2006 to commercialize a product they developed in their spare time. Currently, PureVPN has over 3 million users.
There are thousands of PureVPN servers around the world providing access to their platforms. A VPN kill switch and military-grade encryption are among its features.
There are two types of commissions that affiliates can earn from. The PureVPN affiliate program pays a 100% commission on sales of monthly plans, longer-term plans offer a 40% payment plus a 35% recurring commission for the lifetime of the customer.
There is a 90-day cookie duration, which is longer than average among VPN affiliate programs.
The 15th – 20th of each month is the commission payment date, with a PayPal threshold of $100 and a wire transfer threshold of $500.
Offers from the best VPN and Antivirus affiliate programs
One more thing that spring brings is renovation. Everything is renewing, so are these VPN and Antivirus affiliate marketing CPA offers! Utilities are profitable to promote once again in spring 2024!
1. Yellana
What to say, if Yellana doesn’t even break a sweat while sharing these top CPA offers of Utilities vertical! Check out these CPA deals on VPN, extension and cleaners to get the idea what’s profitable to advertise in spring 2024!
- ProtectVPN
Multigeo
Up to $12 - Push collect Windows 10+ Chrome
Multigeo
Up to $0.12 - CCleaner
UK
Up to $1.04
2. CPA Roll
In CpaRoll, Software and Utility CPA offers are always on top, especially the Antivirus ones, which do really well with push and pop traffic.
- Global – Push Subscription Video Player Update – Chrome Android – CPS
Works great with pop traffic
Payout and CR depends on the GEO - Global – AVC Antivirus & Cleaner – CPI
Both pop and push
CR/Payout depends on geo
For BR, DE, TR geos average CR is 4.8% - FR – Avast Premium – CPA
Push
Payout – $60
Average CR – 1.5-2% - WW – AVG Mobile Security – CPS
Push/pop
Payout – $50 except tier 1 countries ($35-40)
Average CR – 4.6%
Conclusion
VPN affiliate marketing is an evergreen vertical in affiliate marketing. It can be run all year long which make VPN services a very interesting product to promote.
Worldwide antivirus statistics say that 62% of VPN users are men. Push notifications from RichAds have more male audiences than female ones. And the format is great for running a VPN.
It’s time to try VPN on push and pop ads!
What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.