Hence I cannot disclose the offer names, however I will show you the exact creatives and landers
I have been using for this campaign.
Solution
The multiple campaigns correspond to 2 different traffic sources and different targeting
settings. I decided to use push ads in conjunction with Email Marketing. It is hard to get to
the ROI this high in the gambling vertical without adding it, in my opinion.
In addition to this, I also made some extra money on Monetizer with their push collection
script. That’s my tracker paid for!
I have also started working with a new network KeyAffiliates on a CPA/Rev Share hybrid and it
has been progressing nicely. RevShare is more of a long term strategy and I am sure by the end
of the year these numbers would be looking much better. I am only sending a bit of traffic
through my email list (about 10%) to this network and the stats are looking great till now.
I started working with them somewhere in the second week of January, so these are basically
stats for one month.
Sign-ups: 147. First-time deposits: 15. Revenue Share: 25% (€72.41). CPA: 7 (Met the baseline of €25).
All this is basically free money made using the email list I collected from my push traffic
campaigns.
Push + Email
Push campaign setup
Schedule: Between 8AM to 10PM.
With the current pandemic going on, most of the people spend their entire days at
home and these times are usually the most profitable.
Connection: separate campaigns for all the mobile operators and
WiFi.
The least you should be doing is running a minimum of 2 separate campaigns for 3G
and Wifi. This is important because, if people are using slow connections, there is
a high chance that they will never convert for you. If you split the campaigns, you
can just pause the 3G campaign and continue running the WiFi campaign.
Browser Language: English, as my casino page is in Englidh only..
Creatives
As you can see, I rarely use the second big image in my campaigns. I haven’t found it to make a
lot of difference. With just using icons, I can test them quicker! There is nothing too special
about the creatives here.
Apart from one creative, I have not used the word “Free” anywhere and this is something you must
do in order to maintain your quality.
Landers
These were the email opt-in landers used for the campaign. There were a couple more, but these
turned out to be the best performing ones.
The first one has spin+survey+email opt-in.
The second one was a direct email opt-in.
They both showed similar conversion rate for both front end conversions as well as email
opt-ins so I let them run. These decisions get easier as you run campaigns and gain
experience and you have a good idea of what will work and what will not work.
After they opted in to my list they were sent emails like the ones below. I use Sendy to
collect and send emails and this has proved to be the ultimate game changer for me.
Email Examples
Results
Profit
$8712.80
ROI
158.21%
I think it is really important for everyone to build long term assets for themselves. Ad
networks like RichAds provide really high quality push traffic which you can still buy at
cheap rates to build up your email list for longer lasting and profitable campaigns.
I am not the most creative or did not even have a big budget to start with, but as long as
you do the basics right, you can make good money from running Gambling campaigns. It took me
a long while and a lot of time in the red to get here, so please if you do not get results
immediately, try to stick with it, and you’ll create a substantial source of income for
yourself. You can apply the same strategies to any vertical/any traffic source and you will
find that you’ll be successful.
