{"id":76450,"date":"2026-06-04T07:35:47","date_gmt":"2026-06-04T04:35:47","guid":{"rendered":"https:\/\/richads.com\/blog\/?p=76450"},"modified":"2026-10-14T13:16:13","modified_gmt":"2026-10-14T10:16:13","slug":"what-are-in-stream-ads","status":"publish","type":"post","link":"https:\/\/richads.com\/blog\/what-are-in-stream-ads\/","title":{"rendered":"What Are In-Stream Ads and How Do They Work?"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">What are in-stream ads?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An in-stream ad is an advertising video that autoplays within other video content. The viewer is already prepared to watch a video when the ad appears and catches maximum attention.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-example-1-1024x512.jpg\" alt=\"Pre-roll video ads example\" class=\"wp-image-75968\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-example-1-1024x512.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-example-1-300x150.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-example-1-768x384.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-example-1.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream ads run on streaming platforms and video sites where users&#8217; primary intent is to watch video \u2014 YouTube, Twitch, Vimeo, and more. They can appear before, during, or after the main video content.<\/p>\n\n\n<div id=\"richads-button-block_38acfbd9a2684b4e2e818bf9a4524601\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\">\n                Run video ad campaigns on RichAds premium traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\" id=\"block-24cd3f86-e900-4538-a0ae-1edd66a45bfd\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/my.richads.com\/signup?utm_source=banner&amp;utm_medium=pre-roll&amp;utm_campaign=cashback\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1920\" height=\"420\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en.webp\" alt=\"$100 cashback on pre-roll ads at RichAds\" class=\"wp-image-81991\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en.webp 1920w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en-300x66.webp 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en-1024x224.webp 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en-768x168.webp 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/10\/preroll-cashback-100-en-1536x336.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">How do in-stream ads work?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream ads play inside a standard video player on the publisher&#8217;s site. The process is straightforward:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A user clicks to play a video on a website or streaming platform.<\/li>\n\n\n\n<li>The ad usually plays before the main video when the user is highly engaged.<\/li>\n\n\n\n<li>The user watches your ad and clicks your CTA button, landing on your offer page.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-1024x535.jpg\" alt=\"\" class=\"wp-image-75972\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-1024x535.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-300x157.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-768x401.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">To start, you only need a video creative and a reliable <a href=\"https:\/\/richads.com\/blog\/best-video-ad-networks\/\" target=\"_blank\" rel=\"noreferrer noopener\">video ad network<\/a> that supports video ads, like <a href=\"https:\/\/richads.com\/blog\/what-is\/richads\/\" target=\"_blank\" rel=\"noreferrer noopener\">RichAds<\/a>. You pay per 1000 impressions (<a href=\"https:\/\/richads.com\/blog\/what-is\/cpm-or-cost-per-mille\/\" target=\"_blank\" rel=\"noreferrer noopener\">CPM<\/a>) and get access to premium-quality traffic.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">In-stream and out-stream ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In relation to in-stream ads, you may also hear about out-stream ads &#8211; both formats deliver <a href=\"https:\/\/richads.com\/blog\/what-is\/video-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">video ads<\/a>, but they work very differently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s a clear comparison table:<\/p>\n\n\n\n<figure class=\"wp-block-table style3 is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th>In-stream ads<\/th><th>Out-stream ads<\/th><\/tr><\/thead><tbody><tr><td><strong>Placement&nbsp;&nbsp;<\/strong><\/td><td>Inside a video player<\/td><td>In text content, feeds, sidebars<\/td><\/tr><tr><td><strong>Sound&nbsp;&nbsp;<\/strong><\/td><td>On by default<\/td><td>Muted by default<\/td><\/tr><tr><td><strong>Viewability&nbsp;&nbsp;<\/strong><\/td><td>Very high<\/td><td>Low, user may scroll past<\/td><\/tr><tr><td><strong>Engagement&nbsp;&nbsp;<\/strong><\/td><td>High<\/td><td>Moderate<\/td><\/tr><tr><td><strong>Completion rate&nbsp;<\/strong><\/td><td>Up to 90%<\/td><td>40-60%<\/td><\/tr><tr><td><strong>Inventory&nbsp;<\/strong><\/td><td>Requires video content<\/td><td>Works on any page<\/td><\/tr><tr><td><strong>CPM&nbsp;&nbsp;<\/strong><\/td><td>Higher<\/td><td>Lower<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimately, in-stream video ads win for affiliate campaigns, ensuring higher engagement rates and better conversions.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/where-to-buy-cheap-website-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Best Sources to Buy Cheap Website Traffic in 2026<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/where-to-buy-cheap-website-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Where-to-buy-cheap-website-traffic.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Best Sources to Buy Cheap Website Traffic in 2026\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Where-to-buy-cheap-website-traffic.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Where-to-buy-cheap-website-traffic-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Where-to-buy-cheap-website-traffic-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Where-to-buy-cheap-website-traffic-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            When SEO is too slow and social media barely moves the needle, the only realistic way to get visitors fast is to buy cheap traffic straight to your website. \nThe real question is how to buy cheap website traffic that can actually convert instead of just inflating your stats and burning the budget.                        <a href=\"https:\/\/richads.com\/blog\/where-to-buy-cheap-website-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Types of in-stream ads<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">There are three categories of in-stream ads: linear ads, non-linear ads, and companion ads. Let&#8217;s explore each of them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Linear video ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Linear ads take over the entire video player and play in line with the content. They pause the main video, similar to TV commercials.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This type of in-stream ad is the most common and the one most relevant to affiliates. Usually, the ads play before the main video starts &#8211; they&#8217;re called <a href=\"https:\/\/richads.com\/blog\/pre-roll-ads-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">pre-roll ads<\/a>.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"415\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Linear-In-stream-ads-1024x415.jpg\" alt=\"linear in-stream ads\" class=\"wp-image-76459\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Linear-In-stream-ads-1024x415.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Linear-In-stream-ads-300x122.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Linear-In-stream-ads-768x311.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Linear-In-stream-ads.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Pre-roll videos are 15 to 30 seconds long and work well for <a href=\"https:\/\/richads.com\/blog\/brand-awareness-growth\/\" target=\"_blank\" rel=\"noreferrer noopener\">brand awareness<\/a> campaigns. The viewer has to watch for at least a few seconds before getting to their intended content, so visibility is guaranteed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are also mid-roll and post-roll ads among linear video ads. However, they are less popular.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/pre-roll-ads-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>What Are Pre-Roll Ads and How Do They Work<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/pre-roll-ads-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"What Are Pre-Roll Ads and How Do They Work\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-video-ads-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Video content is conquering and dominating the digital space. In 2026, over <a href=\"https:\/\/www.idomoo.com\/resources\/state-of-video-technology-report\/\" target=\"_blank\" rel=\"noopener\">80%<\/a> of users prefer watching videos to reading text, and affiliates can leverage this trend.\u00a0\n<a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds ad network<\/a> launches a new format &#8211; <a href=\"https:\/\/richads.com\/blog\/new-pre-roll-video-ad-format-launch\/\" target=\"_blank\" rel=\"noopener\">pre-roll video ads<\/a>. They are highly visible, engaging, and effective, and this guide covers everything you need to run <a href=\"https:\/\/richads.com\/blog\/how-to-launch-pre-roll-video-campaign\/\" target=\"_blank\" rel=\"noopener\">successful pre-roll campaigns<\/a>.                        <a href=\"https:\/\/richads.com\/blog\/pre-roll-ads-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Non-linear streaming ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Non-linear video ads don&#8217;t interrupt playback. They appear on top of the playing video as an overlay, letting the viewer keep watching while the ad is visible. Overlay ads are less intrusive and don&#8217;t interrupt the viewing experience but also have a lower impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The main non-linear formats are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Overlay banners<\/strong> \u2014 a small static or animated banner that appears at the bottom of the video frame.<br><\/li>\n\n\n\n<li><strong>Overlay text<\/strong> \u2014 a text message layered on top of the video. It helps deliver a short message without blocking the screen.<br><\/li>\n\n\n\n<li><strong>Branded canvas units (L-banners)<\/strong> \u2014 the video temporarily shrinks to accommodate an L-shaped banner beside it.<br><\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"415\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Non-linear-In-stream-ads-1024x415.jpg\" alt=\"non-linear in-stream ads\" class=\"wp-image-76460\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Non-linear-In-stream-ads-1024x415.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Non-linear-In-stream-ads-300x122.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Non-linear-In-stream-ads-768x311.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Non-linear-In-stream-ads.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Non-linear ads are mostly used for retargeting campaigns, as they won&#8217;t convert cold traffic.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Companion ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Companion ads run outside the video player. They can appear in the sidebar, below the video, or in the surrounding page content as image, text, or animated units.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"387\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/companion-ads-1024x387.jpg\" alt=\"companion ads\" class=\"wp-image-76461\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/companion-ads-1024x387.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/companion-ads-300x113.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/companion-ads-768x290.jpg 768w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/companion-ads.jpg 1440w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">They&#8217;re often paired with linear or non-linear in-stream ads to reinforce the message. You may have seen these on YouTube: they usually show a banner ad next to the video that matches or relates to the pre-roll video ad that just ran in the player.<\/p>\n\n\n<div id=\"richads-button-block_d77c58e563b469b3ac7b721df755fe3d\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\">\n                Leverage in-stream video ads on RichAds!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\" id=\"block-24cd3f86-e900-4538-a0ae-1edd66a45bfd\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Skippable ads vs. non-skippable in-stream video ads<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Since <a href=\"https:\/\/richads.com\/blog\/what-is\/pre-roll-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">pre-roll ad<\/a>s are the most popular type of in-stream ads in affiliate marketing, we&#8217;ll focus on this format.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The thing with in-stream <a href=\"https:\/\/richads.com\/pre-roll-video-ads\/\">pre-roll ads<\/a> is that they can be skippable or non-skippable. Both <a href=\"https:\/\/richads.com\/blog\/video-ad-types-and-formats\/\" target=\"_blank\" rel=\"noreferrer noopener\">video ad types<\/a> convert, but efficiency depends on your goals and offer.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Skippable in-stream ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/richads.com\/blog\/what-is\/skippable-video-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">Skippable in-stream ads<\/a> give the viewer a &#8220;Skip&#8221; button after 5 seconds. The user can choose to continue watching or skip to their content.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"630\" height=\"364\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/skippable-pre-roll-ads.png\" alt=\"skippable pre-roll in-stream ads\" class=\"wp-image-75973\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/skippable-pre-roll-ads.png 630w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/skippable-pre-roll-ads-300x173.png 300w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/><figcaption class=\"wp-element-caption\"><em>Source: Google Help<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s like a filter: viewers who keep watching past 5 seconds are genuinely interested. Your traffic quality is higher, and you get a better conversion rate.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, most people will skip, so your first 3-5 seconds need to be engaging and catchy. Keep in mind that most publishers support skippable video ads, and your creative should meet the requirements.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/pre-roll-ads-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>16 Top Examples of Effective Pre-Roll Ads in 2026<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/pre-roll-ads-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/07\/pre-roll-examples.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"16 Top Examples of Effective Pre-Roll Ads in 2026\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/07\/pre-roll-examples.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/07\/pre-roll-examples-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/07\/pre-roll-examples-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/07\/pre-roll-examples-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            <a href=\"https:\/\/richads.com\/pre-roll-video-ads\/\" target=\"_blank\" rel=\"noopener\">Pre-roll video ads<\/a> are among the most effective affiliate formats for promoting offers at scale. But not every video ad works well.\u00a0\nTo help you understand how to make a really good ad, we&#8217;ve gathered 16 pre-roll ad examples broken down by vertical.                        <a href=\"https:\/\/richads.com\/blog\/pre-roll-ads-examples\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Non-skippable in-stream ads<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/richads.com\/blog\/what-is\/non-skippable-video-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">Non-skippable in-stream ads<\/a> force the user to watch the entire ad. That&#8217;s why this type delivers a higher completion rate &#8211; everyone sees your ad till the end.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, a non-skippable format can irritate viewers, especially if the ad isn&#8217;t relevant to them. You should carefully target your audience to achieve good results.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"596\" height=\"349\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/non-skippable-pre-roll-ads.png\" alt=\"non-skippable in-stream ads\" class=\"wp-image-75974\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/non-skippable-pre-roll-ads.png 596w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/non-skippable-pre-roll-ads-300x176.png 300w\" sizes=\"(max-width: 596px) 100vw, 596px\" \/><figcaption class=\"wp-element-caption\"><em>Source: Google Help<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Most affiliates start with skippable ads, as they&#8217;re less intrusive and work well across a wide range of verticals. Non-skippable in-stream ads suit retargeting campaigns when you know exactly who you&#8217;re reaching.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/social-media-poster-size\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Social Media Post Size and Dimensions in 2026<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/social-media-poster-size\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/social-media-poster-size.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Social Media Post Size and Dimensions in 2026\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/social-media-poster-size.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/social-media-poster-size-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/social-media-poster-size-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/social-media-poster-size-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Social platforms quietly tweak their image specs every year, and 2026 is no exception. In this guide, <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds<\/a> ad network&#8217;s team gathers current social media poster size requirements for ten platforms.\nPlus, there&#8217;s a consolidated reference table, built for affiliate teams who&#8217;d rather check one page than ten when prepping creatives.                        <a href=\"https:\/\/richads.com\/blog\/social-media-poster-size\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Benefits of in-stream advertising<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Streaming ads are one of the most affordable and well-performing traffic sources in affiliate marketing. They have many advantages over other ad formats:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><strong>No banner blindness<\/strong>. In-stream ads appear within a video player and can&#8217;t be missed or scrolled past.<br><\/li>\n\n\n\n<li><strong>High engagement<\/strong>. Viewers already intend to watch something, and your ad aligns with that intention.<br><\/li>\n\n\n\n<li><strong>Cost-efficiency<\/strong>. In-stream advertising CPMs are typically 2-3x lower than those for popunder traffic. Yet video ads deliver massive reach, 100% visibility, and high conversions. At RichAds, <a href=\"https:\/\/richads.com\/blog\/pre-roll-ad-cost\/\" target=\"_blank\" rel=\"noreferrer noopener\">pre-roll ad prices<\/a> start from $0.05.<br><\/li>\n\n\n\n<li><strong>High CTR<\/strong>. Video is the most effective ad format, with an average CTR of 1.84%.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><strong>Flexibility<\/strong>. Pre-roll in-stream ads work equally well for awareness and lead generation. Video can introduce your brand to the audience, warm up cold traffic, and drive fast conversions.<br><\/li>\n\n\n\n<li><strong>Precise targeting<\/strong>. RichAds ad network lets you target by GEO, device type, OS, carrier, ISP, language, and more to define your audience exactly.<br><\/li>\n\n\n\n<li><strong>Scalability<\/strong>. Top in-stream ad networks like RichAds deliver 50M+ daily impressions. Once you find a winning combo, you can scale quickly.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n<div id=\"richads-button-block_38acfbd9a2684b4e2e818bf9a4524601\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\">\n                Run video ad campaigns on RichAds premium traffic!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\" id=\"block-24cd3f86-e900-4538-a0ae-1edd66a45bfd\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">In-stream ad earnings for affiliates<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your in-stream ad earnings depend heavily on vertical, GEO, offer payout, and how well you optimize the campaign.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If everything&#8217;s done right, in-stream <a href=\"https:\/\/richads.com\/blog\/how-to-launch-pre-roll-video-campaign\/\" target=\"_blank\" rel=\"noreferrer noopener\">video advertising campaigns<\/a> can generate a high ROI. For example, you&#8217;re launching a <strong>Gambling campaign targeting India<\/strong>. CPM at RichAds for this GEO is around <strong>$0.065<\/strong>, the offer payout is <strong>$30 CPA<\/strong> on average for first deposits, and the daily budget is <strong>$100<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">RichAds ad network<\/a> provides around <strong>20M daily impressions<\/strong> for pre-roll ads in India, but your targeting may lower the reach. Let&#8217;s say you get 1M impressions daily and spent <strong>$65<\/strong> on them. With an average pre-roll ad <strong>CTR of 1.84%<\/strong>, it will give you <strong>18,400 clicks<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, everything depends on the efficiency of your landing page. For our calculation, we&#8217;ll take 1%, which gives you <strong>184 registrations<\/strong> a day. FTD rate from registrations in India is typically about 10%. The results:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Conversions<\/strong>: 18<br><\/li>\n\n\n\n<li><strong>Revenue<\/strong>: $540<br><\/li>\n\n\n\n<li><strong>Profit<\/strong>: $475<br><\/li>\n\n\n\n<li><strong>ROI<\/strong>: 730%<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Even the conservative interpretation shows how profitable in-stream ads are. The key is your video creative efficiency and the quality of your landing page.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here are real traffic volumes and CPMs across the top in-stream GEOs on the RichAds ad network, so you can do your own math:<br><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Country<\/th><th class=\"has-text-align-center\" data-align=\"center\">Daily impressions, million<\/th><th class=\"has-text-align-center\" data-align=\"center\">Average CPM, $<\/th><\/tr><\/thead><tbody><tr><td><strong>India<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">20<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.065<\/td><\/tr><tr><td><strong>Indonesia<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">6<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.065<\/td><\/tr><tr><td><strong>Brazil<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">5.5<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.9<\/td><\/tr><tr><td><strong>Philippines<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">4<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.1<\/td><\/tr><tr><td><strong>United Kingdom<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">3<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.536<\/td><\/tr><tr><td><strong>Canada<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">3<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.568<\/td><\/tr><tr><td><strong>Thailand<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">2.5<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.171<\/td><\/tr><tr><td><strong>Australia<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">1.5<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.743<\/td><\/tr><tr><td><strong>Pakistan<\/strong><\/td><td class=\"has-text-align-center\" data-align=\"center\">1<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.3<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/best-video-ad-networks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Top Video Ad Networks List in 2026\u00a0<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/best-video-ad-networks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/top-video-ad-networks.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Top Video Ad Networks List in 2026\u00a0\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/top-video-ad-networks.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/top-video-ad-networks-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/top-video-ad-networks-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/top-video-ad-networks-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Video is now the dominant format in digital advertising. About 80% of all internet traffic is video, and the global video advertising\u00a0 market value is projected to reach <a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/digital-video-ad-market\" target=\"_blank\" rel=\"noopener\">$659.16 billion<\/a> by 2030. For publishers, this means more demand and higher CPMs; and for affiliates, better engagement and more conversions.\nBut to profit from video ads, you need the right platform. This guide covers the 12 best video ad&#8230;                        <a href=\"https:\/\/richads.com\/blog\/best-video-ad-networks\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Top verticals for in-stream video ads<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream advertising works best for emotion-driven offers, where the audience wants to see the product in action. The best verticals are:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Gambling<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The #1 vertical for in-stream ads. You can show gameplay or real winning moments to create excitement. The audience watching sports or gaming streams is already warm and reacts better to <a href=\"https:\/\/richads.com\/blog\/how-to-promote-gambling-with-video-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">Gambling video ads<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/how-to-gain-gambling-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>How to gain Gambling traffic<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/how-to-gain-gambling-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/05\/How-to-Gain-Gambling-Traffic.png\" class=\"custom-embed__image wp-post-image\" alt=\"How to gain Gambling traffic\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/05\/How-to-Gain-Gambling-Traffic.png 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/05\/How-to-Gain-Gambling-Traffic-300x202.png 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/05\/How-to-Gain-Gambling-Traffic-1024x688.png 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/05\/How-to-Gain-Gambling-Traffic-768x516.png 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Is it worth driving traffic to Gambling in 2026? And if it is, which type?\nLet&#8217;s delve into the types of traffic in Gambling. In the article are 4 not-so-obvious but effective options.                        <a href=\"https:\/\/richads.com\/blog\/how-to-gain-gambling-traffic\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Betting&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Betting has a similar audience to Gambling, so pre-roll in-stream ads convert here as well. They fit naturally on sports streaming sites, showing odds, highlighting winners, or offering promo bonuses.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/promoting-sports-betting-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>How to Promote Sports Betting Offers with Video Ads<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/promoting-sports-betting-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"How to Promote Sports Betting Offers with Video Ads\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Video ads are one of the fastest-growing opportunities for <a href=\"https:\/\/richads.com\/blog\/how-to-rock-on-sports-betting-with-push-ads-full-affiliate-guide\/\" target=\"_blank\" rel=\"noopener\">Sports Betting<\/a> marketing right now. Video engages users immediately and converts better than static formats, driving real sign-ups and deposits.\nThis guide from the <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds ad network<\/a> team covers everything you need to know to successfully promote Sports Betting offers with video ads.                        <a href=\"https:\/\/richads.com\/blog\/promoting-sports-betting-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Dating<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Video lets you create an emotional connection with the viewer. You can show what the dating platform looks like and who uses it to build trust and engage.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/how-to-convert-dating-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Video Ads for Dating Offers: Complete Guide in 2026<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/how-to-convert-dating-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/Dating-video-ads.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Video Ads for Dating Offers: Complete Guide in 2026\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/Dating-video-ads.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/Dating-video-ads-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/Dating-video-ads-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/Dating-video-ads-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Dating is one of the most consistent verticals in affiliate marketing. People are always looking for connection, and that demand doesn&#8217;t slow down. Yet, competition is also very high, and affiliates look for creative approaches to stand out in a crowded market.\nThis guide from the <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds ad network<\/a> offers a great option, revealing how to convert Dating offers with video ads.                        <a href=\"https:\/\/richads.com\/blog\/how-to-convert-dating-offers-with-video-ads\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Gaming<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Gamers watch a lot of video content, and they respond well to in-stream ads because they are used to them. You reach a high-intent audience and get good CTR.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/igaming-in-affiliate-marketing-how-to-succeed-in-the-niche\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>iGaming in affiliate marketing: how to succeed in the niche<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/igaming-in-affiliate-marketing-how-to-succeed-in-the-niche\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/10\/How-to-advertise-iGaming-in-affiliate-marketing-explaned-by-RichAds-ad-network.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"iGaming in affiliate marketing: how to succeed in the niche\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/10\/How-to-advertise-iGaming-in-affiliate-marketing-explaned-by-RichAds-ad-network.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/10\/How-to-advertise-iGaming-in-affiliate-marketing-explaned-by-RichAds-ad-network-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/10\/How-to-advertise-iGaming-in-affiliate-marketing-explaned-by-RichAds-ad-network-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/10\/How-to-advertise-iGaming-in-affiliate-marketing-explaned-by-RichAds-ad-network-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            iGaming is a very broad term related to online casino and sports betting industries, covering many affiliate marketing areas and specialist fields under it. Despite the overall popularity of the niche, it doesn\u2019t explain how to get along with high payouts from Gambling offers.\nIn this article, <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noopener\">RichAds ad network<\/a>\u2019s team will dwell on the iGaming industry in affiliate marketing as well as share useful insights for&#8230;                        <a href=\"https:\/\/richads.com\/blog\/igaming-in-affiliate-marketing-how-to-succeed-in-the-niche\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Best GEOs for in-stream ad campaigns<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream traffic is global, so your choice of GEO mostly depends on your offer. Still, we can determine some specific countries where you can achieve the best ROI:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tier 1<\/strong>: UK, Canada, Australia.<br><\/li>\n\n\n\n<li><strong>Tier 2<\/strong>: Brazil.<br><\/li>\n\n\n\n<li><strong>Tier 3<\/strong>: India, Indonesia, Philippines, Thailand, Pakistan.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">All these markets work well for Gambling, Dating, Gaming, and Betting offers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To understand pre-roll traffic efficiency, check out our real-life <a href=\"https:\/\/richads.com\/cases\/pre-roll-case-study-betting-indonesia\/\" target=\"_blank\" rel=\"noreferrer noopener\">Betting case on pre-roll ads in Indonesia<\/a>. RichAds ran a 30-day pre-roll video campaign for a Betting brand in Indonesia. The client wanted to grow reach aggressively while keeping cost per deposit predictable and low. As a result, the testing drove 165M+ impressions, 9,000 registrations, and 468 deposits at a $53 cost per deposit. The high CTR of 4.6% at just $0.0033 eCPC \u2014 proof that pre-roll can scale volume aggressively without sacrificing quality in competitive verticals.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/best-geos-and-verticals\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Best Geos and Verticals for Affiliate Marketing Campaigns in Autumn 2026 at RichAds<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/best-geos-and-verticals\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Autumn-TOP-2026-geos.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Best Geos and Verticals for Affiliate Marketing Campaigns in Autumn 2026 at RichAds\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Autumn-TOP-2026-geos.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Autumn-TOP-2026-geos-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Autumn-TOP-2026-geos-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/Autumn-TOP-2026-geos-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            Autumn can be one of the most profitable seasons in <a href=\"https:\/\/richads.com\/blog\/affiliate-marketing-results-and-industry-predictions\/\" target=\"_blank\" rel=\"noopener\">affiliate marketing<\/a>. We regularly update reports on the best performing geos and verticals, based on RichAds platform\u2019s data, so that marketers can get insights on current trends all season.\nHere, you will find the top geos and verticals for 6 powerful ad formats in Autumn 2026, gathered by <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds ad network<\/a>!                        <a href=\"https:\/\/richads.com\/blog\/best-geos-and-verticals\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Quick in-stream video ad campaign launch checklist<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Launching a pre-roll in-stream ad campaign at the <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">RichAds<\/a> advertising network is easy. Here&#8217;s what you need:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>MP4 video creative, 15-30 seconds long, up to 20MB, 16:9 aspect ratio.<br><\/li>\n\n\n\n<li>The video has a hook in the first 3 seconds and a clear, direct CTA.<br><\/li>\n\n\n\n<li>At least 2-3 creative variations to test.<br><\/li>\n\n\n\n<li>Targeting is set to a single country and device type. Don&#8217;t mix mobile and desktop into one campaign.<br><\/li>\n\n\n\n<li>The daily impression cap per user is set to 1-2.<\/li>\n\n\n\n<li>Premium sources selected for the best traffic quality.<br><\/li>\n\n\n\n<li>Connected affiliate tracker to check real-time metrics.<br><\/li>\n\n\n\n<li>Starting daily budget of at least $100.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">After initial tests, you can use the <a href=\"https:\/\/richads.com\/blog\/new-feature-at-richpush-micro-biding\/\" target=\"_blank\" rel=\"noreferrer noopener\">Micro Bidding<\/a> and <a href=\"https:\/\/richads.com\/blog\/automated-rules-media-buyers-superpower\/\" target=\"_blank\" rel=\"noreferrer noopener\">Automated Rules<\/a> features at RichAds. They allow you to adjust bids precisely for different sources and regions and automatically blacklist underperforming creatives, zones, and sources or pause campaigns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream ads are an affordable, converting, and profitable format for affiliates. They work well in highly competitive verticals like Gambling and Betting, helping you reduce your spend and increase profits.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All you need is an engaging video creative and a reliable advertising network with quality traffic sources and advanced optimization tools. RichAds checks all the boxes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Get your creatives right, launch in-stream video campaigns, and work with your personal RichAds account manager to maximize their impact and achieve the best ROI.<\/p>\n\n\n<div id=\"richads-button-block_36f299b1e61336f4125a7f4ae614f015\" class=\"richads-button-custom\">\n    <div class=\"row\" style=\"margin: 50px 0;\">\n        <div class=\"col-12 p-0 text-center\">\n            <a target=\"_blank\" \n                href=\"https:\/\/my.richads.com\/signup\" \n                class=\"text-center d-block rbtn rbtn-size-l rbtn-red\" \n                style=\"width: 100%;\">\n                Launch your in-stream ad campaign on RichAds now!            <\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<p class=\"has-text-align-center single-info-blue wp-block-paragraph\" id=\"block-24cd3f86-e900-4538-a0ae-1edd66a45bfd\">What is RichAds?<br>Ad network for telegram ads,<br>high quality push and popunder ads,<br>domain redirect, native and display traffic source,<br>buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),<br>domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),<br>ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n<div class=\"wp-block-custom-embed custom-embed\">\n    <div class=\"custom-embed__title\">\n        <a href=\"https:\/\/richads.com\/blog\/new-pre-roll-video-ad-format-launch\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <h3>Announcing the Launch of Our New Pre-Roll Video Ad Format<\/h3>\n        <\/a>\n    <\/div>\n    <div class=\"custom-embed__content\">\n                    <a class=\"custom-embed__image-link\" href=\"https:\/\/richads.com\/blog\/new-pre-roll-video-ad-format-launch\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <img decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-new.jpg\" class=\"custom-embed__image wp-post-image\" alt=\"Announcing the Launch of Our New Pre-Roll Video Ad Format\" srcset=\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-new.jpg 1440w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-new-300x202.jpg 300w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-new-1024x688.jpg 1024w, https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Pre-roll-ads-new-768x516.jpg 768w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>            <\/a>\n                <div class=\"custom-embed__text\">\n                            RichAds ad network is introducing a brand-new ad format &#8211; pre-roll video ads. If you&#8217;ve been looking for a way to drive more leads and beat banner blindness, this is your top opportunity.\nLearn more about pre-roll advertising at <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noopener\">RichAds<\/a> and test its conversion power for your offer!                        <a href=\"https:\/\/richads.com\/blog\/new-pre-roll-video-ad-format-launch\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                <span class=\"custom-embed__read-more\">Continue reading<\/span>\n            <\/a>\n        <\/div>\n    <\/div>\n    <div class=\"custom-embed__bottom\">\n        <a href=\"https:\/\/richads.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n            <img decoding=\"async\" src=\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\" width=\"25\" height=\"25\" alt=\"RichAds Blog Home Page\">\n            <span>RichAds Blog<\/span>\n        <\/a>\n    <\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">FAQs on In-stream advertising<\/h2>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-1&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading has-icon has-icon-right\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-1-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-1\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">How do in-stream video ads work?&nbsp;<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-1\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-1-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A user clicks to watch a video, but before (or during, or after) it plays, your ad appears inside the same video player. The viewer has to watch some or all of it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The video ad includes a CTA button that users can click to go to your landing page with an offer. Most ad networks, including RichAds, use the CPM model for video ads. Streaming platforms like YouTube usually require per-view payment (CPV model).&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading has-icon has-icon-right\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">What is the difference between in-stream and out-stream ads?<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-2\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">In-stream ads play inside a video player, usually interrupting the main video content. Sound is on by default, and the ad is hard to ignore.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Out-stream ads appear outside of the video player (between paragraphs, in feeds, or in sidebars). They autoplay muted and can be scrolled out of view.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Out-stream is cheaper and available on more sites, but in-stream ads deliver higher engagement, better completion rates, and stronger CTR.&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading has-icon has-icon-right\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Where are in-stream ads displayed?&nbsp;<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-3\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">They are displayed on streaming platforms, video portals, news and entertainment sites with embedded players, sports streaming sites, gaming content platforms, and other similar websites.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In-stream ads can run on any page that has a video player. Reliable ad networks like <a href=\"https:\/\/my.richads.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">RichAds<\/a> carefully select placements to ensure you get high-quality traffic.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading has-icon has-icon-right\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">What types of in-stream ads exist?&nbsp;<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-4\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">There are three main types:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Linear in-stream ads<\/strong> interrupt playback and take over the full player. This format includes pre-roll (before the video), mid-roll (during the video), and post-roll (after the video) ads. Pre-roll is the most widely used format in performance marketing, offered by major ad networks like <a href=\"https:\/\/richads.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">RichAds<\/a>, TrafficStars, HilltopAds, and ClickAdu.&nbsp;<\/li>\n\n\n\n<li><strong>Non-linear ads<\/strong> run as overlays on top of the playing video, without interrupting it. Usually, they look like a banner or text unit at the bottom of the frame.<\/li>\n\n\n\n<li><strong>Companion ads <\/strong>appear next to the video player \u2014 in the sidebar or surrounding page \u2014 as static or rich media units.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>What are in-stream ads? An in-stream ad is an advertising video that autoplays within other video content. The viewer is already prepared to watch a video when the ad appears and catches maximum attention. In-stream ads run on streaming platforms and video sites where users&#8217; primary intent is to watch video \u2014 YouTube, Twitch, Vimeo, [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":76468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[138,17,161],"tags":[217,1550,1541,1552],"class_list":["post-76450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advanced","category-affiliate-marketing","category-lead-generation","tag-affiliate-marketing","tag-in-stream-ads","tag-pre-roll","tag-video-ads"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Are In-Stream Ads in 2026? &#8212; RichAds Blog<\/title>\n<meta name=\"description\" content=\"Discover what is in-stream advertising and how you can profit from it. Learn top GEOs and verticals for in-stream video ads and check out your possible earnings with video campaigns.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/richads.com\/blog\/what-are-in-stream-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Are In-Stream Ads in 2026? &#8212; RichAds Blog\" \/>\n<meta property=\"og:description\" content=\"Discover what is in-stream advertising and how you can profit from it. 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