{"id":19297,"date":"2017-02-17T14:07:00","date_gmt":"2017-02-17T11:07:00","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=19297"},"modified":"2024-05-28T13:14:24","modified_gmt":"2024-05-28T10:14:24","slug":"in-app-push-uvedomleniya-format-dlya-prilozhen","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/ru\/in-app-push-uvedomleniya-format-dlya-prilozhen\/","title":{"rendered":"In-App \u041f\u0443\u0448\u0438: \u043d\u043e\u0432\u044b\u0439 \u0444\u043e\u0440\u043c\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445"},"content":{"rendered":"\n<p>\u041d\u0435\u0434\u0430\u0432\u043d\u043e \u043c\u044b \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b\u0438 In-page \u043f\u0443\u0448\u0438: \u0444\u043e\u0440\u043c\u0430\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043e\u0445\u0432\u0430\u0442\u0438\u0442\u044c iOS \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u0438 \u043e\u0431\u043e\u0439\u0442\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f Chrome, \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u044e\u0449\u0438\u0435 \u043f\u043e\u0434\u043f\u0438\u0441\u043a\u0443 \u043d\u043e\u0432\u044b\u0445 \u044e\u0437\u0435\u0440\u043e\u0432. \u041c\u044b \u0443\u0436\u0435 \u0443\u0432\u0438\u0434\u0435\u043b\u0438 \u043f\u0435\u0440\u0432\u044b\u0435 \u0432\u043d\u0443\u0448\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b: \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 CTR \u0438 Conversion rate \u0432 3 \u0438 4 \u0440\u0430\u0437\u0430 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e, \u0438 \u0440\u0435\u0448\u0438\u043b\u0438 \u043d\u0430 \u044d\u0442\u043e\u043c \u043d\u0435 \u043e\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u0442\u044c\u0441\u044f.<\/p>\n\n\n\n<p>\u041d\u043e\u0432\u044b\u0435 \u0436\u0435 In-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0434\u0430\u044e\u0442 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 \u0438 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u043e \u043d\u043e\u0432\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e. \u0424\u043e\u0440\u043c\u0430\u0442 \u0443\u0436\u0435 \u043f\u043e\u0447\u0442\u0438 \u0433\u043e\u0442\u043e\u0432 \u043a \u0437\u0430\u043f\u0443\u0441\u043a\u0443:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u041f\u043e\u0434\u043f\u0438\u0448\u0438\u0442\u0435\u0441\u044c \u043d\u0430 <a href=\"https:\/\/richads.com\/\" aria-label=\"RichAds\">RichAds<\/a>, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u0438\u0435.<\/li>\n\n\n\n<li><a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u041f\u0440\u0438\u0441\u043e\u0435\u0434\u0438\u043d\u044f\u0439\u0442\u0435\u0441\u044c \u043a RichAds\">\u041f\u0440\u0438\u0441\u043e\u0435\u0434\u0438\u043d\u044f\u0439\u0442\u0435\u0441\u044c \u043a RichAds<\/a>!<\/li>\n<\/ol>\n\n\n\n<p>\u041d\u0438\u0436\u0435 \u043c\u043e\u0436\u043d\u043e \u0432\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u044c \u043d\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043f\u0443\u043d\u043a\u0442\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043c\u043e\u0433\u0443\u0442 \u043b\u0443\u0447\u0448\u0435 \u043f\u043e\u043d\u044f\u0442\u044c \u0432\u0441\u0435 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u0430 in-app \u043f\u0443\u0448\u0435\u0439 \u043d\u0430 \u043d\u0430\u0448\u0435\u0439 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/02\/in-app_eng.png\" alt=\"\u041f\u0443\u0448 \u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0427\u0442\u043e \u0434\u0435\u043b\u0430\u0435\u0442 In-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u044b\u043c\u0438<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0412\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, CTR \u0438 Conversion Rate \u0432\u044b\u0448\u0435, \u0447\u0435\u043c \u043a\u043e\u0433\u0434\u0430-\u043b\u0438\u0431\u043e<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u0415\u0441\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0444\u0430\u043a\u0442\u043e\u0440\u043e\u0432, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u0434\u043e\u0441\u0442\u0438\u0447\u044c \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044f \u044d\u0442\u0438\u0445 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439. \u0412\u043e-\u043f\u0435\u0440\u0432\u044b\u0445, \u0444\u043e\u0440\u043c\u0430\u0442 \u0441\u0432\u0435\u0436\u0438\u0439, \u0430 \u0437\u043d\u0430\u0447\u0438\u0442, \u0431\u043e\u043b\u0435\u0435 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0434\u043b\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u0412\u043e-\u0432\u0442\u043e\u0440\u044b\u0445, \u044e\u0437\u0435\u0440\u044b, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0449\u0438\u0435 \u043a\u0430\u043a\u043e\u0435-\u043b\u0438\u0431\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u043d\u0430 100% \u0440\u0435\u0430\u043b\u044c\u043d\u044b, \u0438 \u0434\u043b\u044f \u043d\u0438\u0445 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u0430\u0431\u0441\u043e\u043b\u044e\u0442\u043d\u0430\u044f \u0432\u0438\u0434\u0438\u043c\u043e\u0441\u0442\u044c \u0442\u0430\u043a\u043e\u0433\u043e \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b. \u0412-\u0442\u0440\u0435\u0442\u044c\u0438\u0445, in-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442\u0441\u044f \u0434\u043e\u0432\u043e\u043b\u044c\u043d\u043e \u0440\u0435\u0434\u043a\u043e, \u0442\u0435\u043c \u0441\u0430\u043c\u044b\u043c, \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u043d\u0430\u043c\u043d\u043e\u0433\u043e \u043c\u0435\u043d\u0435\u0435 \u043f\u043e\u0434\u0432\u0435\u0440\u0436\u0435\u043d\u0430 \u044d\u0444\u0444\u0435\u043a\u0442\u0443 \u201c\u0431\u0430\u043d\u043d\u0435\u0440\u043d\u043e\u0439 \u0441\u043b\u0435\u043f\u043e\u0442\u044b\u201d.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0420\u0430\u0441\u0448\u0438\u0440\u0435\u043d\u043d\u044b\u0435 \u043d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0430<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u0442\u0435 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u043d\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043f\u043e App ID \u0438 \u041a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0418\u0433\u0440\u044b) \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0432\u0430\u0448\u0435\u0433\u043e \u043e\u0444\u0444\u0435\u0440\u0430.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0414\u0438\u0432\u0435\u0440\u0441\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u0412 \u0440\u0430\u043c\u043a\u0430\u0445 \u043e\u0434\u043d\u043e\u0439 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0432\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c in-app \u043f\u0443\u0448 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 \u0442\u043e\u043b\u044c\u043a\u043e 1 \u0440\u0430\u0437. \u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u0432\u0438\u0434\u044f\u0442 \u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043d\u0443\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u043f\u043e\u043b\u0443\u0447\u0430\u044e\u0442 \u0431\u043e\u043b\u0435\u0435 \u043f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u044b\u0439 \u043e\u043f\u044b\u0442 \u043e\u0442 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f, \u0438 \u043f\u043e\u0432\u044b\u0448\u0430\u044e\u0442 \u0441\u0432\u043e\u044e \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043f\u043e \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044e \u043a \u0431\u0440\u0435\u043d\u0434\u0430\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439. \u0418 \u044d\u0442\u043e \u043d\u0435 \u0435\u0434\u0438\u043d\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u043f\u043b\u044e\u0441 \u0434\u043b\u044f \u0431\u0440\u0435\u043d\u0434\u0430 \u2b07\ufe0f.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0417\u0430\u0449\u0438\u0442\u0430 \u0438\u043c\u0438\u0434\u0436\u0430 \u0431\u0440\u0435\u043d\u0434\u0430<\/strong><\/li>\n<\/ul>\n\n\n\n<p>\u0412\u0441\u0435 in-app \u043f\u0443\u0448 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430 RichPush \u0434\u043e\u043b\u0436\u043d\u044b \u043f\u0440\u043e\u0439\u0442\u0438 \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u0443\u044e \u043c\u043e\u0434\u0435\u0440\u0430\u0446\u0438\u044e. \u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0442 \u0433\u043e\u0440\u0430\u0437\u0434\u043e \u0431\u043e\u043b\u0435\u0435 \u0432\u044b\u0441\u043e\u043a\u0438\u043c \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0430\u043c \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 \u0438 \u043d\u0435 \u0432\u0440\u0435\u0434\u044f\u0442 \u0438\u043c\u0438\u0434\u0436\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f. \u041a \u0441\u043b\u043e\u0432\u0443, \u043c\u043d\u043e\u0433\u0438\u0435 \u0432\u0441\u0435\u043c\u0438\u0440\u043d\u043e \u0438\u0437\u0432\u0435\u0441\u0442\u043d\u044b\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0432 \u0440\u0430\u0437\u043d\u044b\u0445 \u0441\u0444\u0435\u0440\u0430\u0445 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u044d\u0442\u043e\u0442 \u043a\u0430\u043d\u0430\u043b \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u0434\u043b\u044f \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u044f \u0443\u0437\u043d\u0430\u0432\u0430\u0435\u043c\u043e\u0441\u0442\u0438 \u0431\u0440\u0435\u043d\u0434\u0430.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c CPI \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438<\/strong><\/li>\n<\/ul>\n\n\n\n<p>In-app \u043f\u0443\u0448\u0438 \u0434\u0430\u044e\u0442 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u043d\u0430\u043a\u043e\u043d\u0435\u0446 \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u044e \u0441 \u043c\u043e\u0434\u0435\u043b\u044c\u044e \u043e\u043f\u043b\u0430\u0442\u044b \u043f\u043e CPI.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041a\u0430\u043a \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u0442\u044c in-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f<\/h3>\n\n\n\n<p>\u0421\u043b\u0435\u0434\u0438\u0442\u0435 \u0437\u0430 \u043d\u0430\u0448\u0438\u043c\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f\u043c\u0438: \u043a\u0430\u043a \u0442\u043e\u043b\u044c\u043a\u043e \u043c\u044b \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043c \u043d\u043e\u0432\u044b\u0439 \u0444\u043e\u0440\u043c\u0430\u0442, \u043c\u044b \u0432\u044b\u0448\u043b\u0435\u043c \u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0435 \u0438 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u0439 \u0433\u0430\u0439\u0434 \u0432\u0441\u0435\u043c, \u043a\u0442\u043e \u043e\u0441\u0442\u0430\u0432\u0438\u0442 \u0441\u0432\u043e\u0439 e-mail \u043f\u043e \u0441\u0441\u044b\u043b\u043a\u0435 \ud83d\udc47<\/p>\n\n\n\n<p>\u041f\u043e\u0434\u043f\u0438\u0448\u0438\u0442\u0435\u0441\u044c \u0437\u0434\u0435\u0441\u044c \u0438 <a href=\"https:\/\/my.richads.com\/signup\" aria-label=\"\u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u0443\u0439\u0442\u0435\u0441\u044c \u043d\u0430 RichAds\">\u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0438\u0440\u0443\u0439\u0442\u0435\u0441\u044c \u043d\u0430 RichAds<\/a> \u043f\u0440\u044f\u043c\u043e \u0441\u0435\u0439\u0447\u0430\u0441!<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div class=\"form-link\"><a class=\"typeform-share download\" style=\"color: #ffffff!important;\" href=\"https:\/\/richads.com\/ru\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-mode=\"popup\" data-submit-close-delay=\"10\" aria-label=\"\u0417\u0430\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u0441\u0432\u043e\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430 \u0442\u0440\u0430\u0444\u0438\u043a\u0435 \u043e\u0442 RichAds\">\u0417\u0430\u043f\u0443\u0441\u043a\u0430\u0439\u0442\u0435 \u0441\u0432\u043e\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u043d\u0430 \u0442\u0440\u0430\u0444\u0438\u043a\u0435 \u043e\u0442 RichAds<\/a><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\">  <strong>RichAds \u044d\u0442\u043e \u2014<\/strong><br>\ud83d\udd3a \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u043f\u0443\u0448 \u0438 \u043f\u043e\u043f\u0441-\u0442\u0440\u0430\u0444\u0438\u043a,<br>\ud83d\udd3c CPC \u043e\u0442 $0.003; <br>\ud83d\udd3aCPM \u043e\u0442 $0,3 \u0432 Tier 3, $0,5 \u0432 Tier 2, $1 Tier 1,<br>\ud83d\udd3c \u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u043e\u0431\u044a\u0435\u043c\u044b \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0433\u043e \u0442\u0440\u0430\u0444\u0438\u043a\u0430 \u0432 \u0431\u043e\u043b\u0435\u0435 \u0447\u0435\u043c 200 \u0433\u0435\u043e.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"<p>\u041d\u0435\u0434\u0430\u0432\u043d\u043e \u043c\u044b \u0437\u0430\u043f\u0443\u0441\u0442\u0438\u043b\u0438 In-page \u043f\u0443\u0448\u0438: \u0444\u043e\u0440\u043c\u0430\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043e\u0445\u0432\u0430\u0442\u0438\u0442\u044c iOS \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u0438 \u043e\u0431\u043e\u0439\u0442\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f Chrome, \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u044e\u0449\u0438\u0435 \u043f\u043e\u0434\u043f\u0438\u0441\u043a\u0443 \u043d\u043e\u0432\u044b\u0445 \u044e\u0437\u0435\u0440\u043e\u0432. \u041c\u044b \u0443\u0436\u0435 \u0443\u0432\u0438\u0434\u0435\u043b\u0438 \u043f\u0435\u0440\u0432\u044b\u0435 \u0432\u043d\u0443\u0448\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b: \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 CTR \u0438 Conversion rate \u0432 3 \u0438 4 \u0440\u0430\u0437\u0430 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e, \u0438 \u0440\u0435\u0448\u0438\u043b\u0438 \u043d\u0430 \u044d\u0442\u043e\u043c \u043d\u0435 \u043e\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u0442\u044c\u0441\u044f. \u041d\u043e\u0432\u044b\u0435 \u0436\u0435 In-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0434\u0430\u044e\u0442 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 \u0438 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u0430\u0442\u044c [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[293,129,297,281,287],"tags":[811,100,269,267],"class_list":["post-19297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-push-uvedomleniya","category-novosti-i-trendy","category-reklama","category-reklamnaya-set","category-reklamnye-push-uvedomleniya","tag-in-app-push","tag-push-reklama","tag-push-uvedomleniya","tag-pushi"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>In-App \u041f\u0443\u0448\u0438: \u043d\u043e\u0432\u044b\u0439 \u0444\u043e\u0440\u043c\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"\u041a\u043e\u043c\u0430\u043d\u0434\u0430 RichPush \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0435\u0442 In-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445, \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439, \u0437\u0430\u043f\u0443\u0441\u043a\u0430 CPI \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0438 \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u044f \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043a \u0431\u0440\u0435\u043d\u0434\u0443.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/ru\/in-app-push-uvedomleniya-format-dlya-prilozhen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"In-App \u041f\u0443\u0448\u0438: \u043d\u043e\u0432\u044b\u0439 \u0444\u043e\u0440\u043c\u0430\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445 &#8212; RichAds Blog\" \/>\n<meta property=\"og:description\" content=\"\u041a\u043e\u043c\u0430\u043d\u0434\u0430 RichPush \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0435\u0442 In-app \u043f\u0443\u0448-\u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445, \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439, \u0437\u0430\u043f\u0443\u0441\u043a\u0430 CPI \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 \u0438 \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u044f \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043a \u0431\u0440\u0435\u043d\u0434\u0443.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/richads.com\/blog\/ru\/in-app-push-uvedomleniya-format-dlya-prilozhen\/\" \/>\n<meta property=\"og:site_name\" content=\"RichAds Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/richadscom\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-17T11:07:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-28T10:14:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/02\/in-app_main_ru.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Olga Dashuk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Olga Dashuk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" 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