{"id":37696,"date":"2023-02-22T17:22:06","date_gmt":"2023-02-22T14:22:06","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=37696"},"modified":"2026-02-06T08:44:45","modified_gmt":"2026-02-06T05:44:45","slug":"native-ads-beta-test-at-richads-try-out-the-new-format","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/native-ads-beta-test-at-richads-try-out-the-new-format\/","title":{"rendered":"Native ads beta-test at RichAds: try out the new format"},"content":{"rendered":"\n<p>We\u2019ll share all the details about native traffic at RichAds, best GEOs and verticals for this format, as well as its advantages for marketers. Become one of the first to get a cool ROI on this traffic!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why is native traffic worth testing?<\/h2>\n\n\n\n<p>Let&#8217;s briefly analyze what native traffic is, and why it shall be used for successful launches at RichAds.<\/p>\n\n\n\n<p>Native advertising is basically the ads that are integrated as organically as possible into the content of the site where they\u2019re displayed. They do not stand out on the web page and don\u2019t disturb a potential client.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"550\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/what-is-native-ads-1024x550.png\" alt=\"\" class=\"wp-image-44692\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/what-is-native-ads-1024x550.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/what-is-native-ads-300x161.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/what-is-native-ads-768x412.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/what-is-native-ads.png 1190w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>There are several indisputable advantages of native traffic:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>No banner blindness. <br><\/strong>The thing is that your offer will be as close as possible to the content of the site where the advertisement will be displayed. This means that a user is already interested in your product and is unlikely to miss it.<br><\/li>\n\n\n\n<li><strong>No AdBlock restrictions.<\/strong><br>Unlike traditional banners and pop ads, native format is less obvious and annoying, which means that AdBlock software bans such ads less often. It makes native traffic even more attractive for work.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Makes your brand more recognizable.&nbsp;<\/strong><br>When placing an ad on a site with trustworthy information, for example, any news site, your offer is perceived more loyally by the audience and is associated with the positive image of the website.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"2gtVaSbEdt\"><a href=\"https:\/\/richads.com\/blog\/native-ads-how-to-use-it-for-online-marketing-success\/\" aria-label=\"Native ads: how to use it for online marketing success?\">Native ads: how to use it for online marketing success?<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Native ads: how to use it for online marketing success?&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/native-ads-how-to-use-it-for-online-marketing-success\/embed\/#?secret=rcQeSmKkJU#?secret=2gtVaSbEdt\" data-secret=\"2gtVaSbEdt\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Native traffic peculiarities at RichAds<\/h2>\n\n\n\n<p>Now that you know why it&#8217;s worth launching campaigns on native traffic, we\u2019ll explain how to do it at RichAds to get maximum profit. Below we have collected answers to all the questions that may interest our customers!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What are the traffic volumes at the platform?&nbsp;<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>At the moment, the volume of native traffic at RichAds is <strong>10 million impressions daily<\/strong>. We provide both <strong>web \u2014 95% of volumes<\/strong>, and<strong> in-app traffic \u2014 5%<\/strong> of volumes.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">What are the best GEOs and verticals for native traffic?<\/h3>\n\n\n\n<p>As for verticals, we recommend testing <strong>Gambling, Antiviruses, Finance and Cleaners<\/strong> on this type of traffic, they show the best results.<\/p>\n\n\n\n<p class=\"single-info-blue\"><strong>We also analyzed the best GEOs and identified the top 11 countries by volume:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li>India<\/li>\n\n\n\n<li>USA<\/li>\n\n\n\n<li>Indonesia<\/li>\n\n\n\n<li>Brazil<\/li>\n\n\n\n<li>Japan<\/li>\n\n\n\n<li>Philippines<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li>Germany<\/li>\n\n\n\n<li>Egypt<\/li>\n\n\n\n<li>Malaysia<\/li>\n\n\n\n<li>Spain<\/li>\n\n\n\n<li>Italy<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n<div id=\"richads-button-block_1b60440859ccfd71a26eef509d8cff8c\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/richads.com\/\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Launch campaigns on native traffic at RichAds\">\n                Launch campaigns on native traffic at RichAds             <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue\"><strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c Domain redirect traffic, <br>\ud83d\udd1d CPM for domain ads starts from $ <strong>1.5<\/strong>,<br>\u23eb CPC for push ads starts from $ <strong>0.003<\/strong>,<br> \ud83d\udd3c CPM for pops \u2014 from <strong>$0.5 <\/strong>in Tier 3, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 goes. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to launch native ads at RichAds? <\/h2>\n\n\n\n<p>Creating a campaign on native traffic at RichAds is quite simple. You need to be aware of a few peculiarities, but all in all the setup does not differ from the campaign creation on other traffic formats.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Choose the campaign type<\/strong>. You need to select the \u201cNative\u201d traffic type and then set up the campaign.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads-1024x571.png\" alt=\"\" class=\"wp-image-44694\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads-1024x571.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads-300x167.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads-768x428.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads.png 1286w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"single-info-blue\"><strong>Important<\/strong>: at the moment, you can only create a manual campaign, algorithms for <a href=\"https:\/\/richads.com\/blog\/performance-mode-feature-get-the-most-converting-traffic-weekly\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"auto-optimization\">auto-optimization<\/a> will be available later.<\/p>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><strong>Add creatives.<\/strong> There&#8217;s an opportunity to add banners of various sizes for web and in-app native traffic. At the moment, we offer <strong>95% of the volumes on web traffic<\/strong>, and <strong>5% on in-app<\/strong>.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"609\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/native-ads-example-1024x609.png\" alt=\"\" class=\"wp-image-44696\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/native-ads-example-1024x609.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/native-ads-example-300x178.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/native-ads-example-768x457.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/native-ads-example.png 1271w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"single-info-blue\"><strong>Recommendation<\/strong>: test banners of different sizes in the same campaign to analyze what converts best for your offer.<\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><strong>Write the headline and choose appropriate CTA<\/strong>. You can choose any call to action in the \u201cCTA\u201d section, as well as write down the brand name and domain.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"466\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads2-1024x466.png\" alt=\"\" class=\"wp-image-44697\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads2-1024x466.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads2-300x137.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads2-768x350.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads2.png 1039w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Available CTAs at&nbsp;RichAds<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Create separate campaigns for different devices.<\/strong>&nbsp;For achieving the best result, we recommend running separate campaigns for mobile and desktop traffic, because the bids vary for different devices.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"418\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads3-1024x418.png\" alt=\"\" class=\"wp-image-44698\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads3-1024x418.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads3-300x122.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads3-768x314.png 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads3.png 1095w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li><strong>Choose Premium traffic sources. <\/strong>Just as for other advertising formats in RichAds, the traffic is divided into four groups: Premium, Standard, New and Remnant.<br>We recommend starting with Premium sources, because the volumes are larger and the CR is higher. The other groups can be used to scale campaigns.<\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"691\" height=\"417\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads4.png\" alt=\"\" class=\"wp-image-44699\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads4.png 691w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads4-300x181.png 300w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/figure>\n<\/div>\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li><strong>Optimize the campaign. <\/strong>In order to optimize native campaigns, you can use black- and whitelists, <a href=\"https:\/\/richads.com\/blog\/new-feature-at-richpush-micro-biding\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Micro bidding\">Micro bidding<\/a>, as well as <a href=\"https:\/\/richads.com\/blog\/automated-rules-media-buyers-superpower\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Automated Rules\">Automated Rules<\/a>. Moreover, your manager can make black- and whitelists for your campaign for free<strong>.<\/strong><br><\/li>\n<\/ol>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"651\" height=\"264\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads5.png\" alt=\"\" class=\"wp-image-44700\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads5.png 651w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-launch-native-ads5-300x122.png 300w\" sizes=\"(max-width: 651px) 100vw, 651px\" \/><\/figure>\n<\/div>\n\n\n<p>These are all the peculiarities of launching native ads at RichAds. As you can see, the setup will not take much time and effort.<\/p>\n\n\n\n<p>Launch campaigns on native traffic at RichAds, and get a high CR!<\/p>\n\n\n<div id=\"richads-button-block_1b60440859ccfd71a26eef509d8cff8c\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/richads.com\/\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Launch campaigns on native traffic at RichAds\">\n                Launch campaigns on native traffic at RichAds             <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue\"><strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c Domain redirect traffic, <br>\ud83d\udd1d CPM for domain ads starts from $ <strong>1.5<\/strong>,<br>\u23eb CPC for push ads starts from $ <strong>0.003<\/strong>,<br> \ud83d\udd3c CPM for pops \u2014 from <strong>$0.5 <\/strong>in Tier 3, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 goes. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"qTg1bG6thq\"><a href=\"https:\/\/richads.com\/blog\/5-new-cpa-offers-from-richads-launch-them-right-now\/\" aria-label=\"5 new CPA offers from RichAds: launch them right now\">5 new CPA offers from RichAds: launch them right now<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;5 new CPA offers from RichAds: launch them right now&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/5-new-cpa-offers-from-richads-launch-them-right-now\/embed\/#?secret=9gC8i5dzW6#?secret=qTg1bG6thq\" data-secret=\"qTg1bG6thq\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ll share all the details about native traffic at RichAds, best GEOs and verticals for this format, as well as its advantages for marketers. Become one of the first to get a cool ROI on this traffic! Why is native traffic worth testing? Let&#8217;s briefly analyze what native traffic is, and why it shall be [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":37697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[544,16,18],"tags":[171,201,203],"class_list":["post-37696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-native","category-news-and-trends","category-richads-updates","tag-lead-generation","tag-native-ads","tag-native-advertising"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to launch native ads at RichAds and why to try it &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"Now you can test native ads at RichAds! 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