How Voluum plans to reach 50M campaigns for 2023 [Ads&Grans]

Voluum tracked 40M+ campaigns in 2022 and expects to grow by 20% by 2023. What is their strategy for achieving this goal?

We talked to Katrina Hier, Voluum marketing manager, to know more details.

RichAds team started a new Youtube activity — Ads&Grans talks.
These are interviews with people from the affiliate and performance marketing sphere. 

RichAds team prepared a lot of webinars and round tables for affiliate marketers last year. Now we’re ready to dive deeper into affiliate marketing. We are going to hold interviews with people from the industry to give you more details about it.

For today, we welcome the expert from the Voluum tracker. Voluum is a cloud-based ad tracker that integrates with multiple ad platforms and connects all the elements of your campaigns. Voluum is integrated into the RichAds advertising network.

Voluum view on how to grow during the global recession

It is no secret that many businesses struggled during the Pandemic. 2023 is also a year we will continue seeing a global recession. 

Global giants such as Microsoft, Amazon, Cisco, Google, HP, and Intel continue to lay off employees.

Even in these times, some global companies continue to grow. Anastasia Kazakova talked to Katrina Hier, Voluum marketing manager, to know more details.

What was discussed:

  • how the Voluum tracker solves problems during the world’s recession,
  • how they are going to grow 20% and reach 50 000 000 campaigns for 2023,
  • how to deal with advertisers’ fear that the tracker will steal their data.


  • What marketing activities bring Voluum the most profit?

👇 Watch Ads&Grans talks right now 👇

Get more information about affiliate marketing at RichAds’ Youtube channel

The RichAds Youtube channel is a great source of information about performance marketing. There are short videos, webinars, and round tables with experts on the channel.

Here you can find a lot of tips and tricks for the main verticals:

  • Gambling,
  • Betting,
  • Dating,
  • Finance,
  • Sweepstakes,
  • Nutra,
  • Antiviruses, VPN, and cleaners.

Feel free to Subscribe to our YouTube channel and click the bell icon not to miss new videos! We plan to add up to 10 videos each month. Stay tuned for our next video.

What is RichAds?
🔝 Push and pop ads,
🔼 Domain redirect traffic,
🔝 CPM for domain ads starts from $ 1.5,
⏫ CPC for push ads starts from $ 0.003,
🔼 CPM for pops — from $0.5 in Tier 3, $1 in Tier 1,
⏫ large volumes of available traffic in more than 200 goes.

Aksana Shakal
Aksana Shakal has been in affiliate marketing for more than 5 years and is currently the Head of Content at RichAds, an ad-tech holding company. Her sphere of interest lies in affiliate marketing and SEO copywriting. In her articles, Aksana provided in-depth expertise in gaining traffic with different ad formats (push and in-page push ads, popunders and native ads) and verticals (Gambling, Dating, Nutra, Finance and much more). Aksana also loves reading novels and watching interviews on YouTube.

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