We’ve checked each program across these five points, and we’ll add notes to our overviews.<\/p>\n\n\n
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n
The best sports betting affiliate programs for 2026<\/h2>\n\n\n\n
According to our criteria, we found 16 top sports betting affiliate programs:<\/p>\n\n\n\n
- \n
- Bet365 Partners<\/a><\/li>\n\n\n\n
- 1xBet Partners<\/a><\/li>\n\n\n\n
- Pinnacle Affiliates<\/a><\/li>\n\n\n\n
- Betway Partners<\/a><\/li>\n\n\n\n
- William Hill Affiliates<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n
\n- \n
- Tonybet Affiliates<\/a><\/li>\n\n\n\n
- Melbet Partners<\/a><\/li>\n\n\n\n
- 22Bet Partners<\/a><\/li>\n\n\n\n
- Pin-Up Partners<\/a><\/li>\n\n\n\n
- Odds96 Partners<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n
\n- \n
- Parimatch Affiliates<\/a><\/li>\n\n\n\n
- Betsson Group Affiliates<\/a><\/li>\n\n\n\n
- 1Win Partners<\/a><\/li>\n\n\n\n
- GG.Bet Affiliates<\/a><\/li>\n\n\n\n
- Win-Offers<\/a><\/li>\n\n\n\n
- Everygame Affiliates<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n
For each, we cover the commission structure, payout details, GEOs, and what to watch out for.<\/p>\n\n\n\n
Bet365 Partners<\/h2>\n\n\n\n
Bet365 is probably the most recognizable sportsbook brand in the world, and its affiliate program reflects that scale. It’s licensed across multiple jurisdictions (UKGC, MGA, and others) and converts well because players already trust the name.<\/p>\n\n\n\n
![\"Bet365](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/09\/bet365-affiliate-program-1024x487.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare starting at 30%, scaling up to 35% for high-volume partners, paid for the lifetime of the referred player<\/li>\n\n\n\n
- CPA and hybrid deals are available, but only through manager negotiation<\/li>\n\n\n\n
- Monthly payouts, paid by the 25th, with a \u20ac100 minimum via bank transfer or Skrill<\/li>\n\n\n\n
- Strong in the UK, Australia, Canada, Mexico, Brazil, Peru, Spain, Sweden, Estonia, and Germany<\/li>\n\n\n\n
- Not available for traffic from France, Italy, the Netherlands, Turkey, and some other restricted markets<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Bet365 applies negative carryover, and you need at least 15 active depositing players a month to keep getting paid.<\/p>\n\n\n\n
\n\n \nSports Betting in Affiliate Marketing: How to Earn More<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"Sports](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/10\/Betting-in-affiliate-marketing.png\")
<\/a>\n \n Betting is one of the verticals of affiliate marketing that remains active forever. Gambling people will always place bets, and bookmakers will need new players.\nLet’s figure out how betting works in this guide. \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n\n \n![\"RichAds](\"https:\/\/richads.com\/blog\/wp-content\/themes\/richads-theme\/images\/items\/logo-crown.svg\")
\n RichAds Blog<\/span>\n <\/a>\n <\/div>\n<\/div>\n\n\n1xBet Partners (1xPartners)<\/h2>\n\n\n\n
1xBet runs one of the widest-reaching sportsbook affiliate programs, active in more than 60 countries. It’s a good fit if most of your traffic comes from emerging markets like Africa, Latin America, and Southeast Asia.<\/p>\n\n\n\n
![\"1xBet](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/1xpartners-iGaming-program-1024x585.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare starts at 20% for the first three months, then drops to 15% by default; top-performing affiliates can negotiate up to 40%<\/li>\n\n\n\n
- Custom CPA and hybrid deals available depending on GEO and traffic quality<\/li>\n\n\n\n
- Weekly payouts every Tuesday, with a low $30 minimum and 200+ payment methods<\/li>\n\n\n\n
- Strongest in Brazil, Turkey, Nigeria, Kazakhstan, India, Indonesia, Kenya, and Vietnam<\/li>\n\n\n\n
- Sub-affiliate program pays up to 2% on referred affiliates’ earnings<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Negative balances carry over if you bring in fewer than four new depositing players in a week. Payouts can be held for up to 90 days during traffic verification.<\/p>\n\n\n
\n\n\n \n Run Betting offers on RichAds Premium traffic! <\/a>\n <\/div>\n <\/div>\n<\/div>\n\n\nWhat is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\nPinnacle Affiliates<\/h2>\n\n\n\n
Pinnacle has built its brand around sharp, low-margin odds and high betting limits, which attract serious, high-value bettors. That makes its affiliate program a good match for affiliates that work with experienced sports bettors and esports fans.<\/p>\n\n\n\n
![\"Pinnacle](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/09\/pinnacle-affiliates-1024x543.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare fixed at 30% for the first three months, then tiered up to 35% based on how many depositing players you bring in<\/li>\n\n\n\n
- CPA available on request, negotiated directly with a manager<\/li>\n\n\n\n
- Monthly payouts on the 1st, with no fixed minimum amount<\/li>\n\n\n\n
- Accepts both fiat and digital payments<\/li>\n\n\n\n
- Licensed and active in 150+ markets, including Canada, Brazil, Chile, Japan, India, and Vietnam<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Pinnacle applies negative carryover and has a fairly long restricted-country list (the US, UK, most of Western Europe, and Australia). For payouts, you need at least 5 new referrals a month to qualify.<\/p>\n\n\n\n
\n\n \nHow to Promote Sports Betting Offers with Video Ads<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"How](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/06\/betting-offers-with-video-ads.jpg\")
<\/a>\n \n Video ads are one of the fastest-growing opportunities for Sports Betting<\/a> marketing right now. Video engages users immediately and converts better than static formats, driving real sign-ups and deposits.\nThis guide from the RichAds ad network<\/a> team covers everything you need to know to successfully promote Sports Betting offers with video ads. \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n\n \n\n RichAds Blog<\/span>\n <\/a>\n <\/div>\n<\/div>\n\n\nBetway Partners<\/h2>\n\n\n\n
Betway is part of the Super Group portfolio and runs a straightforward, transparent sports betting affiliate program. It’s a solid pick for affiliates who want a well-known brand without an overly complicated commission structure.<\/p>\n\n\n\n
![\"Betway](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/12\/Best-Casino-Revshare-Affiliate-Programs-in-2025-betway-1024x417.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- Tiered RevShare from 25% (1\u201310 referred players) up to 40\u201345% for affiliates bringing in 100+ players<\/li>\n\n\n\n
- Custom CPA deals available for approved affiliates<\/li>\n\n\n\n
- Payouts within 1\u201310 business days, no maximum withdrawal, minimum \u20ac100 (\u20ac700 for bank wire)<\/li>\n\n\n\n
- No revenue bundling across products and no admin fees taken out of commissions<\/li>\n\n\n\n
- Licensed under both the UKGC and MGA, with a multi-brand portfolio (Betway Casino, Spin Casino, Hippodrome, Dream Bingo)<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Tracking is session-based, so conversions need to happen relatively quickly after the click. Negative carryover also applies here.<\/p>\n\n\n\n
\n\n \n20+ Best iGaming Affiliate Programs in 2026: Complete List<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"20+](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/Best-igaming-affiliate-programs.jpg\")
<\/a>\n \n The iGaming industry<\/a> continues to grow and attract affiliates. Thus, the market is full of affiliate programs and networks with Gambling and Betting offers. How do you choose the best?\nThe RichAds<\/a> ad network’s team brings you the list of 20+ iGaming affiliate programs you can trust. With a detailed review of commissions, payouts, GEOs, and traffic types, you’ll surely make the right choice. \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n\n \n\n RichAds Blog<\/span>\n <\/a>\n <\/div>\n<\/div>\n\n\nWilliam Hill Affiliates<\/h2>\n\n\n\n
William Hill has been around for over 90 years, and its affiliate program still uses the well-established Income Access tracking platform. It’s a dependable, but slightly old-school, sportsbook affiliate program.<\/p>\n\n\n\n
![\"William](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/09\/william-hill-affiliates-1024x577.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- 30% RevShare on sports betting, casino, live casino, and games (15% on bingo and poker)<\/li>\n\n\n\n
- CPA and hybrid deals are negotiable based on traffic quality<\/li>\n\n\n\n
- Monthly payouts around the 25th, \u20ac100 minimum (some e-wallets allow as low as $5)<\/li>\n\n\n\n
- 30-day cookie window<\/li>\n\n\n\n
- Available in the UK, Spain, Italy, Gibraltar, and the US, with a fairly long restricted list elsewhere (France, Belgium, the Netherlands, Australia, Turkey, and more)<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Negative carryover applies, and losses can roll into the next payout period until they’re settled. Good fit for affiliates focused on regulated Western European markets.<\/p>\n\n\n
\n\n\n \n Run Betting offers on RichAds Premium traffic! <\/a>\n <\/div>\n <\/div>\n<\/div>\n\n\nWhat is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\nTonybet Affiliates<\/h2>\n\n\n\n
Tonybet is a Tier-1<\/a> licensed operator with offices in Estonia, Latvia, and Spain. It’s a solid fit for affiliates who’d rather work with stricter, better-regulated GEOs than chase the widest possible country list.<\/p>\n\n\n\n
![\"Tonybet](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/tonybet-igaming-1024x511.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare from 20\u201330% as standard, rising to 35\u201350% for top-tier partners<\/li>\n\n\n\n
- CPA available on request; sub-affiliate commission of 5%<\/li>\n\n\n\n
- Monthly payouts, \u20ac100 minimum<\/li>\n\n\n\n
- “No bundling” policy keeps sportsbook and casino results separate, so a bad month on one product doesn’t wipe out the other<\/li>\n\n\n\n
- Licensed and active in Canada, the UK, Ireland, Spain, Malta, and several other regulated European markets, with a 30-level VIP program that helps with player retention<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Negative balances carry over, and some affiliates report payment delays, so it’s worth confirming timelines with your manager before scaling a new GEO. An admin fee is also deducted before commissions are calculated.<\/p>\n\n\n\n
\n\n \nHow to Advertise Online Gambling: Channels, Formats and Rules<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"How](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/08\/how-to-advertise-gambling-business.jpg\")
<\/a>\n \n Gambling is one of the hardest niches to work with. Many countries restrict it; rules change every year; licensing is lengthy and problematic; and there are many other details to consider. Still, thousands of operators run profitable businesses, and much of that success is due to good advertising.\nThis guide from the RichAds ad network<\/a> team explains how to advertise a Gambling business in 2026: what’s legal,… \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n\n \n\n RichAds Blog<\/span>\n <\/a>\n <\/div>\n<\/div>\n\n\nMelbet Partners<\/h2>\n\n\n\n
The Melbet sports betting affiliate program has been active since 2012. It offers one of the more flexible commission structures on our list, with six options to choose from. That flexibility makes it easier to match a deal to whatever traffic type you’re running.<\/p>\n\n\n\n
![\"Melbet](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/09\/meldet-affiliate-program-1024x530.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare from 25% to 40%, plus CPA, CPL, CPI, hybrid, and sub-affiliate options<\/li>\n\n\n\n
- Choice of weekly or monthly payouts, paid every Tuesday, with 3\u20135 business days processing<\/li>\n\n\n\n
- Low $30 minimum payout, with support for bank transfer, Skrill, Neteller, and alternative methods<\/li>\n\n\n\n
- Covers 100+ countries, including Brazil, India, Peru, Bangladesh, Kazakhstan, and Pakistan<\/li>\n\n\n\n
- Marketing materials available in 60+ languages<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> No access to most of the EU, UK, or US. You’ll need at least 5 active players a month to keep standard rates. Negative carryover applies, and some affiliates have reported payment delays, so keep an eye on your statements.<\/p>\n\n\n
\n\n\n \n Run Betting offers on RichAds Premium traffic! <\/a>\n <\/div>\n <\/div>\n<\/div>\n\n\nWhat is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\n22Bet Partners<\/h2>\n\n\n\n
22Bet runs a multi-brand operation (22Bet, BetLabel, 22 Casino, and others) and has picked up several industry awards for its sportsbook and casino products. It’s a reasonable middle ground between the huge emerging-market brands and more regulated operators.<\/p>\n\n\n\n
![\"22Bet](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/09\/22Bet-Partners-1024x552.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare from 25% up to 50%, plus CPA deals up to \u20ac800 (lower for some GEOs, around $350\u2013600)<\/li>\n\n\n\n
- Hybrid and a 5% sub-affiliate rate are also available<\/li>\n\n\n\n
- Monthly payouts, $50 minimum, via bank transfer, Neteller, or Skrill<\/li>\n\n\n\n
- 30-day cookie window<\/li>\n\n\n\n
- Active in 70+ countries, including Australia, Brazil, Germany, India, Japan, Mexico, and South Korea<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Negative balances reset rather than carry over, which is a genuine plus. The program runs on the NetRefer platform, so tracking and reporting are reasonably solid.<\/p>\n\n\n\n
\n\n \nAffiliate tracking software: what is it and how to choose the best one?<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"Affiliate](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/05\/Affiliate-tracking-software-what-is-it-and-how-to-choose-the-best-one_2.jpg\")
<\/a>\n \n Affiliate marketing is a powerful way to monetize your online presence, allowing you to earn commissions by promoting products or services. However, managing and optimizing your affiliate campaigns can only be challenging with the right tools. This is where affiliate tracking software comes in. \nIn this article, we’ll explore affiliate tracking software, its importance, and how to choose… \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n\n \n\n RichAds Blog<\/span>\n <\/a>\n <\/div>\n<\/div>\n\n\nPin-Up Partners<\/h2>\n\n\n\n
Pin-Up runs one of the largest affiliate networks \u2014 25,000+ partners and counting \u2014 focused on CIS, Latin America, South Asia, and Africa. It offers a full menu of commission types, plus notably fast payout turnaround for RevShare.<\/p>\n\n\n\n
![\"Pin-Up](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2024\/02\/pin-up-affiliate-network-1024x492.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- CPA up to $200 per player, RevShare 40% on sports and 40\u201350% on casino, plus a hybrid RS+ option<\/li>\n\n\n\n
- RevShare paid within 3 days, CPA twice a month, with no hold period<\/li>\n\n\n\n
- $50 minimum payout via BTC, USDT, wire transfer, Visa, Mastercard, or Capitalist<\/li>\n\n\n\n
- Strong in CIS, Latin America, South Asia, and Africa<\/li>\n\n\n\n
- 3% commission on sub-affiliate earnings, plus branded iOS and Android apps to promote<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Registration is approval-based, so expect some vetting before you’re approved for offers. A 3-day RevShare payout turnaround is unusually fast for the sports gambling vertical.<\/p>\n\n\n\n
Odds96 Partners<\/h2>\n\n\n\n
Odds96 is a smaller, more focused sportsbook affiliate program built around cricket betting in South Asia. If your traffic already lives in India or Bangladesh, it’s worth a look.<\/p>\n\n\n\n
![\"Odds96](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/odds96-igaming-affiliate-1024x532.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare from 50%, CPA from $30, hybrid deals available, plus a 5% sub-affiliate rate<\/li>\n\n\n\n
- $50 minimum payout via bank transfer or USDT<\/li>\n\n\n\n
- RevShare paid monthly, CPA paid twice a month<\/li>\n\n\n\n
- Negative balances reset<\/li>\n\n\n\n
- Primary GEOs are Bangladesh and India, with a long restricted-country list elsewhere<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> This isn’t a sports betting affiliate program for broad, global traffic. Odds96 specializes exclusively in Bangladesh and India, but these are two of the most active betting markets, so it can be a great option.<\/p>\n\n\n
\n\n\n \n Run Betting offers on RichAds Premium traffic! <\/a>\n <\/div>\n <\/div>\n<\/div>\n\n\nWhat is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads \u2014 from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.<\/p>\n\n\n\nParimatch Affiliates<\/h2>\n\n\n\n
Parimatch has built its name partly through high-profile sports sponsorships. Its sports betting affiliate program leans into markets where the brand already has strong recognition \u2014 particularly India, Africa, and parts of the CIS region.<\/p>\n\n\n\n
![\"Parimatch](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/pm-aff-igaming-program-1024x537.jpg\")
<\/figure>\n\n\n\nHighlights:<\/strong><\/p>\n\n\n\n
- \n
- RevShare up to 45%<\/li>\n\n\n\n
- Full product range beyond sportsbook: bingo, esports, live casino, virtual sports, and lottery<\/li>\n\n\n\n
- No negative carryover reported<\/li>\n\n\n\n
- Strong in Nigeria, India, Kazakhstan, Belarus, and Brazil<\/li>\n<\/ul>\n\n\n\n
Important notes:<\/strong> Parimatch is built for affiliates operating in emerging betting markets. You’ll need well-localized creatives, and the program can provide those.<\/p>\n\n\n\n
\n\n \nBest betting creatives examples<\/h3>\n <\/a>\n <\/div>\n
\n \n![\"Best](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2022\/11\/betting-creatives-1.png\")
<\/a>\n \n How to make betting creatives with the highest CTR?\nWe\u2019ve gathered 15 headlines examples, really working approaches for creatives as well as tips on landing pages for Betting offers. \n Continue reading<\/span>\n <\/a>\n <\/div>\n <\/div>\n
- Betsson Group Affiliates<\/a><\/li>\n\n\n\n
- Melbet Partners<\/a><\/li>\n\n\n\n
- 1xBet Partners<\/a><\/li>\n\n\n\n
![\"Betsson](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2026\/05\/betsson-igaming-affiliate-1024x511.jpg\")
<\/figure>\n\n\n\n![\"1Win](\"https:\/\/richads.com\/blog\/wp-content\/uploads\/2025\/03\/1win-Partners-1024x509.jpg\")
<\/figure>\n\n\n\n