{"id":2104,"date":"2020-06-30T12:55:00","date_gmt":"2020-06-30T09:55:00","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=2104"},"modified":"2024-03-06T13:12:27","modified_gmt":"2024-03-06T10:12:27","slug":"how-covid-19-affects-gambling-industry-experts-opinion","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/how-covid-19-affects-gambling-industry-experts-opinion\/","title":{"rendered":"How Covid-19 affects gambling industry: Experts\u2019 opinion (update)"},"content":{"rendered":"\n<p>The situation in the world affiliate marketing industry is constantly changing following the announcement of the world pandemic. Offline casinos all over the world are quarantined and players go to online space. Gambling is a vertical that not only stays afloat but even makes profit during these difficult times. <a href=\"https:\/\/richads.com\/blog\/12-tips-on-how-to-run-gambling-in-2020-affiliate-network-perspective\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"How to make money on gambling\">How to make money on gambling<\/a> during Covid-19? Read in our new article.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>What is gambling?<\/strong><\/p><p><strong>Gambling<\/strong> is a vertical in affiliate marketing that includes online casinos &amp; betting. Affiliate marketers all over the world like this niche since the demand for such offers is quite high. The vertical offers a few payment models, high payouts and opportunity to work with different traffic types.<\/p><\/blockquote>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"SHTLi2WHvn\"><a href=\"https:\/\/richads.com\/blog\/watch-the-webinar-push-and-pops-trends-in-igaming-2022\/\" aria-label=\"Watch the Webinar &#8220;Push and Pops Trends in iGaming 2022&#8221;\">Watch the Webinar &#8220;Push and Pops Trends in iGaming 2022&#8221;<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Watch the Webinar &#8220;Push and Pops Trends in iGaming 2022&#8221;&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/watch-the-webinar-push-and-pops-trends-in-igaming-2022\/embed\/#?secret=H1hmShuYnt#?secret=SHTLi2WHvn\" data-secret=\"SHTLi2WHvn\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Gambling &amp; Covid-19<\/strong><\/h2>\n\n\n\n<p>Coronavirus pandemic made everybody stay at home and find new ways of entertainment. Online casinos, games, streams, cybersport \u2013 all this helps not to feel bored during the quarantine. A lot of people started gambling to kill time that\u2019s why the average traffic volumes are increasing. Particular success online casinos have in those GEOs where offline casinos were quarantined, for example, the Czech Republic and Germany.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Experts\u2019 opinions<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><a href=\"https:\/\/3snet.co\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"3snet\">3snet<\/a>, Alex Miller, expert<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/11\/3snet-150x150-1.png\" alt=\"\" class=\"wp-image-21535 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p>\u201cIn this situation, online gambling feels better than any other vertical (for example, betting). Now we can dwell on a few factors that influence the situation with gambling. The first one is self-isolation and quarantine. People have to give up their usual lifestyle and spend a lot of time at home. Much time in their hands and boredom. In this situation, people start to look for new pleasures.<\/p>\n\n\n\n<p>Online options that don\u2019t require much money and special skills but give a necessary shot of adrenaline are appropriate. Online casinos with nice bonus systems and stable work are perfect variants. Thus, casinos will get lots of new gamblers. Also, it should be said that the demand for online poker has also increased significantly.&#8221;<\/p>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><strong>Gambling offers from 3snet:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.3snet.co\/offer\/2184\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"id 2184 7Spins CPL ZA\">id 2184 7Spins CPL ZA<\/a> \u2013 $40<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.3snet.co\/offer\/1445\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"id 1445 Vulkan Vegas CPA 16 countries\">id 1445 Vulkan Vegas CPA 16 countries<\/a> \u2013$ 55-110.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.3snet.co\/offer\/2027\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"id 2027 7Bitcasino CPA 3 countries\">id 2027 7Bitcasino CPA 3 countries<\/a> \u2013 \u20ac 110.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.3snet.co\/offer\/1843\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"id 1843 King Billy CPA 10 countries\">id 1843 King Billy CPA 10 countries<\/a> \u2013 \u20ac 150.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.3snet.co\/offer\/1773\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"id 1773 Rizk Casino CPA 3 countries\">id 1773 Rizk Casino CPA 3 countries<\/a> \u2013 \u20ac 45-100.<\/span><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/afflift.com\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"affLIFT\">affLIFT<\/a>, Luke Kling, Owner<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:19% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"212\" height=\"197\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/11\/2021-11-09_12-30-54.jpg\" alt=\"\" class=\"wp-image-21528 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\"> \u201cBased on what people on affLIFT are saying, I would say yes though. Gambling is very popular now\u201d. <\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/mylead.global\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"MyLead\">MyLead<\/a>, Bartosz Magielski, Marketing &amp; Affiliate Manager<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:18% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"211\" height=\"192\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/11\/2021-11-09_12-34-35.jpg\" alt=\"\" class=\"wp-image-21531 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\"> \u201cAccording to the latest results of gambling companies, all those who offer their services online have recorded increases. So it&#8217;s clear that Internet users, being forced to spend time at home, are looking for ways to entertain themselves. Gambling is one of the possible ways. The fact that traditional casinos in many countries are closed is also an important reason &#8211; online gambling is, therefore, the only way\u201d. <\/p>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><span style=\"background-color: #ffcc99;\"><strong>Gambling offers from MyLead:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/mylead.global\/en\/available-campaigns-in-mylead\/gambling-smartlinki-bestgamblingoffer_62800\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Gambling &#8211; Smartlink I &#8211; Best Gambling Offer\">Gambling &#8211; Smartlink I &#8211; Best Gambling Offer<\/a>.<\/li><li><a href=\"https:\/\/mylead.global\/en\/available-campaigns-in-mylead\/vulkanvegas_188916\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Vulkan Vegas\">Vulkan Vegas<\/a>.<\/li><li><a href=\"https:\/\/mylead.global\/en\/available-campaigns-in-mylead?category=45,46,49,47,48&amp;name=Playamo\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Playamo\">Playamo<\/a>.<\/li><li><a href=\"https:\/\/mylead.global\/en\/available-campaigns-in-mylead?category=45,46,49,47,48&amp;name=Spinia\" aria-label=\"Spinia\">Spinia<\/a>.<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/www.affgun.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"&lt;b&gt;AffGun&lt;\/b&gt;\"><b>AffGun<\/b><\/a>,<strong>&nbsp;Alexander Khil, CEO &amp; Owner<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile\" style=\"grid-template-columns:22% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"186\" height=\"196\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2021\/11\/2021-11-09_12-31-10.jpg\" alt=\"\" class=\"wp-image-21532 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-normal-font-size\"> \u201cDuring pandemic, gambling is actively increasing but betting is decreasing opposite. <span style=\"background-color: #fff9c7;\">The growth has been marked in the countries where offline casinos were quarantined, for example, the Czech Republic.<\/span> In \u0421IS countries the average check goes down\u201c. <\/p>\n<\/div><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><span style=\"background-color: #ffcc99;\"><strong>Gambling offers from AffGun:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"http:\/\/partners.affgun.com\/offer\/878\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"878 Admiral\">878 Admiral<\/a>.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"http:\/\/partners.affgun.com\/offer\/407\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"407 Gratorama\">407 Gratorama<\/a>.<\/span><\/li><li><a href=\"http:\/\/partners.affgun.com\/offer\/573\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"573 Royal Panda\">573 Royal Panda<\/a>.<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/welcome.partners\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Welcome Partners\">Welcome Partners<\/a>, Vladislav Arbuzov, PR-manager<\/strong><\/h2>\n\n\n\n<p>\u201cDue to the canceling of all the sports events casino is increasing both in average deposit and conversion rate. <span style=\"background-color: #fff9c7;\">Cybersport is also becoming more and more popular<\/span>\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/cpagetti.com\/?utm_source=google&amp;utm_medium=nutra&amp;gclid=EAIaIQobChMIyrj10fXp6AIVB6maCh1SCQQtEAAYASAAEgLoQ_D_BwE\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"\u0421pagetti\">\u0421pagetti<\/a>,\u00a0Nikita Bulakhov, marketing specialist<\/strong><\/h2>\n\n\n\n<p>\u201cGambling vertical is much in demand now: people stay at home and spend more time online. Our advertisers highlight the fact that gambling is growing significantly during the coronavirus pandemics. Delivery services are closed in many countries but gambling stays away from this problem. That\u2019s why now is the best time to start working with online casino\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/redtrack.io\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"RedTrack\">RedTrack<\/a>, Dasha Nazarova, Partnership &amp; Marketing manager<\/strong><\/h2>\n\n\n\n<p>\u201cI would say that gambling experiences both the rise and fall of traffic today. On the one hand, the online casino has always been one of the most profitable gambling niches. During a pandemic, the traffic volumes are incredible here, as everyone spends more time at home in front of a computer. New GEOs arise, for example, last week the first online casino was legalized in my homeland, in Belarus\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/adcombo.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Adcombo\">Adcombo<\/a>, Senior Business Development Manager<\/strong><\/h2>\n\n\n\n<p>\u201cNow gambling depends on two factors. The first one is definitely quarantine. We can see a significant increase in gambling ads.<\/p>\n\n\n\n<p>However, betting is almost stopped as there are no sports events now except cybersport. The second factor is the exchange rate.<\/p>\n\n\n\n<p>The exchange rates in oil-producing countries are unstable, as a consequence, a lot of offers stop performing due to the decrease in their dollar price but the traffic price remains the same. You should take it into account and stock up on good offers in advance\u201d.<\/p>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><span style=\"background-color: #ffcc99;\"><strong>Gambling offers from Adcombo:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><span style=\"font-weight: 400; background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=27311\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"27311 DragonBahis (Dragon Club) Casino Landers &#8211; TR\">27311 DragonBahis (Dragon Club) Casino Landers &#8211; TR<\/a>.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=25829\" aria-label=\"25829 DragonBahis (Dragon Club) Casino RegPage &#8211; TR\">25829 DragonBahis (Dragon Club) Casino RegPage &#8211; TR<\/a>.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=24812\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"24812 DragonBahis (Dragon Club) Betting &#8211; ShortReg &#8211; TR\">24812 DragonBahis (Dragon Club) Betting &#8211; ShortReg &#8211; TR<\/a>.<\/span><\/li><li><span style=\"font-weight: 400; background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=25652\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"25652 Melbet &#8211; IN\">25652 Melbet &#8211; IN<\/a>.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=24665\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"24665 4rabet &#8211; Main Page &#8211; IN\">24665 4rabet &#8211; Main Page &#8211; IN<\/a>.<\/span><\/li><li><span style=\"background-color: #ffffff;\"><a style=\"background-color: #ffffff;\" href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=24834\" aria-label=\"24834 4rabet &#8211; RegPage &#8211; Scheme &#8211; IN\">24834 4rabet &#8211; RegPage &#8211; Scheme &#8211; IN<\/a>.<\/span><a href=\"https:\/\/my.adcombo.com\/offers\/offer-details?id=24665\" aria-label=\"&lt;br&gt;\"><br><\/a><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><a href=\"https:\/\/topoffers.com\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"TopOffers\">TopOffers<\/a>, Nilu Yusupova, Business Development Manager<\/strong><\/h2>\n\n\n\n<p>&#8220;During the period of self-isolation, people have more time on their hands. As a result, screen time increases dramatically. While online gambling might serve as a fleeting distraction from the current situation, quarantine creates perfect conditions for the online gambling industry to remain profitable.<\/p>\n\n\n\n<p>Today, gamblers have more time to enjoy all the thrills and spills of their favorite casino games, poker rooms, or slots. Like gaming and streaming services, online gambling offers not only enjoyable leisure-time activities. It keeps attracting more gamblers because of the excitement, which helps to reduce stress and anxiety people are especially inclined to these days. Since online gambling is not as strictly regulated as machine betting shops or regular casinos, it offers certain freedoms to gamblers. Therefore, when gambling online, they do not have to consider all the typical restrictions like spend or stake limits.<\/p>\n\n\n\n<p>When it comes to online gambling, quarantine seems to be a minor setback for a major comeback. So far, the online gambling industry has not suffered a downturn in performance, and it is not likely to any time soon&#8221;.<\/p>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><span style=\"background-color: #ffcc99;\"><strong>Gambling offers from TopOffers:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>id 3021 Mr.Bet FTD AT &#8211; $150<\/li><li>id 3019 Mr.Bet FTD CA &#8211; $200<\/li><li>id 3022 Mr.Bet FTD DE &#8211; $150<\/li><li>id 3020 Mr.Bet FTD NO &#8211; $200<\/li><li>id 3018 Mr.Bet FTD NZ &#8211; $150<\/li><li>id 2887 LeoVegas DOI FI\/DE\/NO\/CA &#8211; $9<\/li><li>id 2914 Casumo DOI FI\/NO\/CA &#8211; $9<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><a href=\"https:\/\/c3pa.net\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"C3PA\">C3PA<\/a>, Illia Slavnyi, Client Service Team Lead<\/h2>\n\n\n\n<p>There were a few changes in a gambling vertical during the coronavirus crisis. First of all, some advertisers have started to cut the budgets, decrease the current CPA, as PV has dropped due to the crisis.<\/p>\n\n\n\n<p>But even with these changes, we see that our volumes in gambling have grown as people are spending money ONLY on the Internet and all players don&#8217;t have an opportunity to visit offline casinos. We see great results mostly in these GEOs: AU, RU, NZ, NO, CA.<\/p>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"><span style=\"background-color: #ffcc99;\"><strong>Gambling offers from C3PA:<\/strong><\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"http:\/\/my.c3pa.net\/offer\/1163\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"1163\">1163 <\/a> Casino-X CPA RU [fb\/vk cloak traffic only] \/PO: up to $90<\/li><li><a style=\"font-size: inherit;\" href=\"http:\/\/my.c3pa.net\/offer\/5298\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"5298\">5298 <\/a> Golden Reels CPA AU, NZ\/ PO: up to $180<\/li><li><a style=\"font-size: inherit;\" href=\"http:\/\/my.c3pa.net\/offer\/5480\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"5480\">5480 <\/a> Wild Jackpots Casino CPA NO\/ up to 160 EURO<\/li><li><a style=\"font-size: inherit;\" href=\"http:\/\/my.c3pa.net\/offer\/4656\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"4656\">4656 <\/a> GoWild Casino CPA CA\/ PO up to 140 EURO<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>World situation with casino<\/strong><\/h2>\n\n\n\n<p>A lot of offline casinos all over the world suffer losses as they have to close their doors due to pandemic. That&#8217;s why lots of people go to online space to entertain and earn money. We&#8217;ve prepared for you a table with the current situation with offline casinos in countries where they are legalized. Also, in the last two columns you can see <strong>average CPC and traffic volumes for these GEOs in RichAds ad network<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-regular\"><table><tbody><tr><td><strong>Country<\/strong><\/td><td><strong>Offline Casino Status<\/strong><\/td><td><strong>Covid-19 influence<\/strong><\/td><td><strong>Push Avg CPC, $<\/strong><\/td><td><strong>Push Traffic Volume, Mln<\/strong><\/td><\/tr><tr><td>Germany<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0315<\/td><td>59<\/td><\/tr><tr><td>France<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0250<\/td><td>46<\/td><\/tr><tr><td>Italy<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0170<\/td><td>35<\/td><\/tr><tr><td>Great Britain<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0301<\/td><td>31<\/td><\/tr><tr><td>Spain<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0133<\/td><td>23<\/td><\/tr><tr><td>Czech Republic<\/td><td>\u2705&nbsp;legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0229<\/td><td>3.6<\/td><\/tr><tr><td>Latvia<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0252<\/td><td>1.2<\/td><\/tr><tr><td>Malta<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0134<\/td><td>0.54<\/td><\/tr><tr><td>Estonia<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0112<\/td><td>0.32<\/td><\/tr><tr><td>Monaco<\/td><td>\u2705 legalized<span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u2705<\/td><td>\u274c&nbsp;<span style=\"font-family: inherit; font-size: inherit;\">quarantined<\/span><span style=\"font-family: inherit; font-size: inherit;\">&nbsp;<\/span>\u274c<\/td><td>0.0284<\/td><td>0.01<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Examples of gambling offers<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/04\/-\u044d\u043a\u0440\u0430\u043d\u0430-2020-04-16-\u0432-15.36.44.png\" alt=\"Gambling offer page\" class=\"wp-image-2113\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/04\/-\u044d\u043a\u0440\u0430\u043d\u0430-2020-04-16-\u0432-15.36.03.png\" alt=\"Gambling offer page\" class=\"wp-image-2114\"\/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/04\/-\u044d\u043a\u0440\u0430\u043d\u0430-2020-04-16-\u0432-15.38.10.png\" alt=\"Gambling offer page\" class=\"wp-image-2115\"\/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How to choose the payment model?<\/strong><\/h2>\n\n\n\n<p><strong>There are 3 most popular payment models in gambling offers:&nbsp;<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><b>CPL (Cost Per Lead)<\/b> \u2013 you pay for registration.<\/li><\/ul>\n\n\n\n<p>This model is appropriate for newbies but it\u2019s quite rare for affiliate marketing. Moreover, CPL-model has quite strict KPI (registration may be complicated and multi-stage). Here lead is any information left by the user on the offer page, for example, email, phone number, postal address or name.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><b>CPA (Cost per Action)<\/b> \u2013 you pay for the action, for example, making a deposit.<\/li><\/ul>\n\n\n\n<p>In this model, you get the percentage of the gambler\u2019s deposit. The model is most common in working with gambling vertical and allows filtering low-quality traffic. Media buyer assumes all the risks and offer\u2019s owner pays only for the real action (not clicks or impressions). CPA is not appropriate for newbies as the conversion level here is low.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li style=\"font-weight: 400;\"><b>Revshare (Revenue Share)<\/b> \u2013 the percentage of the casino\u2019s profit.<\/li><\/ul>\n\n\n\n<p>Usually, this model is used only by experienced affiliate marketers. They work directly with the advertiser, not via affiliate program. Casino shares a percentage of its profit but you will have to prove the quality of your traffic. It should be high-quality and usually, such traffic is organic, for example, SEO.<\/p>\n\n\n\n<p>But working with this payment model you should be prepared for the loss. If the gambler beats casino and it bears losses then your profit will decrease.<\/p>\n\n\n\n<p class=\"entry-title\">Do you wanna see a practical case study? Here we are with the case study and master-class <a href=\"https:\/\/richads.com\/blog\/case-study-how-to-advertise-online-gambling-with-push-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"&#8220;How to advertise online gambling with push ads&#8221;.\">&#8220;How to advertise online gambling with push ads&#8221;.<\/a><\/p>\n\n\n\n<p>Of course, don\u2019t forget about the traffic type! Push and pop traffic works great with gambling offers. Find high-quality traffic at <strong><a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"RichAds\">RichAds<\/a>. <\/strong>&nbsp;Don\u2019t panic and stay safe.<\/p>\n\n\n\n<div class=\"form-link\"><a class=\"typeform-share download\" style=\"color: #ffffff!important;\" href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-mode=\"popup\" data-submit-close-delay=\"10\" aria-label=\"Run ads on RichAds traffic\">Run ads on RichAds traffic<\/a><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"> <strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c CPC starts from $ <strong>0.003<\/strong>, <br>\ud83d\udd1d CPM from <strong>$0,3<\/strong> in Tier 3, <strong>$0,5<\/strong> in Tier 2, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 geos. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/richads.typeform.com\/to\/j0Zzke\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"&lt;img src=&quot;https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/09\/Webinar_Gambling_blog_4.png&quot; alt=&quot;&quot; class=&quot;wp-image-3849&quot;\/&gt;\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2020\/09\/Webinar_Gambling_blog_4.png\" alt=\"\" class=\"wp-image-3849\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Experts share their opinions on how Covid-19 influenced the gambling vertical.<\/p>\n","protected":false},"author":15,"featured_media":2111,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[157,191,4,171,167],"class_list":["post-2104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-marketing","tag-ad-network","tag-advertising","tag-gambling","tag-lead-generation","tag-push-notifications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Covid-19 affects gambling industry: Experts\u2019 opinion (update)<\/title>\n<meta name=\"description\" content=\"Offline casinos all over the world are quarantined and players go to online space. Gambling is a vertical that not only stays afloat but even makes profit during these difficult times. How to make money on gambling during Covid-19? Read in our new article.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/how-covid-19-affects-gambling-industry-experts-opinion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Covid-19 affects gambling industry: Experts\u2019 opinion (update)\" \/>\n<meta property=\"og:description\" content=\"Offline casinos all over the world are quarantined and players go to online space. Gambling is a vertical that not only stays afloat but even makes profit during these difficult times. How to make money on gambling during Covid-19? 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