{"id":36677,"date":"2023-01-16T13:31:09","date_gmt":"2023-01-16T10:31:09","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=36677"},"modified":"2023-01-18T16:43:11","modified_gmt":"2023-01-18T13:43:11","slug":"gambling-ad-predictions","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/gambling-ad-predictions\/","title":{"rendered":"Gambling Ads Predictions 2023"},"content":{"rendered":"\n

Every year brings changes to the industry, and 2023 will not be an exception. In the post the leading CPA networks and an ad network shared their opinions on the Gambling trends. Also you’ll learn about the key trends that slowly developed in 2022 and are to shoot this year.<\/p>\n\n\n\n

Gambling trends in 2023: global predictions<\/h2>\n\n\n\n

There are four global Gambling advertising predictions that have to bring the highest CR to marketers if they follow them in 2023. Make sure you analyze them and get the most for your campaigns!<\/p>\n\n\n\n

1. The crypto payments rise\u00a0<\/h3>\n\n\n\n

Cryptocurrency is always associated with anonymity. That\u2019s why online casinos actively apply it as a payment method, and even so-called crypto casinos start to appear. About 60% of all the bitcoin transitions are linked to Gambling industry, <\/strong>according to the latest stats!<\/p>\n\n\n\n

Despite the fact that in November 2022 there has been a collapse of the largest crypto exchange FTX, the industry experts claim that the cryptocurrency will be back in the game. The severe growth is actually expected, especially in the countries where restrictions on online Gambling still exist.<\/p>\n\n\n\n

What\u2019s more, pay attention to Asia-Pacific region when it comes to crypto-gambling. There are a lot of countries with strict limitations yet the industry is really growing there at a CAGR of 18%, and may reach $50 billion in 2023.<\/strong><\/p>\n\n\n\n

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Crypto payment increase for Gambling offers in latest years<\/em><\/figcaption><\/figure><\/div>\n\n\n\n

2. Mobile Gambling boom<\/h3>\n\n\n\n

Another tendency that has been developing slowly yet confidently is the surge of mobile gamblers. Mobile casinos are a lot more convenient that physical and desktop ones and have more benefits to offer to the users.<\/p>\n\n\n\n

Some casinos make specific websites and apps for mobile players and adapt their slots for them. The main point behind it is that mobile e-gaming is even faster and more dynamic than desktop one. According to the latest stats, mobile gambling is expected to reach $250.4 billion by 2027<\/strong>, with an estimated CAGR of 17.8% between 2020-2027<\/strong>.<\/p>\n\n\n\n

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Examples of push ads on mobile devices <\/em><\/em><\/figcaption><\/figure><\/div>\n\n\n\n

3. More legislations on online casinos<\/h3>\n\n\n\n

Those are the most awaited gambling ad predictions as the more legislations appear, the more GEOs marketers will have to target. So, what to expect in 2023 in terms of Gambling vertical in affiliate marketing?<\/p>\n\n\n\n

First and foremost, everyone is waiting for new legislation in Brazil. It will open a new land of opportunity for marketers, as LATAM is a very profitable and promising region overall. <\/p><\/blockquote><\/figure>\n\n\n\n

What\u2019s more, the biggest gambling market in the world, the USA, is also expanding. Such states as New York, Indiana, Illinois and Iowa may change the restrictions in 2023. Another GEO to pay attention to is Germany, new 50 licences will be approved this year.<\/p>\n\n\n\n

4. Appearance of new games<\/h3>\n\n\n\n

In 2023 it\u2019s not enough to offer slots to gamblers, everything changes and fresh niches appear. Websites start providing players with VR and IoT games to be more progressive and competitive. Basically, this will bring unique user experience as such games create an imitation of a brick-and-mortar casino.<\/p>\n\n\n\n

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Gambling in 2022: analyzing the results and outcomes<\/a><\/blockquote>