What’s the hardest thing to take about advertising campaigns’ performance? That it’s static, stagnating… Well, can a video shake it up?
We at RichAds thought that through, so now it’s time to introduce our new ground-breaking Interstitial video format for Telegram Mini App ads!
What’s an interstitial video format for TMA ads?
It’s well-known that a good advertising is that in motion, but that applies to many cases, so it was time to make Telegram ads in mini applications the one. The new Interstitial video format is another creative option for launching ad campaigns in Telegram at RichAds, allowing to approach the audience better with a highlight of your product! The available video length is 10 – 20 seconds and maximum file size is up to 20MB, while it can be additioned with a catchy icon, title, description and button.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
How much does it cost to launch video ads in Telegram at RichAds?
The new Interstitial video format is distributed by CPM model which charges for every 1000 impressions on the ad in Telegram, while the minimal price starts from only $3! In order to evaluate the best bid for the exact geo, you can contact RichAds ad network‘s managers, who can assist you in determining the optimal price along with setting up the Telegram ads campaigns.
Good to know!
If you want to evaluate the CPV (cost per view) price for Interstitial video in Telegram — then simply divide it by 1000.
How to launch Interstitial video ad campaign in Telegram Mini Apps at RichAds
Eager to try it out already? Below you will find a short comprehensive guide on launching Telegram ads campaigns at RichAds with the newly added Intersitial video format!
1. Select Interstitial video as creative format for Telegram ad campaign
Since at RichAds there are several creative types available for running Telegram Mini App advertisemens, you need to choose the ‘Interstitial video’ among them.
Note!
Only one creative format can be selected for a single advertising campaign in Telegram. If you want to simultaniously try out other formats such as push-style, interstitial or embedded banners, then you’d need to create and/or duplicate targeting parameters into a separate campaign at RichAds.

2. Set up the creative content for video ads
Apart from the video itself, you can set up for this Telegram creatives format an icon (similar to push ads), short title (up to 30 characters), description (message can contain up to 60 symbols) and button. As highlighted before, the video length is recommended to be within 10 – 20 seconds, while the overal file size must not exceed 20MB. Make sure that those requirements are met for the Interstitial video format, otherwise it may not be correctly displayed to the users of Telegram.
For now, you can add only one creative per campaign for Interstitial video format at RichAds, while for testing more of those it requires creating separate campaigns.

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.
3. Evaluate the correct budgeting for starting TMA ads campaign on video format
Unlike push-style format, the Interstitial video ads in Telegram Mini Apps at RichAds are processed by cost per mille (cost per 1000 views) model. Note that the daily budgeting for Telegram ad campaigns is recommended to be from $30, which would approximately cover at least 10 potential conversions in advance, while the higher budgets are more likely to show better results. It is also recommended to set budget spending by ‘ASAP‘, so that placings are picked as soon as the bid is winning and get up to 35% more traffic!
After deposit of at least $3000 to your RichAds account, you’d get a personal account manager who could help you set up the optimal bid and daily budgeting for the exact geo and offer.

What it takes to become a pulisher of video ads in Telegram at RichAds?
If you want to monetize your own project in Mini Apps with Interstitial video format for Telegram — you can become a publisher at RichAds ad network! Simply select the desired format while registering as one, and start earning money on showing this new type of advertisements to the audience of your mini application. Learn more from our article on monetizing Telegram Mini Apps!

Conclusion
Now that you know of the new Interstitial video ads format for Telegram Mini Apps, it’s time to test it, don’t you think? Don’t postpone exploring the new format at RichAds and launch a campaign right now!
What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.