Push notification (or push advertisement) is a popping up message looking very much like the new message from the messenger. It contains 2 pictures, title, description, and link to some landing page. Push notification appears in a separate small window in the right corner of the screen on a user’s computer or the top of the mobile phone.
- Push notification advertising: how to set it up and why do you need it
- Why push notifications are so popular: Effectiveness of the new format
- How push notification ads look in different operating systems and browsers