Masters in Cash: How to create direct Dating offers?

Raúl Cruz Arnelas is the Director of Masters in Cash, division of Mediablue, which is one of the first dating advertisers on the market.

He explains how to actually create direct offers, gives insights on the latest trends of the Dating niche as well as sheds a light on the reason why Mediablue decided to start a new platform for affiliates.

RichAds team has a brand new Youtube rubric — Ads&Grans talks.
These are interviews with people from the affiliate and performance marketing sphere. 
Click here to watch the previous videos.

What will Raúl Arnelaz from Masters in Cash interview cover?

In 2023 Dating vertical becomes even more popular, that’s why we turned to one of the oldest providers of such offers and decided to ask all the interesting questions instead of our viewers and dive deeper into the industry trends and Masters in Cash in paticular.

What was discussed during the interview:

  • Raúl’s overall expertise in the market and how it was gained.
  • Masters in Cash and Mediablue as well as the offers to find there.
  • Token-based model in Dating vertical and how to work with it.
  • Current Dating trends and their effect on business.
  • How the direct offers are actually created: metrics and research.
  • Team and process management as well as future business goals.

👇 Watch Ads&Grans talks with Raúl Arnelas right now 👇

Get more information about affiliate marketing at RichAds’ Youtube channel

The RichAds YouTube channel is an excellent source of information on all aspects of affiliate marketing. The channel features short videos, webinars, and roundtable discussions with experts. You can also find the other video interviews from the Ads&Grans talks.

Videos from Ads&Grans talks that are available now

On the channel, you can find a lot of tips and tricks as well as webinars for the main verticals:

  • Gambling,
  • Betting,
  • Dating,
  • Antiviruses,
  • Finance,
  • Sweepstakes,
  • Nutra,
  • VPN, and cleaners.

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🔝 Push and pop ads,
🔼 Domain redirect traffic,
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⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 geos.

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Victoria Hubkina
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Starting off as an account manager at RichAds, Victoria Hubkina has been immersed in affiliate marketing as a content writer for over three years. Her expertise spans all the possible verticals from Gambling to Nutra and various types of traffic. By now, Victoria has written over 100 articles on marketing topics and crafted scripts for RichAds YouTube channel. Beyond work, she indulges in esotericism, film photography, and vintage fashion.
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