{"id":46992,"date":"2024-02-01T17:15:03","date_gmt":"2024-02-01T14:15:03","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=46992"},"modified":"2024-03-19T12:41:36","modified_gmt":"2024-03-19T09:41:36","slug":"how-to-set-up-conversion-tracking-at-peerclick","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/how-to-set-up-conversion-tracking-at-peerclick\/","title":{"rendered":"How to set up conversion tracking at PeerClick"},"content":{"rendered":"
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Today we bring you a step-by-step guide on how to hook up the <\/span>PeerClick affiliate marketing tracker<\/span> with RichAds ad network.<\/span><\/p>\n

Any <\/span>postback integration<\/span> might get tricky, so we will walk you through every important part. Let\u2019s get into it!<\/span><\/p>\n<\/div>\n\n\n

In this article we will share how to set up postback and integrate ad networks, affiliate networks and offers into PeerClick! Also we will show how to connect an offer from affiliate networks that aren\u2019t integrated with PeerClick.<\/p>\n\n\n\n

What is a postback integration?<\/h2>\n\n\n\n

Postback<\/a>, or S2S (server-to-server) postback \u2014 is a way of tracking data of actions performed on different platforms. For example, it can connect the data collection from affiliate networks and ad networks, sending it to a tracker. Then the tracker preserves the gathered data in one piece, for example, conversions from CPA networks and data on traffic sources from ad networks. Thus, integrated postback allows to properly analyse ad campaign data without switching tabs and trying to figure out which end was from.<\/p>\n\n\n\n

With the scope of postback gathered data it\u2019s possible to optimize and narrow targeting parameters for your ad campaign. Also integrated postback unlocks the usage of unique platform features. For example, at RichAds connecting with postback allows launching ad campaigns in TargetCPA<\/a> mode, which provides better optimization on traffic sources and getting the most conversions within the budget and desired CPA. Also after a postback integration it unlocks using Automated rules<\/a> feature to set specific conditions for traffic sources by which they will be sorted into either whitelist and blocklist automatically.<\/p>\n\n\n\n

The offer shown in the article has been given by an affiliate network. If you want to set up your own CPA offer, contact the tracker\u2019s support for help via telegram<\/a>. They will guide you with postback integration and peculiarities of it.
RichAds team<\/strong><\/p>\n\n\n\n

How to set up conversion tracking at PeerClick: step-by-step guide<\/h2>\n\n\n\n

Now we will show you how to set up PeerClick integration with RichAds ad network, affiliate network and the offer for your ad campaign! Everybody\u2019s got a PeerClick account? Then let\u2019s get into it!<\/p>\n\n\n\n

What will be in the guide:<\/strong><\/p>\n\n\n\n

    \n
  1. Connecting RichAds with PeerClick<\/strong>
    At this step, we will show how to add RichAds as a traffic source at PeerClick. That\u2019s needed to provide the tracker with access to information on the ad campaigns traffic sources.<\/li>\n\n\n\n
  2. Connecting an affiliate network to PeerClick<\/strong>
    This step is to connect the data collection on the affiliate network side to PeerClick. That\u2019s required to get affiliate network data on the offer and redirect it to PeerClick.<\/li>\n\n\n\n
  3. Setting up an offer for tracking at PeerClick<\/strong>
    At this stage, the CPA offer will be connected to conversion tracking at PeerClick for direct data share. That\u2019s to back-up data given by affiliate networks and ad networks.<\/li>\n\n\n\n
  4. Creating tracking campaigns at PeerClick<\/strong>
    At this step, we will show what needs to be done in order to get all of those sources connected into one tracking campaign.<\/li>\n<\/ol>\n\n\n\n

    Also we will show how to add an offer if the affiliate network isn\u2019t already integrated with PeerClick tracker.<\/p>\n\n\n\n

    Step 1: Adding RichAds traffic source<\/h3>\n\n\n\n

    This stage is inherently simple since RichAds is already integrated with PeerClick. All you need to do is pick a campaign template. Here\u2019s how it looks in practice:<\/p>\n\n\n\n

    1. Find the \u201cSources\u201d<\/h4>\n\n\n\n

    The button can be found in the upper menu of the tracker.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    2. Enter the traffic source name<\/h4>\n\n\n\n

    Type \u201cRichAds\u201d in the search bar and depending on the type of traffic choose either push or pops.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    3. Save changes<\/h4>\n\n\n\n

    After making your choice, save your changes by clicking \u201cCreate traffic source\u201d.<\/p>\n\n\n\n

    \"Create<\/figure>\n\n\n\n

    The traffic source has been added to the tracker. Now all you need to do is join an affiliate program, add offers and set up the postback.
    Moving on to the next stages!<\/strong><\/p>\n\n\n\n

    Step 2: Connecting the affiliate network to PeerClick tracker<\/h3>\n\n\n\n

    Let\u2019s start with connecting PeerClick to an affiliate network. PeerClick tracker is integrated with many affiliate networks, so you can find most of them in the list of templates.<\/p>\n\n\n\n

    1. Find \u201cAffiliate network\u201d tab<\/h4>\n\n\n\n

    You can find the tab button in the top center of the screen.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    2. Add the affiliate network<\/h4>\n\n\n\n

    Click the green \u201cNew\u201d button and in the drop-down list, choose \u201cAffiliate network\u201d.<\/p>\n\n\n\n

    3. Enter the name of the \u0421\u0420\u0410 network<\/h4>\n\n\n\n

    Type the affiliate network\u2019s name in the search bar and pick a template. For our example, we added MostBet.<\/p>\n\n\n\n

    4. Save changes<\/h4>\n\n\n\n

    After that, click \u201cCreate custom template\u201d \u2013 the affiliate network has been connected.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    Step 3: Setting up the offer for tracking<\/h3>\n\n\n\n

    The next step is setting up the offer. To connect an offer, you need to:<\/p>\n\n\n\n

    1. Go to the \u201cOffers\u201d tab in PeerClick.<\/h4>\n\n\n\n

    In the tab click \u201cNew\u201d and choose the \u201cOffer\u201d option.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    2. Add the URL address of the offer<\/h4>\n\n\n\n

    After that, a window for setting up the offer will pop up. Enter the name of the offer, add a URL address in the \u201cOffer URL\u201d field. If you\u2019ve already integrated the affiliate network, the data will appear automatically.<\/p>\n\n\n\n

    3. Choose the affiliate network<\/h4>\n\n\n\n

    Type the affiliate network name and choose the needed among the \u201cAffiliate network\u201d list that will drop. The menu will include all APs that have been added to the tracker. Then press \u201cCreate offer\u201d.<\/p>\n\n\n

    \n
    \"Create<\/figure>\n<\/div>\n\n\n

    Step 4: \u0421reating a campaign in PeerClick tracker<\/h3>\n\n\n\n

    You have already connected all the main sources of information to the tracker, it remains only to combine them, then create a campaign. For this, you need to:<\/p>\n\n\n\n

    1. Find the \u201cCampaigns\u201d tab<\/h4>\n\n\n\n

    It is in the top left menu.<\/p>\n\n\n\n

    2. Add new campaign<\/h4>\n\n\n\n

    Click the \u201cNew\u201d button and choose the \u201cCampaign\u201d item in the menu that\u2019ll appear.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    3. Set the traffic source<\/h4>\n\n\n\n

    Choose a traffic source in the \u201cTraffic source\u201d field. In our case, it\u2019ll be either \u201cRichAds Push\u201d or \u201cRichAds Pops\u201d.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    4. Set transition type and choose the offer<\/h4>\n\n\n\n

    Choose \u201cRedirect\u201d in \u201cCampaign type\u201d and also \u201cPath\u201d in \u201cDestination\u201d. In the \u201cOffers\u201d menu, choose the offer you\u2019ve connected previously.<\/p>\n\n\n\n

    \"\"<\/figure>\n\n\n\n

    5. Get the URL address<\/h4>\n\n\n\n

    Next, the Tracking window will open and you need to copy the URL there and click \u201cCreate\u201d.<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    6. Add the URL address to RichAds<\/h4>\n\n\n\n

    Proceed to the campaign at RichAds platform and paste the postback URL address in the \u201cDestination URL\u201d field.<\/p>\n\n\n\n

    \"Paste<\/figure>\n\n\n\n

    How to add an offer if the affiliate network isn\u2019t integrated?<\/h3>\n\n\n\n

    In the following, we will tell you how to add an offer to PeerClick if the affiliate network is not integrated.<\/p>\n\n\n\n

    1. Get \u201c{clickid}\u201d token<\/strong><\/h4>\n\n\n\n

    Ask AP managers to provide you with the \u201c{clickid}\u201d token for your offer.<\/p>\n\n\n\n

    2. Add the \u201c{clickid}\u201d token to your offer URL<\/strong><\/h4>\n\n\n\n

    For example, if your offer looks like https:\/\/my_offer.com<\/strong> and the affiliate program is using the \u201cS2\u201d parameter to transfer data, the URL needs to look like this: https:\/\/my_offer.com?s2={clickid}<\/strong>.<\/p>\n\n\n\n

    In other words, you need to enter the \u201c?<\/strong>\u201d symbol, the affiliate network\u2019s data and the \u201c={clickid}<\/strong>\u201d line.<\/p>\n\n\n\n

    3. Save changes<\/strong><\/h4>\n\n\n\n

    After you\u2019ve set everything up, check if it\u2019s all in place and click \u201cCreate offer\u201d.<\/p>\n\n\n\n

    \"Insert<\/figure>\n\n\n\n

    What benefits does a postback integration give at RichAds?<\/h2>\n\n\n\n

    Apart from obvious benefits such as getting actual data from several platforms in one place there are some more advantages following. At RichAds platform a postback integration grants you access to services and features, which can perform only with back-up by postback tracking.<\/p>\n\n\n\n

    With RichAds connected to postback you get access to:<\/p>\n\n\n\n

      \n
    1. TargetCPA mode<\/strong>
      Launching campaigns in TargetCPA<\/a> mode is the option that allows you to get better optimization on traffic sources and target parameters. The mode is perfect to try to get as many conversions as possible within the ad campaign budget and desired CPA.
      <\/li>\n\n\n\n
    2. Set up Automated rules for your ad campaign
      <\/strong>With the help of       Automated rules<\/a> you can set specific criterias for traffic sources, by which they will be sorted into either whitelist or blocklist automatically. You can set criterias based on how converting or non-converting the traffic sources are according to desired CPA.
      <\/li>\n\n\n\n
    3. Set up Micro bidding for your ad campaign
      <\/strong>The       Micro bidding<\/a> feature allows you to set custom bids for particular targeting parameters of your campaign. For example, you can set a lower bid on a certain targeted device or region, which would potentially save the budget draw.
      <\/li>\n\n\n\n
    4. Thorough assistance from RichAds\u2019 managers<\/strong>
      If the RichAds support team can see the data on conversions of your ad campaign from different angles, they would be able to provide an even more quality help. As managers can help you set up optimal bids, Automated rules and targeting options.<\/li>\n<\/ol>\n\n\n\n

      If you want to get similar detailed guides on connecting other trackers, then check our tag \u201cAffiliate tracking tutorials<\/a>\u201c!<\/p>\n\n\n\n

      Conclusion<\/h2>\n\n\n\n

      Now you know how to set up postback at PeerClick tracker, add offers and integrate it with ad networks and affiliate networks. The process is very simple as RichAds is already integrated with PeerClick, which is almost a review of its effectiveness!<\/p>\n\n\n\n

      We at RichAds don\u2019t take anything by speech but by practice. So if you know how to set up a tracker, it\u2019s better to use this opportunity. Then, right away you can start an ad campaign in five powerful ad formats and 200+ GEOs from Tier 3 to Tier 1! Run profitable campaigns with RichAds.<\/p>\n\n\n

      \n
      \n
      \n \n Launch profitable ad campaign at RichAds! <\/a>\n <\/div>\n <\/div>\n<\/div>\n\n\n

      What is RichAds?
      \ud83d\udd1d High quality push and pop ads,
      \ud83d\udd3c domain redirect and native traffic source,
      \ud83d\udd1d buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
      \u23eb domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
      \u23eb ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n

      \n
      75+ top CPA Offers in winter season 2023\/2024<\/a><\/blockquote>