So, you’ve chosen a Gambling offer and even type of traffic, but making creatives stupefies you. Which approach is best for the Philippines and why? Let’s have a look.
Why work with Gambling offers in the Philippines?
Apart from online casinos and sports bets being completely legal and regulated by special authorities, Gambling is in the nation’s DNA. It’s all in one: a great past time with friends and an opportunity to earn money and become wealthier. And alongside offline casinos and entertainment centers, online Gambling has been gaining more popularity by the minute.
Asia is all about their smartphones and Filipinos are no exception. Now that you can play casino games and place sports bets via a mobile phone, everyone has a chance to try their luck.
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What is the target audience of gambling advertisements in the Philippines?
The majority of the target audience are obviously people between 21 and 50 who are capable of paying for their entertainment. They are the most tech-savvy population group with a stable income and are interested in casinos and betting.
What will work for Gambling target audience in the Phillippines:
- offering bonuses for signing up and making deposits;
- focusing on the gambling thrill and chances to make quick money (especially with the younger groups);
- emphasizing an incredible opportunity to improve their lives with the help of prize money;;
- showing reliability and legal status of the platform.
Don’t forget about sport lovers, especially those interested in basketball and box – the most popular sport types in the Philippines. To attract this audience you can place an ad in sports apps, show a brand partnership with local clubs or celebrities or use special deals for specific big events.
The most important thing here is that all potential clients will be impartial to Gambling ad entertainment, some of them have already checked out online casinos or made bets.
Find more tips on how to drive Gambling traffic to the Philippines here.
Gambling advertising ideas in the Philippines: 7 ad examples
Now that we understand what motivates local residents that are fans of online games, it’s time to see top gambling ads examples and how to leverage them for better results.
The best sources for Gambling in the Philippines right now are definitely push, pop, and Telegram ads. All these sources have proven themselves well for iGaming campaigns, having the most loyal content policy, an affordable price, and the easiest way to launch and scale the campaigns.
1. Emphasizing luck and winning.
For the Philippines Gambling is about improving their financial state. Here you can use such slogans as “Place a bet and win a million!”, “Become a millionaire today”, “Your money is waiting for you”, “Winner!”
The images themselves can contain piles of money or a person holding a large sum.
2. Focusing on welcome bonuses.
Very few people can resist a tempting offer: receive a certain amount of money to your account and use it to play and place bets. Creatives that display a low threshold and a hefty bonus show the best effectiveness.
Here you can put in large letters “Welcome Bonus”, “Minimum deposit at 50-100 PHP”.
3. Seducing with Wheel of Fortune.
The Wheel of Fortune is incredibly widespread in Gambling – and for a reason! This game element and trying one’s luck begins even before entering the casino: thus the thrill and excitement appear even faster and it’s impossible to miss out on the prize.
Use the most obvious calls to action: “Spin the Wheel”, “Get one of the bonuses now”.
4. Relying on the easy access to games and bets .
It has already been mentioned above that the majority of the population never parts with their phones and always goes online via their smartphones. While making gambling advertisements in Philippines make sure to emphasize that you can play and make bets literally anywhere: at work, in metro or while waiting for your doctor’s appointment.
Tips for best Gambling ads creatives
Some more life hacks on how to make well converting gambling creative ads for the Philippines:
- Localize your creatives: your text should be either in Tagalog or English (both are official languages). Do not forget about the national currency – piso (PHP).
- Social proof: tell the story of some Maria from Manila who has already won 500 thousand peso with a few bets and games.
- Time limit: the more urgent the offer, the more chances of it being taken.
- Mobile version: all creatives should be adapted to mobile phones, otherwise they might not convert.
- Famous people: showing celebrities or influencers that are trusted by the audience is a great chance to secure a conversion.
Conclusion
Use the information from this article on what gambling advertisements work best in the Philippines, tailor it to your offer and there you go.
You can already start earning with Gambling in RichAds. Sign up and start traffic!
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.