RichAds

Aksana Shakal
Sep 14, 2024
3 min

RichAds is an advertising network that offers push, in-page push, calendar push ads, pop ads, and direct click ads formats as well as native ads. It grows from the RichPush ad network.

RichAds is a cost-per-click (CPC) and cost-per-thousand (CPM) ad network that works with both advertisers and publishers. It offers a wide range of features and benefits that make it an attractive option for businesses of all sizes.

What is RichAds?

RichAds is a CPC ad network that connects advertisers with publishers in order to deliver ads effectively and efficiently. Its features are meant specifically for affiliates who are media buyers, performance marketers, and advertising agencies.

Businesses of any size can use this network to promote their products and services to a wider audience.

It has been around since 2018 and has evolved from being a push notification ads provider (known as RichPush) to an advertising platform that has multiple advertising formats.

Main RichAds ad formats

RichAds advertising platform offers 6 ad formats:

RichAds pros and cons

More than 5 billion ad impressions daily

Reach new audiences in 200+ countries all over the world.

High quality of traffic

RichAds traffic quality is verified by Adscore. We block any bot or other fraudulent traffic.

Performance team who can help to launch productive ads from the start

The effective onboarding process, making creatives for your ads, whitelists for the start, and fully managing your campaigns.

Proprietary Technology

Apply automated actions, use smart targeting options and pre-built whitelists, customize bid parameters, and enable API integration.

Campaign Import

There is no need to set up a campaign from beginning to end if you already have one in the other ad network. Import your ad campaigns in two clicks and start testing immediately.

API Integration

Enable interaction between your data and applications.

RichAds features

New Subscribers Only
New Subscribers Only targeting option allows showing ads to users that have subscribed to push notifications during the last 7 days. They haven’t seen push ads before and will react more actively.
Advanced Targeting
Hit the target with the widest list of available targeting options. Use different devices and OS, manufacturers, and device models to find your users. Build the right strategy for your geo by monitoring the percentage of popular OS, carriers, and browser languages.
Personal Whitelists
RichAds provides highly relevant personal whitelists for its clients. Share information about your GEO, vertical, and offer with your manager, and they will help launch a campaign with the best sources in the ad network.
Micro Bidding
Spend the budget wisely with the Micro bidding feature. You might notice, for example, that newer Android OS convert better, and you’d like to increase traffic from them. Raise its bid and influence the cost of conversion.
Target CPA
Obtain conversions at the targeted price without any of your efforts. Set a budget and conversion cost, and RichAds will do all the work for you.
Automated Rules
Automated rules make optimization easier. Set up the rules that will automatically create blacklists and whitelists for different sources, operating systems, etc. Then the system will check the campaign every hour.

Watch the video overview of RichAds ad platform

Here is the RichAds advertising platform overview for 2024.

In this overview, we’ll discuss several important questions:

Ad formats available to launch at RichAds
The best verticals to try
Account types benefits
Payment options at RichAds
Where to find traffic insights
Strategies for a start with RichAds
How to deal with creatives
How to set up the most suitable bid
Targeting options to reach your clients with RichAds
RichAds features for your success

After watching this video, you’ll know everything you need to start a successful ad campaign with your CPA offers.

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Best geos and verticals in Autumn 2024

Deliver the desirable results from the start with RichAds.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

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Aksana Shakal

Aksana Shakal has been in affiliate marketing for more than 5 years and is currently the Head of Content at RichAds, an ad-tech holding company. Her sphere of interest lies in affiliate marketing and SEO copywriting. In her articles, Aksana provided in-depth expertise in gaining traffic with different ad formats (push and in-page push ads, popunders and native ads) and verticals (Gambling, Dating, Nutra, Finance and much more). Aksana also loves reading novels and watching interviews on YouTube.