{"id":3885,"date":"2019-03-29T14:01:27","date_gmt":"2019-03-29T14:01:27","guid":{"rendered":"https:\/\/richpush.co\/blog\/?p=170"},"modified":"2025-10-23T10:28:25","modified_gmt":"2025-10-23T07:28:25","slug":"how-color-affects-ctr-and-conversion","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/","title":{"rendered":"How color affects CTR and conversion"},"content":{"rendered":"\n<p>We have already explained <a href=\"https:\/\/richads.com\/blog\/push-notification-ads-in-different-browsers\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"how push notifications look like in different operating systems and browsers\">how push notifications look like in different operating systems and browsers<\/a>. You can also change titles, descriptions, and visuals in your notifications.<\/p>\n\n\n\n<p>How to increase the CTR of a push and the campaign conversion if creativity is limited by the visual?<\/p>\n\n\n\n<p>To choose a color of <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"push notification\">push notification<\/a> that is guaranteed to increase sales.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The first rule: pick an appropriate color<\/h2>\n\n\n\n<p>Pick a color that matches the offer.<\/p>\n\n\n\n<p>For example, if you blast for sweepstakes, it will be logical to make the creo as bright as possible to prompt the user to have a feeling of joy and victory.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/29be734cf11ca63e00ed429a2a832465.jpg\" alt=\"\" class=\"wp-image-171\"\/><\/figure>\n\n\n\n<p>If the product is elite and expensive, the creative may even be black.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/recharge-rechardj-kapsuly-dlya-potentsii_5c062b0f645aa.jpg\" alt=\"\" class=\"wp-image-180\"\/><\/figure>\n\n\n\n<p>The color of the push notifications evokes the user\u2019s emotions, therefore, the CTR is directly dependent on the color design of the creative.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>85% of users consider the color of the advertisement or product packaging to be a determining factor when buying.<\/li>\n\n\n\n<li>67% of users do not make a purchase if they do not like the color of the advertisement.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Second rule: change the user\u2019s mood<\/h2>\n\n\n\n<p>Use the color to change the mood of your audience.<\/p>\n\n\n\n<p>Each of the six primary colors has its own information message:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/INFGRFC_EN.jpg\" alt=\"\" class=\"wp-image-196\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Purple, blue, and green decrease the number of impulsive actions.<\/li>\n\n\n\n<li>Yellow, orange, and red increase this number.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">The third rule: pick a color based on the type of the offer<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Red<\/h3>\n\n\n\n<p>It symbolizes danger, warning, urgency, and at the same time strength, love, passion.<\/p>\n\n\n\n<p>It\u2019s effective in gambling, product ads. The color triggers spontaneous purchases, so buttons and calls to action are often highlighted in red.<\/p>\n\n\n\n<p>An example of a visual for an anti-smoking solution:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/1472021817_best-way-quit-smoking-cigarettes.jpg\" alt=\"\" class=\"wp-image-173\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Blue<\/h3>\n\n\n\n<p>The blue color symbolizes calmness, stability, confidence. That\u2019s why blue pushes get more clicks and increase sales.<\/p>\n\n\n\n<p>Creos that are predominantly blue are suitable for financial, nutra, and credit offers.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/forex-basics_orig-1000x600.jpeg\" alt=\"\" class=\"wp-image-178\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Green<\/h3>\n\n\n\n<p>It\u2019s the color of harmony and tranquility, environmental friendliness, and freshness.<\/p>\n\n\n\n<p>Green calls for purchase. As a traffic light signal, it allows the user to follow the lead.<\/p>\n\n\n\n<p>The color actively stimulates action, that\u2019s why it is suitable for virtually all offers.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/cube-635336_1920.jpg\" alt=\"\" class=\"wp-image-175\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Purple<\/h3>\n\n\n\n<p>The color symbolizes wealth, well-being, and, depending on the shade, luxury.<\/p>\n\n\n\n<p>Which offers to use purple visuals for? For offers that target women.<\/p>\n\n\n\n<p>According to statistics:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>77% of women like the purple color and another 11% are neutral to it;<\/li>\n\n\n\n<li>only 28% of men like purple, the color doesn\u2019t trigger any emotions with the other men.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Orange<\/h3>\n\n\n\n<p>The color does not convey a sense of urgency, but it is ideal for the design of buttons for the target action. Orange elements look positive and welcoming, inviting the user to subscribe to the newsletter, register, or order the product. Orange looks bright and creates contrast against any background color.<\/p>\n\n\n\n<p>The visual helps the user get in the mindset of positivity and friendliness, emphasizes youth and constant movement. Therefore, choose orange shades to offer games, potency, and any anti-aging treatments.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/fffdfa487f6a1ab205bdf2a896fc4cef.jpg\" alt=\"\" class=\"wp-image-177\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Yellow<\/h3>\n\n\n\n<p>The yellow color triggers a desire for creativity, a feeling of warmth, and happiness.<\/p>\n\n\n\n<p>Yellow is the color of the sun and joy, but at the same time, it can cause a feeling of fear and frustration.<\/p>\n\n\n\n<p>Use yellow visuals to offer games, products, sweepstakes, slimming solutions. Choose a warm, \u201csunny\u201d shade.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/digpdRVDpkY.jpg\" alt=\"\" class=\"wp-image-176\"\/><\/figure>\n\n\n\n<p>Using certain colors for different offers has a strong effect on conversions. Some shades convey a sense of urgency, others reduce anxiety and tenseness. Some colors convey a sense of calmness, others inspire and call to action.<\/p>\n\n\n\n<p>Sometimes changing the color of the visual to the exact opposite one multiplies conversions. Test different pushes in <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"RichAds\">RichAds<\/a>, play with your users\u2019 emotions and get conversions.<\/p>\n\n\n\n<div class=\"form-link\"><a class=\"typeform-share download\" style=\"color: #ffffff!important;\" href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-mode=\"popup\" data-submit-close-delay=\"10\" aria-label=\"Run ads on RichAds traffic\">Run ads on RichAds traffic<\/a><\/div>\n\n\n\n<p class=\"has-text-align-center single-info-blue\"> <strong>What is RichAds?<\/strong><br>\ud83d\udd1d&nbsp;Push and pop ads,<br>\ud83d\udd3c CPC starts from $ <strong>0.003<\/strong>, <br>\ud83d\udd1d CPM from <strong>$0,3<\/strong> in Tier 3, <strong>$0,5<\/strong> in Tier 2, <strong>$1<\/strong> in Tier 1,<br>\u23eb large volumes of available traffic in more than 200 geos. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>We have already explained how push notifications look like in different operating systems and browsers. You can also change titles, descriptions, and visuals in your notifications. How to increase the CTR of a push and the campaign conversion if creativity is limited by the visual? To choose a color of push notification that is guaranteed [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":4138,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[155,161,165],"tags":[655,201,179,219,643,11,185,167],"class_list":["post-3885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-network","category-lead-generation","category-push-notification-advertising","tag-ctr","tag-native-ads","tag-pop-ads","tag-pops","tag-popunder","tag-push","tag-push-ads","tag-push-notifications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How color affects CTR and conversion &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How color affects CTR and conversion &#8212; RichAds Blog\" \/>\n<meta property=\"og:description\" content=\"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/\" \/>\n<meta property=\"og:site_name\" content=\"RichAds Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/richadscom\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-29T14:01:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-23T07:28:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"RichAds Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RichAds Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/\"},\"author\":{\"name\":\"RichAds Team\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/35df6f80894e4be3497c65372f0b3995\"},\"headline\":\"How color affects CTR and conversion\",\"datePublished\":\"2019-03-29T14:01:27+00:00\",\"dateModified\":\"2025-10-23T07:28:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/\"},\"wordCount\":649,\"commentCount\":0,\"publisher\":{\"@id\":\"\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/richads.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/blogb14en-1.jpg\",\"keywords\":[\"CTR\",\"native ads\",\"pop ads\",\"pops\",\"popunder\",\"Push\",\"push ads\",\"push-notifications\"],\"articleSection\":[\"ad network\",\"lead generation\",\"push-notification advertising\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/\",\"url\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/\",\"name\":\"How color affects CTR and conversion &#8212; RichAds Blog\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/richads.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/blogb14en-1.jpg\",\"datePublished\":\"2019-03-29T14:01:27+00:00\",\"dateModified\":\"2025-10-23T07:28:25+00:00\",\"description\":\"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#primaryimage\",\"url\":\"https:\\\/\\\/richads.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/blogb14en-1.jpg\",\"contentUrl\":\"https:\\\/\\\/richads.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/blogb14en-1.jpg\",\"width\":1024,\"height\":550,\"caption\":\"How color affects CTR and conversion\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-color-affects-ctr-and-conversion\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/richads.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How color affects CTR and conversion\"}]},{\"@type\":\"WebSite\",\"@id\":\"\\\/#website\",\"url\":\"\\\/\",\"name\":\"RichAds Blog\",\"description\":\"All trends, tips, and e-books for advertisers and affiliate marketers\",\"publisher\":{\"@id\":\"\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"\\\/#organization\",\"name\":\"RichAds Blog\",\"url\":\"\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"RichAds Blog\"},\"image\":{\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/richadscom\"]},{\"@type\":\"Person\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/35df6f80894e4be3497c65372f0b3995\",\"name\":\"RichAds Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g\",\"caption\":\"RichAds Team\"},\"sameAs\":[\"https:\\\/\\\/richads.com\\\/blog\"],\"url\":\"https:\\\/\\\/richads.com\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How color affects CTR and conversion &#8212; RichAds Blog","description":"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/","og_locale":"en_US","og_type":"article","og_title":"How color affects CTR and conversion &#8212; RichAds Blog","og_description":"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...","og_url":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/","og_site_name":"RichAds Blog","article_publisher":"https:\/\/www.facebook.com\/richadscom","article_published_time":"2019-03-29T14:01:27+00:00","article_modified_time":"2025-10-23T07:28:25+00:00","og_image":[{"width":1024,"height":550,"url":"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg","type":"image\/jpeg"}],"author":"RichAds Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"RichAds Team","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#article","isPartOf":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/"},"author":{"name":"RichAds Team","@id":"\/#\/schema\/person\/35df6f80894e4be3497c65372f0b3995"},"headline":"How color affects CTR and conversion","datePublished":"2019-03-29T14:01:27+00:00","dateModified":"2025-10-23T07:28:25+00:00","mainEntityOfPage":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/"},"wordCount":649,"commentCount":0,"publisher":{"@id":"\/#organization"},"image":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#primaryimage"},"thumbnailUrl":"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg","keywords":["CTR","native ads","pop ads","pops","popunder","Push","push ads","push-notifications"],"articleSection":["ad network","lead generation","push-notification advertising"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/","url":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/","name":"How color affects CTR and conversion &#8212; RichAds Blog","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#primaryimage"},"image":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#primaryimage"},"thumbnailUrl":"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg","datePublished":"2019-03-29T14:01:27+00:00","dateModified":"2025-10-23T07:28:25+00:00","description":"Right color of push notification is guaranteed to increase sales, so: 1. pick an appropriate color. 2. change the user\u2019s mood...","breadcrumb":{"@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#primaryimage","url":"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg","contentUrl":"https:\/\/richads.com\/blog\/wp-content\/uploads\/2019\/03\/blogb14en-1.jpg","width":1024,"height":550,"caption":"How color affects CTR and conversion"},{"@type":"BreadcrumbList","@id":"https:\/\/richads.com\/blog\/how-color-affects-ctr-and-conversion\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/richads.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How color affects CTR and conversion"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"RichAds Blog","description":"All trends, tips, and e-books for advertisers and affiliate marketers","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"\/#organization","name":"RichAds Blog","url":"\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"RichAds Blog"},"image":{"@id":"\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/richadscom"]},{"@type":"Person","@id":"\/#\/schema\/person\/35df6f80894e4be3497c65372f0b3995","name":"RichAds Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/70205230e78cdef8a7be010e94183cbd55ddb2591eb349937736e363e825db37?s=96&d=mm&r=g","caption":"RichAds Team"},"sameAs":["https:\/\/richads.com\/blog"],"url":"https:\/\/richads.com\/blog\/author\/admin\/"}]}},"lang":"en","translations":{"en":3885,"ru":3962},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/posts\/3885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/comments?post=3885"}],"version-history":[{"count":2,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/posts\/3885\/revisions"}],"predecessor-version":[{"id":69342,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/posts\/3885\/revisions\/69342"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/media\/4138"}],"wp:attachment":[{"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/media?parent=3885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/categories?post=3885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/richads.com\/blog\/wp-json\/wp\/v2\/tags?post=3885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}