{"id":19981,"date":"2020-09-22T10:29:00","date_gmt":"2020-09-22T07:29:00","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=19981"},"modified":"2024-05-28T12:51:33","modified_gmt":"2024-05-28T09:51:33","slug":"richads-updates-more-advertising-hacks","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/richads-updates-more-advertising-hacks\/","title":{"rendered":"RichAds Updates. More Advertising Hacks?"},"content":{"rendered":"\n

Check the updates below and take a sneak peek at what\u2019s coming next.<\/p>\n\n\n\n

Campaigns Import from Zeropark & PropellerAds<\/h2>\n\n\n\n

You\u2019ve started ad campaigns in one of the ad networks, but then you need to scale it and get more traffic. Ok, you can import them in RichAds from Zeropark or PropellerAds with literally zero efforts now.<\/p>\n\n\n\n

<\/a>\nDon\u2019t forget to use RichAds pre-built whitelists for scale and get most out of 4 billion impressions per day.<\/p>\n\n\n\n

New UI for Native Ad Campaigns<\/h2>\n\n\n\n

There are quite important parts of the RichAds platform that were not available for native campaigns before. <\/a><\/p>\n\n\n\n

But from this month, you can set particular traffic sources<\/strong>, automated rules with presets<\/strong>, scheduled campaigns<\/strong>, and follow the CPC predictor<\/strong> in the new fast interface, too.<\/p>\n\n\n\n

Highlighted Sources for In-page Push<\/h2>\n\n\n\n

If your target audience is Apple users, this is for you. Besides native push, RichAds has in-page push notifications<\/a> in the arsenal, dedicated to simplify the subscription of new users and display ads on iOS.<\/p>\n\n\n\n

Now they are marked with green circles in the Sources section in your interface.<\/p>\n\n\n\n

Moreover, we\u2019ve added more sources to the Premium and Standard groups and decreased the number of Remnant ones. <\/a>It means that now you have more high-performance sources to start and scale campaigns.<\/p>\n\n\n\n

Auto-generated Postback URL<\/h2>\n\n\n\n

PostBack is just one of the ways of tracking conversions, but it\u2019s the most preferable one. It sends detailed information about your ad performance to your tracker. <\/p>\n\n\n\n

It\u2019s important to create a correct link for tracking. The difficulty is that trackers may have different parameters in this link. So, to make the process easier, we\u2019ve made this link auto-generated. <\/p>\n\n\n\n

You don\u2019t have to create it manually, select your tracker in the interface, and copy the ready-made link for the tracker.<\/p>\n\n\n\n

If it\u2019s new for you, we have a comprehensive guide for setting up Postback<\/a>.<\/em><\/p>\n\n\n\n

Targeting: Newest OS, More Regions & Cities<\/h2>\n\n\n\n

Generally, you use targeting options to send your ads to a particular segment of the audience. For example, for specific offers (luxury goods, telecom, finance, etc.). For such campaigns, we\u2019ve had 17 narrow targeting options, like Devices, Carrier, OS, or ISP. And the good news: OS newer than iOS 11 are now in the game, too.<\/p>\n\n\n\n

Speaking about targeting by country, it is an essential part of every campaign. But sometimes you need to target small regions or even cities separately, due to the difference in language, income or education levels, or culture. <\/p>\n\n\n\n

That\u2019s why we have updated our basic GEO targeting:<\/p>\n\n\n\n