The Best GEOs and verticals in December

As a monthly tradition, RichAds team makes a digest on the most converting GEOs and verticals for our clients.

The post will shed a light on the profitable launches in December on push, in-page push, pops and direct click ads.

Follow the tag “Best GEOs and Verticals at RichAds” to be the first to check out the monthly updates to run working campaigns at the RichAds platform.

Updates for Push Ads in December

The Best GEOs for Push Ads

December did bring some changes to the list of best GEOs for push format. Most of the best converting countries remained almost the same, USA, Indonesia, India, Thailand and Russia are still on top.

Only Germany left the list after a few months of holding a stable position, while Great Britain returned to the pedestal.

The list of the best GEOs for push in November:

  • USA;
  • Indonesia;
  • India;
  • Germany;
  • Thailand;
  • Russia.

The list of the best GEOs for push in December:

  • USA;
  • Indonesia;
  • India;
  • Thailand;
  • Russia
  • Great Britain.

The Best Verticals for Push Ads

In terms of best verticals we can see almost zero alterations, the strongest offers to launch belong to Antivirus, Gambling and Betting. If you wanna play safe and get profit, stick to them.

Though there’s one small update — try Media, it will truly bring conversions this month!

The Best Geo-Vertical Bundles for Push Ads 

The best GEO+vertical combinations in December:

  • Antivirus: US, DE, GB, FR, CA, AU;
  • Gambling: ID, TH, BR, BG, UA, IN;
  • Betting: MY, BG, SG, ID, PK, ZA;
  • Media: IN, CN, US, PL;

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

Updates for In-Page Push Ads in December

The Best GEOs for In-Page Push Ads

This month we can observe several changes in terms of GEO — Thailand that has been holding its position for more than 3 months left our shortlist. Yet, India, Indonesia, the USA, China and Russia remain on top and show no signs of  slowing down.

Also meet a newbie of the month, it’s Brazil, don’t hesitate to test it!

The list of the best GEOs for in-page push in November:

  • Indonesia;
  • Thailand;
  • India;
  • the USA;
  • China;
  • Russia.

The list of the best GEOs for in-page push in December:

  • Indonesia;
  • India;
  • the USA;
  • China;
  • Russia;
  • Brazil.

The Best Verticals for In-Page Push Ads

December didn’t affect top verticals for in-page push ads — Media, Dating and Gambling are still among the best. You can pay attention to a new leader — Antivirus vertical, it shall work well with the format this month!

The Best Geo-Vertical Bundles for In-Page Push Ads 

Converting geo-vertical bundles for in-page push ads this month:

  • Gambling: ID, UA, TH, MY, MM, DE;
  • Media: CN, IN, US, BG, IT, DE;
  • Dating: GB, US, MY, RU, IT, DE;
  • Antivirus: US, JP, DE, NG;

Updates for Pops Ads in December

The Best GEOs for Pop Ads

The situation with GEOs for pop ads is pretty much the same as in November — six countries remain on top. They are the USA, Germany, Indonesia, Turkey, Thailand and Brazil.

The list of the best GEOs for pops in November:

  • USA;
  • Indonesia;
  • Germany;
  • Turkey;
  • Thailand;
  • Brazil.

The list of the best GEOs for pops in December:

  • USA;
  • Indonesia;
  • Germany;
  • Turkey;
  • Thailand;
  • Brazil.

The Best Verticals for Pop Ads

We noticed a change in the best working verticals in December, they’re not the same anymore, though they didn’t change for two months!

Now focus on Gambling, Betting, Media and Cleaners, as E-commerce is not in the list anymore.

The Best Geo-Vertical Bundles for Pop Ads 

TOP bundles for pop ads this month:

  • Gambling: ID, DE, TR, US, TH, VN;
  • Media: GB, US, IN, CA, ID;
  • Cleaners: DE, TR, CA, FR; 
  • Betting: TR, TH, BR, AR, ZA, GH;

Updates for Direct Click Ads in December

The Best GEOs for Direct Click Ads

Wanna get the highest profit with direct click ads in December? Stay loyal to such GEOs as USA, Brazil, Germany, Turkey and Thailand and you won’t be mistaken. If you wish to test something new, stick to India — it entered the top this month.

The list of the best GEOs for direct click in November:

  • USA;
  • Brazil;
  • Germany;
  • Turkey;
  • Thailand;
  • Indonesia.

The list of the best GEOs for direct click in December:

  • USA;
  • Brazil;
  • Germany;
  • Turkey;
  • Thailand;
  • India.

The Best Verticals for Direct Click Ads

This month actually turned out to be different in terms of verticals for direct click ads. The only leaders that are still more than relevant are Gambling and E-commerce.

Also we’d advise to test Betting and Cleaners this month and you’ll get the highest CR!

The Best Geo-Vertical Bundles for Direct Click Ads 

Relevant geo+vertical combo for direct click ads:

  • Gambling: ID, DE, US, TH, TR, BG;
  • E-commerce: BR, US, HR, PH, TH, JP;
  • Betting: AR, TH, ZA, UG, TZ;
  • Cleaners: DE, TR, BR, US;

As you can see, the converting combinations for different traffic sources vary from month to month, so it’s crucial to be aware of them. 

In case you’re interested in a specific vertical or GEO, go ahead and consult your manager, he’ll provide you with the whitelists and creatives for free!

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

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