Top 10 Adsterra Alternatives to Consider in 2025

Adsterra is one of the biggest platforms for buying and selling ad placements. But diversity is absolutely necessary if you want to grow.

In this article the team of the RichAds ad network will share some of the best Adsterra alternatives for advertisers and publishers.

Adsterra is without a doubt one of the leading ad networks with a huge volume of traffic. But if you want to get a more diverse audience, it’s better to use different platforms to see which one suits your aims and offers best.  

So, in this article, the RichAds team will list top Adsterra alternatives and discuss their advantages and features as well as what verticals and niches would work best in them.

What is Adsterra advertising network?

Let’s have a look at Adsterra itself and see what it offers to its users.

Adsterra was founded in 2013 by professional affiliate marketers and webmasters, so this is one of the oldest advertising networks. It serves both advertisers who are looking for traffic and publishers who are selling it. At the moment the network has more than 50 thousand partners and can boast 1.5 billion conversions every year. 

What ad formats does Adsterra offer?

Adsterra’s most effective verticals include Finance, Utilities (VPN, cleaners), E-commerce, iGaming, Dating, and Mobile Apps (installs, downloads). Additionally, Adsterra supports Software, Streaming, Travel, and Sweepstakes. Therefore, it is always advisable to test new offers.

The network has a relatively low threshold (depending on the chosen method of payment)—only $100 for your first campaign. These will last you a few days at the start. 

The platform supports different work models: CPA, CPC, CPM, CPI, and CPL. To get better ROI and reach a wider audience, you can choose the model that would give you the best results for the vertical and type of traffic.  

Now that you remember what Adsterra is, let’s see some Adsterra alternatives for you to consider. 

10 best Adsterra alternatives for advertisers and publishers

Here are some ideas for affiliate marketers and publishers who are looking for options that are similar to Adsterra ad network:

  • RichAds,
  • PropellerAds,
  • Clickadu,
  • Taboola,
  • RoiAds,
  • EvaDav,
  • Adcash,
  • MGID,
  • Media.net,
  • Galaksion.

1. RichAds

The RichAds ad network has more than 5 billion impressions every day in more than 220 (impressive, isn’t it?). Which is why it is a great option for those who work with Gambling, Finance, Utilities, Dating, Nutra and other verticals. RichAds supports CPM and CPC models and offers some great tools for analysis and campaign scaling. 

Ad formats available at RichAds:

  • Telegram ads (in mini apps);
  • Push notifications and in-page push;
  • Popunder;
  • Native ads;
  • Domain traffic.

Unique features for optimization and scaling:

  • Performance Mode: perfect for newbies who want to optimize their campaigns with the help of white- and blacklists; 
  • Automated rules — to create white- and blacklists automatically with no additional effort; 
  • Micro bidding: a flexible adjustment inside the campaign; 
  • Target CPA: automatic traffic optimization with the preferred conversion price and daily budget.

The minimum sum you need to start traffic is $150, but with $500 you can get a personal manager who will be happy to help with the setup and give some advice. You can always pay via a bank transfer, wire transfer, Capitalist and other.

The traffic quality is regulated by external and internal instruments, including Adscore. Traffic is divided into 4 types according to its efficiency: Premium, Standart, Remnant and New. This division helps to test your offers only with the best sources. 

Check out top cases on RichAds traffic:

What is RichAds?
Ad network for telegram ads,
high quality push and popunder ads,
domain redirect, native and display traffic source,
buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

2. PropellerAds

PropellerAds is also one of the most popular ad networks for advertisers and publishers and is very similar to Adsterra. This network allows you to work with a great variety of verticals including Utilities, Lead Generation, Finance, E-commerce, Nutra and more.

What ad formats can you find in PropellerAds?

PropellerAds is actively fighting fraud and bots and gives instruments for automatic optimization and scaling of campaigns (such as CPA Goal and SmartCPM bidding). 

3. Clickadu

    Clickadu is a global ad network with impressing 6+ billion impressions daily. You can work with the platform on a CPC, CPM, SmartCPM, SmartCPA basis and that gives you an opportunity to choose the best option for your campaign. The interface is user-friendly and has lots of options for scaling campaigns.

    Ad formats to work with at Clickadu:

    • Popunder;
    • Push notifications and In-page push;
    • Banners;
    • SKIM;
    • Video prerolls;
    • Instant Text Message.

    Minimum amount for a start is $100 which makes the network affordable for newbies. You can top up your balance with the help of bank cards, transfers, Webmoney, Paxum, PayPal. 

    4. Taboola

      Taboola is one of the oldest and the most authoritative ad networks on the market except for Google AdSense. It was founded in 2007 and still holds leading positions and encompasses more than 500 million users which in itself accumulates to 1 trillion views every month. 

      What you need to know about Taboola:

      • It specializes in native ads in different formats; 
      • It gives access to premium platforms – the best websites with multi million audience; 
      • It offers flexible targeting and advanced tools (including AI algorithms, smart tips and GenAI Ad Maker).

      The network doesn’t have a fixed minimum deposit, but the budget for really effective campaigns is much bigger due to premium traffic. But it’s a great option for those who want the highest quality traffic on the most prominent websites online.

      What is RichAds?
      Ad network for telegram ads,
      high quality push and popunder ads,
      domain redirect, native and display traffic source,
      buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
      domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
      ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

      5. RoiAds

        RoiAds is an ad network with exclusive audiences and smart automation which provides more than 900 million views every day in 130 countries. The rates are good: CPC starts at $0.003 and CPM – $0.5. The available ad formats are push and pop ads, but they’re planning on adding in-page push very soon.

        The main advantage of RoiAds is AI bidding technology that automatically sorts out the best traffic sources, optimizes the costs and simplifies the scaling without any additional expenses.

        To start here you will need to deposit $250 which can be made via a bank card, transfer or  Capitalist. But the network advises to start with $500 to get access to more exclusive features, bonuses and a personal manager that will help to set up the campaign.

        6. EvaDav

          Another Adsterra alternative is EvaDav. The advertising network has more than 100 thousand trustworthy platforms and now more than 50 thousand partners around the world work with them.

          The main ad formats in EvaDav:

          A key advantage here is the payment model where you pay only for traffic that really converts. The built-in algorithms for automatic optimizations help to make the campaign profit as big as possible without much effort. Another great system here is that if your account has less than $20, the ad campaign will be stopped so that you don’t have any negative balance.

          7. Adcash

            Adcash is an ad platform with global reach that has been on the market since 2007. It has already gained trust among advertisers and publishers. Its main advantage is a wide audience in premium GEOs (Europe, Canada, US, Australia).

            What ad types are available in Adcash?

            • Push notifications;
            • Popunder;
            • Native ads;
            • Banners.

            The network has many tools for a quick campaign launch as well as a fraud filter. And you will need only $100 for a start.

            What is RichAds?
            Ad network for telegram ads,
            high quality push and popunder ads,
            domain redirect, native and display traffic source,
            buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
            domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
            ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

            8. MGID

              Another native ads platform with global traffic is MGID. It is a great option for those who want to place ads on premium websites in 200+ countries in the world. The idea here is that you work with organic non-intrusive native traffic that shows great CTR. 

              Why is MGID an interesting platform?

              • Access to more than 32 thousand trustworthy websites;
              • Precise targeting;
              • Built-in analytical instruments for monitoring and optimization. 

              And a personal manager will always help set up targeting and show how you can analyze your traffic and automatically optimize the campaign.

              9. Media.net

                Media.net is also one of the top Adsterra alternatives for those looking for a good source of contextual and native ads with access to premium tools from Yahoo! And Bing.

                Apart from that, the network has traffic in 200 countries and can show off 1+ bn unique users every month. It offers flexible ad formats, AI optimization with automatic keyword and targeting options as well as deep insights into the effectiveness of the campaign. Here you can get personal support and grow your profit.

                10. Galaksion

                  One last network that is similar to Adsterra is Galasion. This is an international ad network with 100% exclusive traffic with not intermediaries or resale. The platform has: RTB (real-time bidding), SSP (self-service platform) and automated or manual campaign optimization options. 

                  Ad formats available at Galaksion:

                  • Push notifications;
                  • Native ads;
                  • Direct Link;
                  • Interstitial;
                  • On-page notifications.

                  The interface is easy to navigate, the minimum deposit here is just$50/€50, which makes it the most affordable option for any newbie or an experienced media buyer who want to test traffic. 

                  Conclusion

                  This article shows that there are options that might be better than Adsterra (or not, that’s for you to decide). All these networks are trustworthy and can be interesting for any publisher or advertiser.  

                  You can start working with RichAds right now! Sign up, top up your balance and start working. 

                  What is RichAds?
                  Ad network for telegram ads,
                  high quality push and popunder ads,
                  domain redirect, native and display traffic source,
                  buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
                  domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
                  ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

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                  Lera Melnik
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                  Lera Melnik is a freelance copywriter for the RichAds blog. Having 3 years of experience in accounting for an affiliate network and 2 years writing for affiliate marketing blogs, she has great expertise in the sphere. The author is well-versed in such verticals as Gambling and Betting, Sweepstakes and Nutra.
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