Top 20 cheapest advertising networks in 2024

What defines a good cheap advertising platform?

The affordability of push or pop traffic undoubtly plays a very important role if you’re looking for a cheap platform for advertisers, but there’s no need to sacrifice everything else for such. While choosing an ad network that will fit your budgets, also pay attention to what comes with it in terms of targeting parameters, essential features and service conveniency.

During the process of compiling this top, we’ve established an additional system of highlights that will help you make your mind:

• Audience reach.
  This will indicate the amount of impressions on ads the platform runs per a period of time, so you can better evaluate how much of traffic you can potentially get.
• Geo coverage.
  The amount of countries you can launch your ad campaigns in, which is needed to determine whether it approximately includes your targeted region.
• Minimal deposit.
  The minimul amount of funds to be deposited in order to start running ads on the platform.
• Minimal CPC.
  Since the most popular pricing model for push ads is CPC (cost per click), the minimal bid value will help evaluating how much it will cost to run such campaigns.
• Minimal CPM.
  The CPM (cost per mille) bid indicates how much it will cost to run popunder (clickunder) ads for 1000 impressions, which is handy to know if you desire pop traffic.
• Payment methods.
  The available payment methods by which you can top-up your account on the advertising platform.
• Targeting parameters.
  The options by which you can select what segment of audiences you can target in the ad campaigns.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

The list of 20 top cheapest ad platforms in 2024

Here’s the full list of the best cheap advertising platforms compiled by RichAds ad network!

1. RichAds

RichAds is one of the best cheapest ad platforms that provides marketers with high-quality traffic on multiple formats. The advertising network has been established in 2018 and since then made a pretty good name in affiliate marketing area: “Best iGaming traffic source” award by SiGMA Europe 2022 and “Best breakout traffic source” winner at AW Dubai 2024. RichAds platform features top-notch optimization tools and is compatible with popular ad tracking solutions.

Here, we listed some noticeable features at RichAds’ platform:

• Performance Mode.
  A top-notch RichAds platform’s feature that automatically provides your ad campaigns with fresh whitelists on a weekly basis.
• Automated rules.
  A very popular feature among marketers that will automatically sort poorly converting traffic sources into blocklists by a criteria.
• Micro bidding.
  You can set custom bids for certain targeting parameters and creatives in your ad campaigns.
• Optimizer.
  Dashboard that allows to adjust custom bids and optimization directly on the campaign’s statistics page.
• Multi-format.
  Access to scale ad campaigns across the available ad formats: push, in-page push, popunder, direct click and native ads.

Plus to that, after a $500 deposit you will get a personal manager from RichAds who will assist in launching and optimizing ad campaigns. Managers can also provide whitelists for the exact geo and offer upon request.

Highlights:

• Audience reach: 5+ billion ad impressions daily;
• Geo coverage: 220+ countries;
• Minimal deposit: $150;
• Minimal CPC: $0.005;
• Minimal CPM: $0.5;
• Payment methods: Capitalist, Payoneer, Wire transfer, Bank cards;
• Targeting parameters: Country, City, Region, Device, Device models, Manufacturers, OS, Browser, Browser language, Connection type, Carrier, ISP.

Check out top cases on RichAds traffic:

• Casino offer with 74.48% ROI on pop ads in Japan
• Gambling offer on Canada with 23% ROI on push ads
• Gambling offer in Bangladesh with 119% ROI using pop ads
• Dating offer on in-page push traffic in Germany with 37.17% ROI
• 116% ROI on Gambling vertical in Brazil with push ads
• mVas offer on pop traffic in Peru with 180.58% ROI (CPA $0.32)

How to create and launch push ads campaign + webinar

2. ROIads

ROIads is one of the cheapest advertising networks that sells push and popunder traffic with over 900 million ad impressions daily. Marketers can launch ad campaigns worldwide in over 150 geos and access optimization tools such as automated rules and custom bidding. Plus to that, ROIads platform lets advertisers utilise whitelists/blacklists to sort traffic sources and have better chances on targeting the right audiences.

Highlights:

• Audience reach: 900+ million ad impressions per day;
• Geo coverage: 150+ countries;
• Minimal deposit: $250;
• Minimal CPC: $0.003;
• Minimal CPM: $0.5;
• Manager’s assistance: Yes;
• Payment methods: Capitalist, Wire transfer, Bank cards;
• Targeting options: Country, City, Region, Device, Device models, Manufacturers, OS, Browser, Browser language, Connection type, Carrier, ISP.

3. AdMaven

AdMaven is another top cheap platform for advertisers who want to run ads on many formats, including push and pops. The daily ad impressions count over 1 billion, while daily conversions are claimed to reach over 20k! AdMaven features an easy-to-use launching platform with optimization tools such as whitelists, blacklists and Bid Optimizer. The retargeting feature allows marketers to re-engage the previously approached audiences in the ad campaigns.

Highlights:

• Audience reach: 1+ billion ad impressions per day;
• Geo coverage: 180+ countries;
• Minimal deposit: $50;
• Minimal CPC: $0.001;
• Minimal CPM: $0.1;
• Payment methods: PayPal, Payoneer, Wire, WebMoney, Paxum;
• Targeting parameters: Country, Operating system, Language, Device Types, Device Brands, Browser, Blacklist/Whitelist, ISP, Carrier, Connection type.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

4. Zeropark

Zeropark is one of the cheapest performance marketing platforms that is highly rated by both advertisers and publishers. The ad network supports promoting all the popular verticals in affiliate marketing, allowing to use helpful optimization features like Rule-Based optimization and Custom bids. Additionally, advertisers may integrate ad tracking solutions to have a better outlook on campaigns’ performance.

Highlights:

• Audience reach: 96+ million per month;
• Geo coverage: 250 countries;
• Minimal deposit: $200;
• Minimal CPC: $0.0013;
• Minimal CPM: $0.1;
• Payment methods: PayPal, Wire transfer, Credit cards;
• Targeting parameters: Country/Region, Device, Keyword, Browser, Carrier.

5. PropellerAds

PropellerAds is among the top cheap advertising platforms featuring quality push and popunder traffic as well as ad formats like in-page push, interstitial and survey exit. The audience reach exceeds 7 billion impressions per day on push ads, while on pops they’re about at 500 million. PropellerAds covers over 195 geos and claims that the traffic satisfactory level is at 97%. The platform provides optimization tools such as CPA goal, Rule-based optimization and SmartCPM bidding.

Highlights:

• Audience reach: 7 billion for push, 500 million for pop ads per day;
• Geo coverage: 195+ countries;
• Minimal deposit: $100;
• Minimal CPC: $0.005;
• Minimal CPM: $0.1;
• Payment methods: Bank cards, Wire transfers, PayPal, UnionPay, Skrill;
• Targeting parameters: Platform, OS, Graphics card, Device, Browser, Language, Connection Type, Proxy, ISP, Zone limitation, Subzone limitation, Audiences.

Top 11 push ads networks with cheap traffic

6. Clickadu

Clickadu is one of the best cheapest advertising networks working with push and popunder traffic from over 3000 active publishers! Marketers can launch campaigns in over 200 geos while the overall ad impressions exceeds 5 billion on a daily basis. All traffic in Clickadu gets verified via internal anti-fraud and filtering solutions.

Highlights:

• Audience reach: 5+ billion per day;
• Geo coverage: 240+ countries;
• Minimal deposit: $100;
• Minimal CPC: $0.001;
• Minimal CPM: $0.3;
• Payment methods: Paxum, PayPal, WebMoney, Wire transfer;
• Targeting parameters: Connection Type, OS, Device, Vendors, Models, ISP, Browser, Language, States/Cities.

7. Adsterra

Adsterra is among the top cheapest marketing platforms providing quality push, popunder and native traffic. The ad netowork features over 40K partners, as well as its own CPA affiliate network. Among the features marketers can utilise optimization tools like CPA goal, SmartCPM and Custom bidding, while also having access to integrating trackers.

Highlights:

• Audience reach: 1.7+ billion weekly for push notifications;
• Geos coverage: 248 countries;
• Minimal deposit: $100;
• Minimal CPC: $0.001;
• Minimal CPM: $0.1;
• Payment methods: Wire transfer, Bank card, PayPal, UnionPay, Capitalist, Paxum;
• Targeting parameters: Country, Region, City, Device, OS, Browser, Connection type, Carrier, Browser language, Schedule.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

8. RollerAds

RollerAds is a cheap ad platform for advertisers with one of the lowest rates for push and on-click traffic of decent quality. The advertising networks gathers over 3 billion ad impressions and 5+ million clicks daily. RollerAds provides traffic to more than 8K advertisers and 10K direct advertisers, having its own anti-fraud system. Marketers can utilise whitelists/blacklists and integrate various tracking tools.

Highlights:

• Audience reach: 3+ billion per day;
• Geos coverage: 200+ countries;
• Minimal deposit: $50;
• Minimal CPC: $0.004;
• Minimal CPM: $0.03;
• Payment methods: Wire transfer, Bank card, PayPal, Payoneer, Capitalist, Paxum;
• Targeting parameters: Country, Region, City, Device, OS, Browser, Connection type, Carrier, Browser language, Schedule.

9. ClickAdilla

ClickAdilla is one of the top cheap advertising platforms that works on a self-serve basis to run ad campaigns on 13 formats, including push and pops. The ad network also features some functionality of a CPA network providing access to HotOffers tool that lists offers. Plus to that, ClickAdilla can perform as a DSP allowing marketers to integrate third-party sources and manage them altogether. The platform is considered to be quite popular counting over 15K active advertisers!

Highlights:

• Audience reach: 4.5+ billion ad impressions daily;
• Geos coverage: 240+ countries;
• Minimal deposit: $50;
• Minimal CPC: $0.006:
• Minimal CPM: $0.3;
• Payment methods: wire transfer, bank card, Paxum, WebMoney, Capitalist, Robokassa, PerfectMoney, CoinBase, Payeer, alternative payment methods;
• Targeting options: country, region, city, device, manufacturer, model, browser, OS, connection type, carrier, browser language, I2P location.

Tutorial: How to Optimize Push Ad Campaigns

10. TrafficStars

TrafficStars is one of the cheapest advertising networks to buy push and clickunder traffic as it works by Real-time bidding (RTB) technology for better placing and price evaluation. The advertising platform was established in 2014, while in 2019 it went through a rebranding, now also owning its own CPA network with in-house offers. TrafficStars features various optimization tools like Optimizer and Automated rules, along with access to integrate third-party solutions such as conversion trackers!

Highlights:

• Audience reach: 7+ billion ad impressions daily;
• Geos coverage: 240 countries;
• Minimal deposit: $100;
• Minimal CPC: $0.001;
• Minimal CPM: $0.1;
• Payment methods: wire transfer, bank card, Paxum, CoinGate, Capitalist;
• Targeting options: country, region, browser language, device, manufacturer, model, OS, browser, carrier, keywords, proxy.

11. HilltopAds

HilltopAds is among the top cheapest ads platforms as well as one of the oldest, being introduced to the market in 2013. The advertising network works with many formats, including push and clickunder ads, while supporting all the popular pricing models, even CPA upon request. HilltopAds owns internal ad server solution, anti-fraud filtering and anti-AdBlock systems, thriving on providing exclusive services for the most valued partners.

Highlights:

• Audience reach: 73+ billion per month;
• Geo coverage: 200+ countries;
• Minimal deposit: $50;
• Minimal CPC: $0.01;
• Minimal CPM: $0.1;
• Payment methods: wire transfer, Paxum, PayPal, ePayservice, WebMoney, alternative payment methods;
• Targeting options: country, city, device, browser, OS, browser language, connection type, carrier, ISP.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

12. EZmob

EZmob is one of the best cheapest marketing platforms that features the most popular ad formats like pop-under, push, native and display. The platform is feature-rich, counting a variety of optimization tools for conversion focused campaigns. One of the main advantages is a good amount of targeting options that allow to promote products or services for the precisely desired audiences.

Highlights:

• Audience reach: 1+ billion ad impressions daily;
• Geos coverage: 220 countries;
• Minimal deposit: $50;
• Minimal CPC: $0.003:
• Minimal CPM: $0.1;
• Payment methods: wire transfer, bank card, PayPal, WebMoney, Paxum, BlueSnap, Capitalist, Payoneer, alternative payment methods;
• Targeting options: country, region, city, device, browser, OS, connection type, carrier, schedule, subID.

13. AdCash

AdCash is among the top cheapest advertising networks that provides a platform to run campaigns via push, popunder, banner and native traffic globally. For marketers there are 200 geos to launch a campaign available, while the amount of publishers exceeds 10K. Plus to that, AdCash features various in-built optimization tools and in-house anti-fraud technology to keep traffic at a high quality level.

Highlights:

• Audience reach: 200+ million unique users per day;
• Geo coverage: 200+ countries;
• Minimal deposit: $100;
• Minimal CPC: $0.001;
• Minimal CPM: $0.17;
• Payment methods: Credit Cards, PayPal, Bank Transfer, Skrill, Capitalist, alternative methods
• Targeting parameters: Supply, User interests, Website categories, Content, Device, Connection.

How to launch a successful pop ads campaign

14. ExoClick

ExoClick is one of the best cheap ad platforms to run push and pop ads across 65K web and mobile publishers worldwide. Marketers can optimize their campaigns with internal and third-party tools to run for a desired CPA or block underperforming traffic sources. Also, ExoClick provides an auto optimization landing page feature to speed up testing. Retargeting is also possible, allowing to approach previously engaged users.

Highlights:

• Audience reach: 13+ billion ad impressions daily;
• Minimal deposit: $200;
• Minimal CPC: $0.001:
• Minimal CPM: $0.1;
• Payment methods: wire transfer, bank card, Paxum, UnionPay,  alternative payment methods;
• Targeting options: country, region, device, OS, language, browser, carrier, IPS, schedule.

15. UngAds

UngAds is among the top cheapest advertising networks that provides a powerful self-serve ad platform to run push and popunder campaigns to promote popular verticals. Since its establishing in 2015, UngAds has become a pretty big ad network, now counting over 500K active publishers. The platform provides popular optimization options such as whitelists/blacklists and automated optimization flow. UngAds is also compatible with various conversion trackers to monitor traffic and campaign performance.

Highlights:

• Audience reach: 800+ mln ad impressions daily;
• Geos coverage: 190+ countries;
• Minimal deposit: $100;
• Minimal CPC: $0.007:
• Minimal CPM: $0.3;
• Payment methods: wire transfer, bank card, Paxum, PayPal, Payoneer;
• Targeting options: country, city, device, browser, OS, browser language, vertical, carrier, schedule.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

16. EvaDav

EvaDav is one of the chapest ads platforms that provides launching affordable campaigns on push and popunder traffic worldwide. The ad networks reachs over 2 billion daily impressions with 300 million unique users. EvaDav is also a very quality-oriented platform as more than 50K trusted advertise can run ads on 100K verified sites and apps of publishers’. The affordability of traffic is backed by both manual optimization tools and automated bidding system to allows to cut expenses on advertising.

Highlights:

• Audience reach: 2+ billion ad impressions per day;
• Geo coverage: 250+ countries;
• Minimal deposit: $100;
• Minimal CPC: $0.0001;
• Minimal CPM: $0.001;
• Payment methods: Wire transfer, Credit Cards, Paypal, Paxum, Payoneer, Webmoney, Wechat, Neteller, Skrill, Qiwi, Paysafecard, Capitalist, alternative paying methods;
• Targeting parameters: Country, Operating system, Language, Device Types, Device Brands, Browser, Blacklist/Whitelist, ISP, Carrier, Connection type.

17. PushGround

PushGround is one of the cheapest advertising networks providing push, popunder and in-page push traffic at affordable rates. The average daily impressions get up to 1 billion from over 200 countries of various Tiers. Among the available optimization features there is Auto-Optimization that allows setting up rules by which low converting sources are going to blocked to prevent overpaying.

Highlights: 

• Audience reach: 1+ billion ad impression per day;
• Geo coverage: 200+ countries;
• Minimal deposit: $100, for wire transfers – $200;
• Minimal CPC: $0.001;
• Payment methods: Credit cards, Wire transfer, WebMoney, Paypal;
• Targeting parameters: Country, Carrier, Network Type, Device, OS, Browser, Regions/Cities, Language, Android versions, Window Versions, Device Names, IP Whitelists.

Push ad costs: what you need to know

18. AdsCompass

AdsCompass is one of the top cheapest ad networks that has been on th market for over 8 years and now counts 900 million ad impressions daily on such formats as push, in-page page, pop and native traffic. The self-serve platform possesses its own anti-fraud system, along with optimization tools and analytics dashboard. The traffic can be bought from over 3000 active publishers worldwide, making it possible to reach any type of audience for the promoted vertical.

Highlights:

• Audience reach: 900+ million ad impressions per day;
• Geo coverage: 200+ countries;
• Minimal deposit: $150;
• Minimal CPC: $0.001;
• Minimal CPM: $0.1;
• Payment methods: Wire transfer, Credit Cards, Capitalist, Paxum, WebMoney, alternative paying methods;
• Targeting parameters: Country, Operating system, Language, Device Types, Device Brands, Browser, Blacklist/Whitelist, ISP, Carrier, Connection type.

19. Dao.ad

Dao.ad is a cheap ads platform providing push and popunder traffic at affordable rates in over 240 countries worldwide. The advertising network works with practically every popular niche, featuring a variety of targeting options to sort traffic accordingly. Dao.ad is perfectly compatible to integrate with many conversion tracking solutions, as it itself possesses multiple optimization tools for webmasters to utilise.

Highlights:

• Audience reach: 1+ billion ad impressions per month;
• Geo coverage: 249 countries;
• Minimal deposit: $20;
• Minimal CPC: $0.001;
• Minimal CPM: $0.1;
• Payment methods: Wire transfer, Bank Cards, Paxum, Stripe, UnionPay, Capitalist, Payoneer, alternative payment methods;
• Targeting parameters: Country, Operating system, Language, Device Types, Device Brands, Browser, ISP, Carrier, Connection type.

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

20. Kadam

Kadam is one of the biggest among the cheapest advertising networks out there, having been around for almost 12 years now. The ad network counts 10 billion ad impressions daily from 7 formats, including push, pops and native, along with its own and external anti-cheat systems to filter traffic. Kadam supports multiple payment model for distributing traffic: CPC, CPM and CPA Target which aims to run campaigns for a desired CPA rate.

Highlights:

• Audience: 10+ billion ad impressions daily;
• Geos coverage: 195 countries;
• Minimal deposit: $100;
• Minimal CPC: $0.001;
• Minimal CPM: $0.002;
• Payment methods: Bank card, Paxum, PayPal, WebMoney, alternative payment methods;
• Targeting parameters: Country, Regions, Device, Browser, Connection type, Carrier, ISP, Vertical, Schedule, Language.

Conclusion

Now you know what cheapest advertising networks are out there and what amount of services they provide without the loss of their quality. While making your mind on what ad platform to choose, it’s essential to look at the entire functionality you might find useful for your future campaigns, as low rates isn’t the only cornerstone.

We at RichAds have been providing marketers with a comprehensive ad platform for many years now, and found the perfect balance between affordability and high quality. Now you can launch ad campaigns from 5 powerful formats in over 220 geos from Tier 3 to Tier 1 as well as utilisting top-notch optimization tools. Start running profitable ads with RichAds!

What is RichAds?
🔝 High quality push and pop ads,
🔼 domain redirect and native traffic source,
🔝 buy push ads at $0.005 (CPC), pop ads at $0.5 (CPM),
⏫ domain ads costs start from $1.5 (CPM), native ads — from $0.001 (CPC),
⏫ ad network offers large volumes of traffic in more than 200 geos from Tier 3 to Tier 1.

Top 21 ad networks for affiliates