{"id":34173,"date":"2022-10-11T12:28:01","date_gmt":"2022-10-11T09:28:01","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=34173"},"modified":"2024-04-16T10:19:43","modified_gmt":"2024-04-16T07:19:43","slug":"optimizer-how-to-make-optimization-easier-than-ever-before","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/optimizer-how-to-make-optimization-easier-than-ever-before\/","title":{"rendered":"Optimizer: how to make optimization easier than ever before?"},"content":{"rendered":"
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Some months ago RichAds team made the optimization process much easier than ever before \u2014 we launched the Optimizer.<\/p>\n

Optimizer is a new interface for the optimization process that combines ad campaign results and the possibility to make changes to them in one place.<\/p>\n<\/div>\n\n\n

The Optimizer \u2014 what is it? It is a real time-saver!<\/h2>\n\n\n\n

Optimizer is a new interface that allows you to manage your targeting directly from the statistics page, helping <\/strong>optimize the ad campaign as quickly as possible.<\/p>\n\n\n\n

Due to this function, you can quickly check statistics on targeting settings, disable ineffective elements, and add them to a block- or whitelist.<\/p>\n\n\n\n

Today the following targeting options are available in the Optimizer: <\/strong><\/p>\n\n\n\n

    \n
  1. Subscriber List ID,\u00a0<\/li>\n\n\n\n
  2. Publisher ID,\u00a0<\/li>\n\n\n\n
  3. Site ID,\u00a0<\/li>\n\n\n\n
  4. Browser,\u00a0<\/li>\n\n\n\n
  5. Os.<\/li>\n<\/ol>\n\n\n\n

    ! More targeting options will be added soon.<\/p>\n\n\n

    \n
    \"\"<\/a>
    This is how our new interface for the optimization process looks like
    Click to enlarge<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

    The full list of possibilities provided by the Optimizer<\/h2>\n\n\n\n

    We\u2019ve created this interface to make your optimization quick and easy.<\/p>\n\n\n\n

    Let\u2019s see all possibilities that Optimizer gives: <\/strong><\/p>\n\n\n\n

      \n
    1. Quick campaign managing (button Quick Edit) allows you to pause or activate a campaign and edit the budget, CPC, and CPA goal.<\/li>\n\n\n\n
    2. Statistics review (available segments: Subscriber List ID, Publisher ID, Site ID, Browser, Os).<\/li>\n\n\n\n
    3. Statistics sorting (find an arrow near any metric and click to change sorting).<\/li>\n\n\n\n
    4. Search for specific items (button Bulk Search).<\/li>\n\n\n\n
    5. Blocklist and Whitelist (button Active \u0438 Paused in column Status).<\/li>\n\n\n\n
    6. Micro bidding (Micro bidding column in the table).<\/li>\n\n\n\n
    7. Action Bar (floating area Action Bar which appears when you click on a checkbox) allows you to interact with several items simultaneously.<\/li>\n\n\n\n
    8. Report downloading (button Download on the right on the menu).<\/li>\n<\/ol>\n\n\n\n

      How to find the Optimizer on the RichAds platform?<\/h2>\n\n\n\n