{"id":166,"date":"2020-09-17T15:10:17","date_gmt":"2020-09-17T12:10:17","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=166"},"modified":"2024-05-28T12:55:25","modified_gmt":"2024-05-28T09:55:25","slug":"richads-2-0-major-updates-to-rocket-traffic","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/richads-2-0-major-updates-to-rocket-traffic\/","title":{"rendered":"RichAds 2.0: Major Updates to Rocket Traffic"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">User Interface 2.0<\/h2>\n\n\n\n<p>To be a performance-driven platform, we implemented a more friendly UI with a lot of functions for you to succeed.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>From the very start, there are all ad formats at your fingertips with the most performing niches for each.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/08\/image-1024x448.png\" alt=\"\" class=\"wp-image-3622\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Added useful links, tutorials, and explanations for ads set up and optimization (Micro Bidding, Target CPA, etc.).<\/li>\n\n\n\n<li>Up to 10 creatives for a test: icons, main images, texts, and links, with previews.<\/li>\n\n\n\n<li>Smart account navigation to help you launch campaigns in minutes.<\/li>\n<\/ul>\n\n\n\n<p>Below we have a close look at the new RichAds features and how they boost your performance.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Premium Sources From The Start<\/h2>\n\n\n\n<p>We collect and update the groups of sources with the best&nbsp;<a href=\"https:\/\/richads.com\/blog\/what-is\/conversion\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"conversion\">conversion<\/a>, and present them to you in your account. In other words,&nbsp;<strong>Premium Subscriber lists<\/strong>&nbsp;are the groups of websites on which your ads will perform best. To be exact, 7x better on the average. More info is&nbsp;<a href=\"https:\/\/richads.com\/blog\/product-updates-from-richads-team\/#category\" aria-label=\"here\">here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/f0eb611d9b2e521f6e00e3a5c82eff54.gif\" alt=\"\"\/><\/figure>\n\n\n\n<p>This is a unique opportunity to test your offer on push notifications ads, pop, or native traffic without extra ad spend and get results.&nbsp;<\/p>\n\n\n\n<p>To add fresh lists of audiences, click&nbsp;<strong>Turn on New lists automatically<\/strong>&nbsp;button.<\/p>\n\n\n\n<p>It\u2019s that simple.<\/p>\n\n\n\n<p><em>Hack<\/em>: If you need&nbsp;<strong>whitelists exactly for your offer and GEO<\/strong>, contact your account manager and we will share the sources with the most converting traffic with you. <\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"&lt;strong&gt;Join RichAds&lt;\/strong&gt;\"><strong>Join RichAds<\/strong><\/a><\/p>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"> <strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c CPC starts from $ <strong>0.003<\/strong>, <br>\ud83d\udd1d CPM from <strong>$0,3<\/strong> in Tier 3, <strong>$0,5<\/strong> in Tier 2, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 geos. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Device Manufacturer and Model Targeting<\/h2>\n\n\n\n<p>Targeting Options are one of the flagships of RichAds. From now, you can apply certain Device Manufacturers and Device Models to your ad campaign.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/618e54d224e38c7fc760226288644392.gif\" alt=\"\"\/><\/figure>\n\n\n\n<p style=\"font-size: 20px; font-weight: bold; text-align: center;\">Some examples of use<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Target only modern phone models to exclude the risk of their low efficiency for your ads (low resolution) or your offer (online games, VPNs, casinos, etc.).<\/li>\n\n\n\n<li>Target cheap mobiles for Sweepstakes, Gambling, or low-cost Nutra and e-commerce offers.<\/li>\n\n\n\n<li>Target the latest expensive phones to promote luxury e-commerce (product or service).<\/li>\n\n\n\n<li>Make sure you don\u2019t target just devices unpopular in your GEO.<\/li>\n<\/ol>\n\n\n\n<p>Depending on your offer, there can be even more creative ways to use this targeting and outrun competitors for more quality traffic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Best Practices for Targeting (%)<\/h2>\n\n\n\n<p>A variety of targeting options has the other side of the coin. If you haven\u2019t explored your GEO enough, you can choose unfavored Carrier, OS, Browser, etc., and lose traffic.<\/p>\n\n\n\n<p>Percent of targeting in your account will help you. For example, 43% of OS available for targeting in India is Android 9. And iOS is almost not used in Sudan and some other countries.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/i.gyazo.com\/1e7759091cf37a726c8fbd9dc3e89f13.gif\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Adscore Traffic Verification<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft is-resized\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/06\/AdScore-150x150.png\" alt=\"\" class=\"wp-image-2498\" style=\"width:117px;height:117px\"\/><\/figure>\n<\/div>\n\n\n<p>We focus on the thorough check, analysis, and prevention of fraud traffic with our algorithms and technology based on big data. Recently, we\u2019ve also added Adscore services to ensure third-party verification.&nbsp;<\/p>\n\n\n\n<p>It means that such kinds of traffic as proxy (from countries out of your targeting), low-quality (from out-of-date devices), and bot are successfully banned.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Presets for Automated Rules<\/h2>\n\n\n\n<p>If you haven\u2019t set up Automated Rules before, you may need to check the presets for it. The example of using this feature for optimization is right in your account.<\/p>\n\n\n\n<p>Remember, there are a number of ads setting which performance you can auto control: Creatives, Campaigns, Sites, Devices, etc.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>RichAds Expert\u2019s Tip: Prepare up to 10 creatives for your native ad campaign. Creatives are very important for this ad type and even the most unexpected variant may play out.<\/strong><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Clicks &amp; CPC Predictor<\/h2>\n\n\n\n<p>When launching&nbsp;Native Ads, you now check the predicted performance: the number of clicks and their cost in your account. The predictions are made automatically according to your GEO, CPM, and Technology targeting.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Coming Soon<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New UI for native ad campaigns<\/li>\n\n\n\n<li>Convenient payment methods for the cardholders<\/li>\n\n\n\n<li>More Regions &amp; Cities available for targeting<\/li>\n<\/ul>\n\n\n\n<div class=\"form-link\"><a class=\"typeform-share download\" style=\"color: #ffffff!important;\" href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-mode=\"popup\" data-submit-close-delay=\"10\" aria-label=\"Run ads on RichAds traffic\">Run ads on RichAds traffic<\/a><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"> <strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c CPC starts from $ <strong>0.003<\/strong>, <br>\ud83d\udd1d CPM from <strong>$0,3<\/strong> in Tier 3, <strong>$0,5<\/strong> in Tier 2, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 geos. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>To be a performance-driven platform, we implemented a more friendly UI with a lot of functions for you to succeed.<\/p>\n","protected":false},"author":2,"featured_media":4367,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[155,18],"tags":[157,191,424],"class_list":["post-166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-network","category-richads-updates","tag-ad-network","tag-advertising","tag-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RichAds 2.0: Major Updates to Rocket Traffic &#8212; 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