Where
Scale Meets Performance

In the RichAds network, you can launch ad campaigns using push and pops (popunder) traffic. You can also get direct click ads (also known as domain redirect).

You can learn more about the direct click ads here.

Except for common push notifications you can also launch ad campaigns with in-page push notifications and calendar push ads. These types of push ads can be delivered to iOS users instead of usual push notifications.

In the RichAds network, you can also run mobile offers, such as click2call, and click2sms. Learn more about how they work here.

Top verticals on push notifications change from time to time. The thing is that push ads are sent to the subscribers base. These are real people who agree to receive push notifications. Customers can subscribe to push notifications and later unsubscribe.

As a result, the top niches of one advertising push network can change quite often: the audience changes, their needs change.

The list of the top verticals at RichAds looks like this:

- Antivirus (McAfee, Norton) - USA, GBR, JPN, GBR;
- Utilities (cleaners) - PER, MEX, USA, BRA, COL;
- Crypto - PER, MEX, USA, BRA, COL;
- Gambling - THA, IDN, BGD, ZAF, BRA, NGA;
- Betting - BGD, ZAF, BRA, NGA, THA, IDN.

*This information is relevant for May 2022.

Every month, RichAds team share the latest data about what geos and verticals to launch at RichAds. You can find these posts in the blog under the tag “Best Geos And Verticals At RichAds”.

One more option to know more about the best offers and verticals is manager. Your personal manager can always provide you with a list of current verticals. They are included with every deposit of $ 500. Your manager's contacts will appear in the upper left corner of the ad account.

RichAds top verticals for pop ads are:

- Dating;
- Gambling;
- Betting;
- Crypto;
- Apps & utilities.

*This information is relevant for May 2022.

You can find the latest updates about verticals and geos in the blog. Every month you can see new post with the latest updates under the tag “Best Geos And Verticals At RichAds” in the blog.

ADULT traffic with no restrictions now is available at RichAds. Nudity can be used on creatives and landing pages. You can also get the list of sources that are best suited for adult advertising campaigns. All these sources are in the Premium traffic group, which means the highest CR and profits. Find the best sources here.

The minimum deposit for all RichAds clients is $150 (push, popunder, and direct click ad campaigns).

You can also get some bonuses using our loyalty program. For example, RichAds gives +5% to the first deposit if you add $3000 and more.

You can make a deposit via Wire transfer, bank card, Сapitalist, or Payoneer.

RichAds is happy to announce that now we accept cryptocurrency too.

RichAds has 3 levels of advertisers: Rookie, Professional, and King (the most premium one). The level specifically depends on your ad spendings or a deposit size. RichClub Loyalty program gives the possibility to learn, use advanced optimization options, visit popular events all over the world, buy our merch for the collected points, and more.

You can also get some bonuses using our loyalty program. For example, RichAds gives +5% to the first deposit if you add $3000 and more.

Know more here.

RichAds is integrated with 15 trackers (to be updated):
1.BeMob
2.Kochava
3.Keitaro
4.PeerClick
5.Binom
6.FunnelFlux
7.Kintura
8.Voluum
9.AdsBridge
10.Appsflyer
11.RedTrack
12.OctoTracker
13.Thrivetracker
14.TrackingDesk
15.Branch

Integrated trackers allow monitoring your ad campaign results according to set parameters and analyzing traffic more precisely.

Contact your account manager or technical support for help if your tracker is not listed. They will help you deal with integration.

Working with the account manager will significantly increase your profit.

- Personal account manager:
- will help to choose profitable verticals and combinations;
- will look into the features of your campaign performance;
- will provide a whitelist for your offer;
- will help to choose a profitable GEO or create the chain of several GEOs you should start from;
- will help to launch a campaign, set up black and white lists and top features: Micro bidding and Automated rules.

You will see the contact of your personal manager as soon as you deposit at least $500.

The moderation in RichAds goes 24/7.
In the daytime, the campaigns pass moderation maximum in 30-50 minutes. At night moderation may take up to 90 minutes.

The most often reason for the decline is incorrect creative content. Here are the most frequent mistakes:
1.Inconsistency between creative and offer (creative for casino and landing page with nutra).
2.Using aggressive or too defiant visuals (intimate scenes or disguised genitals).
3.Using shock creatives (nasty photos with symptoms or images of diseases, and vermins).
4.Fraudulent offers (for example, “You are lucky, you won 1 million. To get your prize, pay the $5 commission with your credit card”).
5.Use of unreliable facts (creatives with the following text are prohibited. “There are 3 viruses on your computer. Scan it immediately”).
6.Mention of famous pharmaceutical brands (you can’t promote famous medicines (for example, antibiotics), mention famous brands (for example, No-Spa)).
7.Use of forbidden content.
Know more about the reasons for creatives’ decline and find the full list of the prohibited content with the examples here.

Yes, in RichAds you can manage your campaigns via API. To set up this function contact your personal manager or support.

Conversions tracking is necessary for correct optimization. It helps to transfer conversion data to the ad network. Which source the user came from, what device he used, OS, and other parameters are essential for optimization.

You can set up conversion tracking using postback.

Thanks to conversion tracking you will get access to unique platform features:

- Micro bidding;
- Automated rules;
- Target CPA.

If you set up conversion tracking you will have access to full reports and more detailed statistics than our competitors offer. First of all, we speak about statistics according to the results of the bidding. Win rate flagship feature shows how much traffic the campaign buys in a certain source and helps to decide on the increasing or decreasing traffic flow.

- Whach the webinar to learn more about how to set up postback here.
- Find more about conversion tracking here.
- Find short instruction on setting up postback here.
- Learn how to set up S2S postback like a pro with Tracking Wizard from RichAds here.