{"id":16872,"date":"2025-10-01T18:54:00","date_gmt":"2025-10-01T15:54:00","guid":{"rendered":"https:\/\/richads.com\/blog\/?post_type=glossary&#038;p=16872"},"modified":"2025-10-22T15:40:17","modified_gmt":"2025-10-22T12:40:17","slug":"direct-billing","status":"publish","type":"glossary","link":"https:\/\/richads.com\/blog\/what-is\/direct-billing\/","title":{"rendered":"Direct Billing"},"content":{"rendered":"\n<p>Direct Billing is a specific kind of offers in affiliate marketing that should be launched on mobile traffic. They usually work on a subscription or one-time payment basis. The user is required to be online via a 3G, 4G, or 5G connection.<\/p>\n\n\n\n<p>These kinds of offers are a part of <strong><a href=\"https:\/\/richads.com\/blog\/what-is\/mobile-content-offers-mvas\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Mobile Content Offers or mVAS\">Mobile Content Offers or mVAS<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Direct Billing meaning in affiliate marketing<\/h2>\n\n\n\n<p>Direct Billing offers as we mentioned before are typically for mobile content offers. The user needs to subscribe to continuously receive specific content such as wallpapers, themes, video-on-demand, and more.<\/p>\n\n\n\n<p>There are two modes of direct billing flows, and these are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1-Click Conversion \u2014 this is where the user simply needs to click on a button to accept the charge or confirm subscription<\/li>\n\n\n\n<li>2-Click Conversion \u2014 this flow includes an additional confirmation page after the first button is clicked. This is to ensure that the user really understands what he is signing up for.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"566\" height=\"217\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-566x217.png\" alt=\"Direct Billing meaning in affiliate marketing\" class=\"wp-image-16880\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-566x217.png 566w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-300x115.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-150x57.png 150w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-768x294.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-200x77.png 200w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-250x96.png 250w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-392x150.png 392w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1-500x192.png 500w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/types-of-mobile-advertising-conversion-flows_direct-billing-1.png 1190w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n<\/div>\n\n\n<p>No need to explain that if you are going to run&nbsp;Direct Billing&nbsp;flow, you need some mobile ads for a start. Let&#8217;s discuss this point!<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Mobile traffic sources<\/h2>\n\n\n\n<p>Any marketer can place ads on their blog. Then they will be free. Also, ads can be purchased from many different sources.<\/p>\n\n\n\n<p>Here is a list of sources for mobile traffic:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>banners on a site (they should be adapted for mobile),<\/li>\n\n\n\n<li>paid search,<\/li>\n\n\n\n<li>advertising in all social networks (Facebook, Instagram, and others),<\/li>\n\n\n\n<li>in-app advertising,<\/li>\n\n\n\n<li>ad networks with traffic (for example, with pops, push notifications, native ads, and more).<\/li>\n<\/ul>\n\n\n\n<p>Nowadays, it is especially noticeable how mobile devices dominate desktops when it comes to traffic from ad networks.<\/p>\n\n\n\n<p>In fact, 90% of push notifications on the <a href=\"https:\/\/richads.com\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> ad network come from mobile devices!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"566\" height=\"394\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-566x394.png\" alt=\"\" class=\"wp-image-16828\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-566x394.png 566w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-300x209.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-150x104.png 150w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-768x534.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-170x118.png 170w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-216x150.png 216w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-338x235.png 338w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1-431x300.png 431w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/07\/90-of-push-notification-ads-come-from-mobile-1.png 1190w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"form-link\"><a id=\"share\" class=\"typeform-share download\" style=\"color: #ffffff!important;\" href=\"https:\/\/richads.com\/ru\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-mode=\"popup\" data-submit-close-delay=\"10\" aria-label=\"Launch Direct Billing offers at RichAds!\">Launch Direct Billing offers at RichAds!<\/a><\/div>\n<p><style>.typeform-share{margin-top: 32px;position: relative;display: block;padding: 15px 0;font-weight: bold;font-size: 18px; line-height: 100%; text-align: center;width: 550px;background: #FF3C32;color: white;border-radius: 8px;outline: none !important;transition: .4s;margin-bottom: 10px;color: white!important; text-decoration: none!important;} .typeformshare:hover{color: black!important;text-decoration: none!important;}.form-link{display:flex; align-items:center; justify-content:center;}<\/style><\/p>\n\n\n\n<p class=\"has-text-align-center\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<p><strong>Related articles:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/richads.com\/blog\/mobile-affiliate-marketing-how-it-works\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Mobile Affiliate Marketing: How It Works\">Mobile Affiliate Marketing: How It Works<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/richads.com\/blog\/click2call-click2sms-offers-how-do-they-work-with-push-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Click2call &amp; Click2sms offers: How do they work?\">Click2call &amp; Click2sms offers: How do they work?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/richads.com\/blog\/roadmap-to-become-an-affiliate-pro-in-mobile\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Roadmap to become an Affiliate PRO in Mobile\">Roadmap to become an Affiliate PRO in Mobile<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Direct Billing is a specific kind of offers in affiliate marketing that should be launched on mobile traffic. They usually work on a subscription or one-time payment basis. The user is required to be online via a 3G, 4G, or 5G connection. These kinds of offers are a part of Mobile Content Offers or mVAS. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-16872","glossary","type-glossary","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is Direct Billing in affiliate marketing: Definition &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"Direct Billing is a specific kind of offers in affiliate marketing that should be launched on mobile traffic. These kinds of offers are a part of Mobile Content Offers or mVAS.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/what-is\/direct-billing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Direct Billing in affiliate marketing: Definition &#8212; RichAds Blog\" \/>\n<meta property=\"og:description\" content=\"Direct Billing is a specific kind of offers in affiliate marketing that should be launched on mobile traffic. 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