{"id":294,"date":"2019-04-24T11:55:42","date_gmt":"2019-04-24T11:55:42","guid":{"rendered":"https:\/\/richpush.co\/blog\/?p=294"},"modified":"2025-06-20T17:12:44","modified_gmt":"2025-06-20T14:12:44","slug":"smartcpc-dont-pay-more-when-you-dont-need-to","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/smartcpc-dont-pay-more-when-you-dont-need-to\/","title":{"rendered":"What Is Smart CPC and How to Use It?"},"content":{"rendered":"<div class=\"lead-paragraph\">\n    <p>In this article by <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"RichAds ad network\">RichAds ad network<\/a>&#8216;s team you will learn about Smart CPC and how it helps marketers get quality traffic cheaper!<\/p>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">How Smart CPC works<\/h2>\n\n\n\n<p>Smart CPC is a feature that can reduces the <a href=\"https:\/\/richads.com\/blog\/what-is\/cpc-or-cost-per-click\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"CPC\">CPC<\/a> price by up to 40% while maintaining the traffic volumes. Usually additional settings are not necessary. After activating the feature, Smart CPC starts working:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CPC is reduced by 40%<\/li>\n\n\n\n<li>As a result, the price of the lead is reduced<\/li>\n\n\n\n<li>The company receives more conversions for the same budget.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center single-info-yellow\"><strong>Learn more on useful features at RichAds platform that can surpass the effectiveness of Smart CPC model at the section &#8216;<a href=\"https:\/\/richads.com\/blog\/category\/news-and-trends\/richads-updates\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds features\">RichAds features<\/a>&#8216; on our blog!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"Gu33ASg1zT\"><a href=\"https:\/\/richads.com\/blog\/how-to-increase-cr-and-reduce-cpa-with-performance-mode\/\" aria-label=\"How to increase CR and reduce CPA with Performance mode\">How to increase CR and reduce CPA with Performance mode<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;How to increase CR and reduce CPA with Performance mode&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/how-to-increase-cr-and-reduce-cpa-with-performance-mode\/embed\/#?secret=bAIdQWW1If#?secret=Gu33ASg1zT\" data-secret=\"Gu33ASg1zT\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Benefits of Smart CPC<\/h2>\n\n\n\n<p>Smart CPC reduces the cost of ad campaigns. If the click can be bought cheaper, the feature will do this. Smart CPC allows you to:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Turn a negative ROI into a positive.<\/li>\n\n\n\n<li>Increase profits.<\/li>\n<\/ol>\n\n\n\n<p>Smart CPC will work with all niches: you buy the same amount of traffic for less money, all while not losing a conversion.<\/p>\n\n\n<div id=\"richads-button-block_d2a894ec116f428d507a44e4b6337bcd\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Launch advertising campaigns on RichAds&#8217; traffic!\">\n                Launch advertising campaigns on RichAds&#8217; traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"As3NQ6Kk5Y\"><a href=\"https:\/\/richads.com\/blog\/target-cpa-2-0\/\" aria-label=\"Target CPA 2.0: Automate Optimization and Get Fast Conversions\">Target CPA 2.0: Automate Optimization and Get Fast Conversions<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Target CPA 2.0: Automate Optimization and Get Fast Conversions&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/target-cpa-2-0\/embed\/#?secret=PtPRYO1MGR#?secret=As3NQ6Kk5Y\" data-secret=\"As3NQ6Kk5Y\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>How Smart CPC works Smart CPC is a feature that can reduces the CPC price by up to 40% while maintaining the traffic volumes. Usually additional settings are not necessary. After activating the feature, Smart CPC starts working: Learn more on useful features at RichAds platform that can surpass the effectiveness of Smart CPC model [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":66742,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[155,161],"tags":[193,167,488],"class_list":["post-294","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-network","category-lead-generation","tag-cpc","tag-push-notifications","tag-smart-cpc"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Smart CPC: How to Use It? &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"Smart CPC is a very basic tool many advertising networks feature, but what does it do exactly? 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