{"id":58060,"date":"2025-03-22T18:10:00","date_gmt":"2025-03-22T15:10:00","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=58060"},"modified":"2026-03-26T17:56:56","modified_gmt":"2026-03-26T14:56:56","slug":"how-to-advertise-dating-on-in-page-push-ads-best-practices","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/how-to-advertise-dating-on-in-page-push-ads-best-practices\/","title":{"rendered":"How to advertise Dating on In-Page Push Ads: best practices"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">We\u2019ll uncover everything you need to know, from the best GEOs to converting creatives and best practice to run Dating on in-page push ads.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why choose in-page push ads for Dating promotion?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Before we get down to pros of the format, let\u2019s briefly give a definition of in-page push ads and their difference with classic push.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/richads.com\/blog\/reach-ios-devices-with-in-page-push-notifications\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"In-page push ads\">In-page push ads<\/a> are a format that reminds web push ads by using an icon and text message, yet no banner is needed. The consent isn\u2019t required from users to receive such notifications.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/03\/AD_4nXdrkDJIu4irIREmv8T2g04zX1Jg0YB9Rohr020lU2FVocM-p9fAJ1Hqa-7RONBH0KGJ-kpTTSpJ3wxAnogfTZiDCjqKqewMctFKKPaHAk-yAEhCWYkJqV72QGJ3yUM_0i_sMqha7apcOL0ITg8ymp9KvUyjkeypThkveTIZtqSNqcOEnwQ0Q.png\" alt=\"best practices to convert dating offers with push notifications\n\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\"><strong>Main reasons to use in-page push ads for Dating offers<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Personalized message imitation<\/strong>. Such ads remind users of system notifications or real messages from apps, which is ideal for Dating products. They\u2019re easy to mix with notifications for Dating sites!<br><\/li>\n\n\n\n<li><strong>Impossible to miss.<\/strong> As no consent is required from users, they\u2019ll see the ad anyway, so the reach is wider than that of classic push. What\u2019s more, they aren\u2019t as intrusive as pop ads because of their size and native-like look.<br><\/li>\n\n\n\n<li><strong>iOS reach<\/strong>. Unlike classic push ads, you can reach not only Android users, but those who use iOS as well, making the amount of volumes bigger.<br><\/li>\n\n\n\n<li><strong>Doesn\u2019t depend on browser updates.<\/strong> Yes, this format isn\u2019t influenced by any browser updates, users will see these ads anyway.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Those are the main reasons why promoting Dating on in-page push ads is actually worth your time and attention!&nbsp;<\/p>\n\n\n\n<p class=\"single-info-yellow wp-block-paragraph\"><strong>Important<\/strong>: this format has been available at <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> since 2021 and its popularity is only growing. Make sure to contact your account manager for free <a href=\"https:\/\/richads.com\/blog\/new-format-of-blacklists-whitelists\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"whitelists\">whitelists<\/a> for your Dating offers on in-page push ads.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"fBhxMC9Ot6\"><a href=\"https:\/\/richads.com\/blog\/in-page-push-traffic-guide-in-2022\/\" aria-label=\"In-page push traffic guide in 2025\">In-page push traffic guide in 2025<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;In-page push traffic guide in 2025&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/in-page-push-traffic-guide-in-2022\/embed\/#?secret=Odga2esF5h#?secret=fBhxMC9Ot6\" data-secret=\"fBhxMC9Ot6\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Dating traffic peculiarities in 2025<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you wish to get started and advertise Dating on in-page push ads, let\u2019s see what\u2019s going on with its audience in 2024 and look at the main facts that are essential for marketers to be aware of.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Dating apps audience in 2025<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s start with the number of users that are into online dating. In 2024 the amount of people using dating apps worldwide reached 364 million people. This is a huge amount of audience that can bring any affiliate good profits.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"649\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/image-1.png\" alt=\"how to convert dating offers with push notifications\n\" class=\"wp-image-67023\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/image-1.png 927w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/image-1-300x210.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/image-1-768x538.png 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In terms of demographics, it all depends on the GEO, so let\u2019s take the most dense region \u2014 the USA. In terms of gender, men are more likely to use apps than women, <a href=\"https:\/\/ssrs.com\/insights\/the-public-and-online-dating-in-2024\/\" aria-label=\"SSRS\">SSRS<\/a> shows that <strong>56% of men engage in online dating<\/strong>, while there\u2019s only 39% of women.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Speaking of age, the situation is the following \u2014- <strong>37% of users are 18-29<\/strong>, while <strong>38% are aged 30-49.<\/strong>&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/03\/AD_4nXdHTYdFDyTYWpqRKBI1NJAQcQiMbK0Mm5e_G4goOQG6n7baAqUjD7rYOEW0Kxv93dasJyLJJsqYg2wKnss-dOYTpRO8lIVKFQ8ky-TUMmAimukJsD2k_4jAjD8ZjGSmDpieoxq6QBt5JhkBGhXwMwiLCGYkeypThkveTIZtqSNqcOEnwQ0Q.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Most popular Dating apps in 2025<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.statista.com\/statistics\/1200234\/most-popular-dating-apps-worldwide-by-number-of-downloads\/\" aria-label=\"Statista\">Statista<\/a> has made a list of most downloaded apps worldwide in June 2024, the top five includes Tinder, Bumble, Badoo, Litmatch and SweetMeet.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Make sure you check such stats per country you\u2019d like to take an offer from, as many GEOs don\u2019t allow several apps, for instance, CIS region has banned Tinder, for example.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"723\" height=\"456\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_344.png\" alt=\"how to convert dating offers with in-page\" class=\"wp-image-58066\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_344.png 723w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_344-300x189.png 300w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/><figcaption class=\"wp-element-caption\"><em>Source: Statista<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The most used Dating apps can also depend on age, SSRS has also made a list of most used apps by age for the US, like Match is most popular among elderly people, while Tinder is for younger people.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/03\/AD_4nXeYjiguuYfv7cAKojLspAlmFt2GR_2HcC60Rq4khgRIIFgZ6p1VumlxLYvOwe5J0-2Yj_oRMrXCrDFXCM37fqdp3fE_0ASa7HIh5M0pDcIQJSsLmXbCnZu7yBo9kB-3OjbNu2FSr7efQpRSp1ZpCt7OX0XXkeypThkveTIZtqSNqcOEnwQ0Q.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n<div id=\"richads-button-block_e0cd01d5174649ed040a46931941150a\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Launch Dating offers on RichAds&#8217; top traffic!\">\n                Launch Dating offers on RichAds&#8217; top traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What\u2019s the amount of money generated by Dating apps?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, let\u2019s discuss the most burning question \u2014 how much you can actually earn from Dating offers promotion.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>In 2024, the amount of <strong>revenue generated by Dating apps reached 3.12 billion<\/strong>, it\u2019s expected to grow<strong> in 2028 and reach 3.48 billion<\/strong>. In terms of<strong> average user spend, it\u2019s $243 per year<\/strong> for usual apps like Tinder.<\/p><\/blockquote><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">All of the facts prove that industry has money and can be easily monetized by affiliate marketers.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"V8cCVV6ZEg\"><a href=\"https:\/\/richads.com\/blog\/dating-ads-predictions-experts-share-trends\/\" aria-label=\"Dating ads predictions: experts share 2024 trends\">Dating ads predictions: experts share 2024 trends<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Dating ads predictions: experts share 2024 trends&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/dating-ads-predictions-experts-share-trends\/embed\/#?secret=Cz0JZ4Wn5p#?secret=V8cCVV6ZEg\" data-secret=\"V8cCVV6ZEg\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Best GEOs for Dating offers on in-page push ads<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Each month <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> team makes reports on the \u201c<a href=\"https:\/\/richads.com\/blog\/category\/best-geos-and-verticals\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Best GEOs and verticals\">Best GEOs and verticals<\/a>\u201d and sees that Dating offers convert best of all on in-page push ads.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We\u2019ve collected the most popular GEOs to advertise Dating on in-page push, they show highest CR and user engagement.<\/p>\n\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\"><strong>Best GEOs for Dating on in-page push<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>USA<\/li>\n\n\n\n<li>Italy<\/li>\n\n\n\n<li>China<\/li>\n\n\n\n<li>Japan<\/li>\n\n\n\n<li>Indonesia<\/li>\n\n\n\n<li>Germany<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s important to know that creatives vary from Tier 1 and Tier 3, as well as target audience, so it\u2019s crucial to research the chosen GEO in advance.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Top regions also vary from month to month, so feel free to write to your <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> manager to get to know what converts right now for Dating!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"pcmd90cM2A\"><a href=\"https:\/\/richads.com\/blog\/peculiarities-of-dating-vertical-in-the-usa-in-2022-insights-from-adsempire\/\" aria-label=\"Peculiarities of Dating vertical in the USA: insights from AdsEmpire\u00a0\">Peculiarities of Dating vertical in the USA: insights from AdsEmpire\u00a0<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Peculiarities of Dating vertical in the USA: insights from AdsEmpire\u00a0&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/peculiarities-of-dating-vertical-in-the-usa-in-2022-insights-from-adsempire\/embed\/#?secret=4qXlpcLfaY#?secret=pcmd90cM2A\" data-secret=\"pcmd90cM2A\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">In-page push creatives for Dating offers: 6 ideas<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">RichAds&#8217; ad network team analyzed what works best for different GEOs and identified several approaches you can apply in your campaigns to gain the highest CTR and boost profits easily.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Personal call with a number. <\/strong>This idea is quite an eternal one, the exact number of a girl with a realistic photo creates a plausible effect and intrigues a user, urging him to answer the message and see a full phone number.<br><\/li>\n\n\n\n<li><strong>Online+notification<\/strong>. Show that a girl is online combined with a romantic message from here and a bell or other notification sticker, this way a man will believe that a real message is waiting for his reply.<br><\/li>\n\n\n\n<li><strong>Video with minutes specified. <\/strong>Another intriguing approach is showing a video icon or text on your creatives. Who doesn\u2019t want to see a video of a beautiful girl who\u2019s interested in finding a man?<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"156\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1-2-1024x156.jpg\" alt=\"\" class=\"wp-image-69081\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1-2-1024x156.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1-2-300x46.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1-2-768x117.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1-2.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<div id=\"richads-button-block_e0cd01d5174649ed040a46931941150a\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Launch Dating offers on RichAds&#8217; top traffic!\">\n                Launch Dating offers on RichAds&#8217; top traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Message icon with a notification<\/strong>. Another similar yet converting idea, show a famous messenger or dating app icon to make your ad more plausible.<br><\/li>\n\n\n\n<li><strong>Region mentioned<\/strong>. You can mention the exact city or region in your text, it\u2019ll create a strong personalization effect. Combined with \u201ca new message\u201d approach, this idea will bring you a lot of leads.<br><\/li>\n\n\n\n<li><strong>GEO-specified name or appearance<\/strong>. This idea is a tricky one as some men like exotic, yet the appearance common in the region will interest the majority of people 100%. You can combine such creatives with more exotic ones and evaluate the results.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/03\/AD_4nXfst-0CeDfX7W4eODUxkvBaI4xxzKPSfFnnPxVoHdnUFX3VEIN_-mOqRbWbcW69TXpbnwAs3XZYLy-V0P2g_hFlccYY_-lbV_9LY43y5aL_9UT-eVNTt9jpeejWYEHs_TR5mXLF3DsmftkHcl-PW0HYVjIkeypThkveTIZtqSNqcOEnwQ0Q.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-center single-info-yellow wp-block-paragraph\"><strong>Those are the main approaches to use, make sure you localize your texts and messages,<br> if you don\u2019t have enough time to do it yourself, <br>just contact your manager at <a href=\"https:\/\/my.richads.com\/signup\" aria-label=\"RichAds\">RichAds<\/a> for free creatives!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"8ZUyKj9fKI\"><a href=\"https:\/\/richads.com\/blog\/pre-landing-and-landing-page-examples-for-dating-vertical\/\" aria-label=\"Pre-landing and landing page examples for Dating vertical\">Pre-landing and landing page examples for Dating vertical<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Pre-landing and landing page examples for Dating vertical&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/pre-landing-and-landing-page-examples-for-dating-vertical\/embed\/#?secret=KbJazcae15#?secret=8ZUyKj9fKI\" data-secret=\"8ZUyKj9fKI\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Best ways to promote Dating on in-page push<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, let&#8217;s discuss time proven tips on Dating promotion via in-page push ads at <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds <\/a>ad network.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Spoiler<\/strong>: it\u2019s easy!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Separate push and in-page push campaigns<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You can launch either a separate in-page push campaign or combine it with push ads, we\u2019d recommend to separate them as bids are different and results analysis will be more difficult if the campaigns are combined.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A lifehack<\/strong>: just duplicate your push campaign via <a href=\"https:\/\/richads.com\/blog\/new-features-at-richads-multiformat-and-optimizer-update\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Multiformat\">Multiformat<\/a> feature in one click!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"602\" height=\"268\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_346.png\" alt=\"\" class=\"wp-image-58067\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_346.png 602w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_346-300x134.png 300w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">2. Add 5-10 creatives per campaign<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Make sure you test different approaches within one campaign, anything can convert for your GEO and offer, you can learn this only by A\/B testing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A great hint<\/strong> \u2014 you can use a free <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> icon pack to save your time, just choose Dating vertical.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"930\" height=\"195\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/2-3.jpg\" alt=\"\" class=\"wp-image-69083\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/2-3.jpg 930w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/2-3-300x63.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/2-3-768x161.jpg 768w\" sizes=\"(max-width: 930px) 100vw, 930px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">3. Choose the best bid and budget<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You can do it via <a href=\"https:\/\/richads.com\/blog\/richads-updates-in-august-forecast-traffic-volumes-with-predictor\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Predictor\">Predictor<\/a> that gives you the volumes per bid you\u2019ll receive on your GEO, or just contact your manager. Just make sure the bid isn\u2019t too high or too low, otherwise you\u2019ll either spend the budget too fast or won\u2019t get enough leads.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>In terms of budgeting, we recommend starting with a budget that<strong> includes 10 desired conversion prices<\/strong>. This way you\u2019ll have enough data for analysis. <\/p><\/blockquote><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Also set ASAP type of budget, this way your ad will be shown as soon as the bid wins the action,<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"2Nfd2S5Lqi\"><a href=\"https:\/\/richads.com\/blog\/in-page-push-ads-costs-what-you-need-to-know\/\" aria-label=\"In-page push ads costs: what you need to know\">In-page push ads costs: what you need to know<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;In-page push ads costs: what you need to know&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/in-page-push-ads-costs-what-you-need-to-know\/embed\/#?secret=3fLS3uZGJy#?secret=2Nfd2S5Lqi\" data-secret=\"2Nfd2S5Lqi\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">4. Launch ads on Premium sources only<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">At <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"RichAds\">RichAds<\/a> ad network all the sources are divided into four groups, <a href=\"https:\/\/richads.com\/blog\/where-to-find-push-traffic-of-the-highest-quality\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Premium\">Premium<\/a> being the most converting among all of them. It\u2019s tested by our internal team in advance to ensure the best results for affiliates and the quality of the sources is top-notch.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another hint is to ask for a <a href=\"https:\/\/richads.com\/blog\/new-format-of-blacklists-whitelists\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"whitelist\">whitelist<\/a> on Premium group for exact GEO or offer, managers can custom it for you for free.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/03\/AD_4nXeQyaRgBj65hDpscnGNS8tqzSk_sHe94s9va3uG-nYRyMs3CxZC0hhz9GSlPB68Bw1ag-C0buAV_TNOeVA41Ji-vPSnZjJaUfl2Zjgfq3jkF5scALHkO5WCWVOTQ9yAUjTN3L9wiHc9CF_K1BsNEX7mkrLWkeypThkveTIZtqSNqcOEnwQ0Q.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">5. Use Automated Rules for fast optimization<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To put it simply, <a href=\"https:\/\/richads.com\/blog\/automated-rules-media-buyers-superpower\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Automated Rules\">Automated Rules<\/a> is a feature that automates optimization by adding too expensive or non converting sources in a blacklist automatically and renews the blacklists daily on the advertiser settings.<\/p>\n\n\n\n<p class=\"single-info-blue wp-block-paragraph\"><strong>Important<\/strong>: It works with postback setup only as the data on campaign results is crucial for its functionality!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Test Target CPA to get to exact conversion price<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This is a new feature for in-page push campaigns, yet exists at RichAds platform for quite a long time.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/richads.com\/blog\/target-cpa-2-0\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Target CPA\">Target CPA<\/a> is an algorithm that automatically optimizes a campaign to get an exact conversion price desired by an affiliate. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It does automated sources sorting by adding them to black- or <a href=\"https:\/\/richads.com\/blog\/new-format-of-blacklists-whitelists\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"whitelists\">whitelists<\/a> depending on the performance and editing bids per source, which is called <a href=\"https:\/\/richads.com\/blog\/new-feature-at-richpush-micro-biding\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Micro bidding\">Micro bidding<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"945\" height=\"230\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_349.png\" alt=\"\" class=\"wp-image-58068\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_349.png 945w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_349-300x73.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/Screenshot_349-768x187.png 768w\" sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center single-info-yellow wp-block-paragraph\"><strong>To start using the feature, affiliates need to set up a tracker and postback. The feature is totally worth it as affiliates don&#8217;t need to do anything for optimization, everything is done via the algorithm!<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Running Dating offers on in-page push ads is easy yet profitable for any marketer. As you can see from the guide, there are several easy steps that will lead you to high CR and income surge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Take your Dating offer and hurry to launch it on RichAds traffic!<\/p>\n\n\n<div id=\"richads-button-block_6225ae9d49184c20285e9223b6f29f8c\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\" aria-label=\"Start running profitable ad campaign at RichAds&#8217; top traffic!\">\n                Start running profitable ad campaign at RichAds&#8217; top traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-richads-blog wp-block-embed-richads-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"r1RN9yOH6V\"><a href=\"https:\/\/richads.com\/blog\/top-10-best-dating-advertising-networks\/\" aria-label=\"Top 10 Dating ad platforms for affiliates in 2025\">Top 10 Dating ad platforms for affiliates in 2025<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Top 10 Dating ad platforms for affiliates in 2025&#8221; &#8212; RichAds Blog\" src=\"https:\/\/richads.com\/blog\/top-10-best-dating-advertising-networks\/embed\/#?secret=KQEnckAHgd#?secret=r1RN9yOH6V\" data-secret=\"r1RN9yOH6V\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ll uncover everything you need to know, from the best GEOs to converting creatives and best practice to run Dating on in-page push ads. Why choose in-page push ads for Dating promotion? Before we get down to pros of the format, let\u2019s briefly give a definition of in-page push ads and their difference with classic [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":58065,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[138,17],"tags":[217,3,524],"class_list":["post-58060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advanced","category-affiliate-marketing","tag-affiliate-marketing","tag-dating","tag-in-page-push"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Promote Dating on In-Page Push Ads &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"RichAds ad network team has made a guide to run Dating offers on in page push ads from top GEOs and creatives to relevant stats and setup tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/how-to-advertise-dating-on-in-page-push-ads-best-practices\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Promote Dating on In-Page Push Ads &#8212; RichAds Blog\" \/>\n<meta property=\"og:description\" content=\"RichAds ad network team has made a guide to run Dating offers on in page push ads from top GEOs and creatives to relevant stats and setup tips.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/richads.com\/blog\/how-to-advertise-dating-on-in-page-push-ads-best-practices\/\" \/>\n<meta property=\"og:site_name\" content=\"RichAds Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/richadscom\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-22T15:10:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-26T14:56:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/08\/How-to-advertise-Dating-on-In-Page-Push-Ads-best-practices.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1440\" \/>\n\t<meta property=\"og:image:height\" content=\"968\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Victoria Hubkina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Victoria Hubkina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/\"},\"author\":{\"name\":\"Victoria Hubkina\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/a1516c4e9f293769f6c38fb620ed3a23\"},\"headline\":\"How to advertise Dating on In-Page Push Ads: best practices\",\"datePublished\":\"2025-03-22T15:10:00+00:00\",\"dateModified\":\"2026-03-26T14:56:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/\"},\"wordCount\":1764,\"publisher\":{\"@id\":\"\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/richads.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/How-to-advertise-Dating-on-In-Page-Push-Ads-best-practices.jpg\",\"keywords\":[\"affiliate marketing\",\"Dating\",\"In-page push\"],\"articleSection\":[\"Advanced\",\"Affiliate marketing\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/\",\"url\":\"https:\\\/\\\/richads.com\\\/blog\\\/how-to-advertise-dating-on-in-page-push-ads-best-practices\\\/\",\"name\":\"How to Promote Dating on In-Page Push Ads &#8212; 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